Popular reviews

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  Review by Lise ★★ 3

  I think that what designers will do in the future is to become the reference point for policy-makers, for anybody who wants to create a link between something that is highfalutin and hard to translate, and reality and people. And I almost envisage them as becoming the intellectuals of the future. --Paola Antonelli, curator for The Museum of Modern Art

  Objectified is Gary Hustwit second foray into the world of design. His first, Helvetica, focused on the typeset and the last of the trilogy is Urbanized, which looks at urban design.

  The goal of Objectified is to look at the world of objects, from chairs, cars and toothbrushes, and investigate the meaning such objects have in our lives, what they…

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  Review by 𓆩ladan𓆪

  assignment for my sociology class. heres to hoping I get that extra credit!!!

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  Review by Philip ★★★

  Imagining each designer as a possible Bond villain makes this film a lot of fun.

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  Review by Sarah ★★½ 1

  “Not because we were rich, or my parents were educated in design. Not at all, we were totally middle class and my parents are doctors.”

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  Review by Stephen Ferraioli ★½ 3

  I just don't know how anyone can get into something like this. Seriously. The movie looks nice and I get the point, but even at 75 minutes and a possible nap it felt like it would never end. I thought Helvetica was OK and mostly wasn't into it because I was so exhausted by the end. I thought that OBJECTIFIED could expand a bit and include some more interesting stories or people, but every talking head was the most boring person ever and losing the focus of HELVETICA actually made it way less interesting. I'll skip URBANIZED.

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  Review by Vanessa ★ 3

  I like the fun fact about Japanese toothpicks.

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  Review by louferrigno ★★★½

  Gary Hustwit's second installment in his "Design Trilogy" line of documentaries centers on the nature of objects and how we understand and utilize them. Whether we realize it or not, hundreds of objects that we collect and store for our own personal usage develop a story and history, based on our own needs and wants for daily living. These range from the Chromebook I use to clack away and write reviews for this site, among other uses, or remotes that are either gently picked up or thrashed on another surface depending on whether the batteries have enough juice to operate them, and all of these object create a sort of dependence and identity based around the user. Such a broad…

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  Review by raqjaja ★★★

  fell asleep, licked my friend, went on instagram and drank some peach tea… no clue what this was abour

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  Review by Kody ★★

  An incredibly one dimensional exploration of graphic design where basically every person is asked variants of the same questions and there is little or at least not enough B-ROLL footage.

  (Watched in graphic design class)

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  Review by Todd Chandler ★½

  While Objectified can offer some insights into the design process and many of its issues it grapples within the contemporary world, the documentary fundamentally fails to say anything substantive on our relationship to objects beyond effete stoner-tier gestures acknowledging consumerism, with absent critique. 

  I find the narrative stated by some of those interviewed "good design is something with as little design as possible", or that design is leading us to an inevitability of linear progression towards a primal definitive understanding (which the film opens the first 20 minutes with), to be extremely toxic to fully understanding the ramifications of design. The stance says to me that the speaker fundamentally isn't questioning their ideological positions. The notion that the way things…

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  Review by Bryan Maniotakis ★★★★ 1

  Great movie if you're involved in the design industry. Plus it has Dieter Rams.

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  Review by Jesus Montes ★★★ 3

  I was unfamiliar with Gary Hustwit, save for the fact that he has a documentary called “Helvetica” and that this is part of a trilogy called “Urbanized.” As it turns out my workplace provides me access to his films offered as “courses” I managed to find this one and enjoy during the down time. A series of designers of many different fields talk about, well, design. As a general concept and lifestyle philosophy regarding the design of things.

  There’s plenty of designers here, my favorite participants were Karim Rashid, Marc Newson, Hella Jongerius and Naoto Fukasawa. Fukasawa designed this wall mounted CD player, ingenious to say the least, I immediately wanted one upon witnessing its existence, beyond that I think…