The Research of the Personalization

This article describes a framework that captures collaborative tagging systems, and derives from it an overview of user tasks that qualify for personalization in such a system. Major research areas have focused on some of these tasks, but we identify ...

Traditional collaborative filtering generates recommendations for the active user based solely on ratings of items by other users. However, most businesses today have item ontologies that provide a useful source of content descriptors that can be used ...

A number of prior studies have suggested that personalization is more efficacious than non-personalization. However, the existing literature is somewhat ambiguous on whether the test of personalization effects should be based on a message sender's ...