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Newsletters > Marketing Library Services
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Marketing Library Services

Marketing Library Services (MLS) emerged in 1987 and is the longest-running publication that regularly delivers how-to articles and case studies for marketers in all types of libraries. They’re written by practitioners from around the world and curated by a respected expert who has 25+ years in the field. These detailed, vetted articles deliver more value than the brief ideas and advice offered via social media.


Final Issue -
November/December 2024
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2024 Issues
September/October 2024
July/August 2024
May/June 2024
March/April 2024
January/February 2024
Earlier Issues

 

Computers in LibrariesMarketing Library Services has been delivering detailed case studies to its subscribers for 35-plus years. Now that promotional work has become so digital, MLS is being combined with Computers in Libraries to round out that magazine’s content and to deliver more value to both MLS and CIL subscribers.

To all MLS subscribers: You don’t need to do anything about this change. You’ll automatically get CIL instead, starting in January 2025 and continuing until your MLS subscription was due to end. At that point, you can “renew” by subscribing to CIL, and you’ll get information about that process later. If you have questions or need to make alternate arrangements, please email Janeen in our Subscriptions Department at jwelsh@infotoday.com.

The new Marketing Library Services section within Computers in Libraries magazine will continue to cover strategies, tactics, and tips for many library-marketing topics:

  • Marketing campaigns
  • Digital advertising
  • Collateral materials
  • Political advocacy
  • Marketing communications
  • Social media
  • Community engagement
  • Value & ROI
  • Outreach & Publicity
  • Conferences & Awards

Kathy Dempsey, who’s been the editor of Marketing Library Services for the past 30 years, will continue curating this new iteration of MLS. Its subscribers will still get features, industry news, and case studies, now in the pages of Computers in Libraries.


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