About
“IMPACT”
My mentor told me that I deliver impact. This impact ranges from…
Articles by Steve
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Upcoming Webinar: New Leads to New Customers – How Analytics Drives Marketing
Upcoming Webinar: New Leads to New Customers – How Analytics Drives Marketing
By Steve Riegel
Activity
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Want to create #CX that truly resonates with your target audience? Learn how to build personalized and engaging strategies from Merkle’s Holden Bale…
Want to create #CX that truly resonates with your target audience? Learn how to build personalized and engaging strategies from Merkle’s Holden Bale…
Shared by Steve Riegel
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"Merkle’s expertise across #SEO, design, #martech, and more was critical," notes General Assembly's Jourdan Hathaway. Learn how we teamed up to…
"Merkle’s expertise across #SEO, design, #martech, and more was critical," notes General Assembly's Jourdan Hathaway. Learn how we teamed up to…
Shared by Steve Riegel
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What do #CX leaders base their investment decisions on? It’s customer feedback! Discover more interesting findings from our customer experience…
What do #CX leaders base their investment decisions on? It’s customer feedback! Discover more interesting findings from our customer experience…
Shared by Steve Riegel
Experience
Education
Licenses & Certifications
Volunteer Experience
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Denver Chapter Founding Member/Chapter Lead
Digital Analytics Association
- 4 years 1 month
Education
My mission is to help establish Denver as a leader in the Digital Analytics by identifying how to meet the needs of the current membership (education, vision, connection) with the promotion of Denve's talents as a digital marketing hub.
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Member Board Of Directors
Ken-Caryl Lightning Swim Club
- 3 years 1 month
Children
250 Person team of Children 6-17. Help drive direction and success of Swim Club in promoting events, practices, meets that support this team and the role of organized sports in children's lives.
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Team Captain
Mainline West Hockey Club
- Present 10 years
Captain of 15 and Contributor to the Success of the 10 team SDOHL league.
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Member Board Of Directors
Foothills Hockey Association
- 2 years 2 months
Children
Pee Wee Level Director level for organization that offers travel hockey as a member of the Colorado Competitive Youth Hockey League (CCYHL). FHA offers a safe and rewarding hockey experience for its members and their families with over 250 active members.
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President Emeritus
Foothills Hockey Association
- Present 1 year 4 months
Children
Providing leadership and guidance to the Executive Board of Directors; mentoring the Executive President in proceedings of the association; and providing a historical perspective in the decision-making process.
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President
Foothills Hockey Association
- 2 years 1 month
Children
Led the Foothills Flyers Families through a rink change while navigating COVID-19 challenges to achieve a 100% membership growth and 85% approval rating. Achieved success across 5 key initiatives - Re-defined brand, Operational Effectiveness, One Team Voice, Community Engagement and Internal/External Promotion of Brand Value. Developed an engaged board that is continuing the path of growing the game by making good hockey people on and off the ice.
Publications
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The Evolution of Marketing Automation
CMS Wire
The realization of how far we still have to go to reach the promise of true marketing automation — the optimization of customer management.
Projects
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BMA Search Marketing Award
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Honored for a campaign that successfully increased the Search Engine Marketing footprint for Johns Manville while negating the threat of lost organic Search traffic. The campaign was entitled, "Consolidation of Multiple Web Sites Threatens To Diminish Organic Search Visibility, Rankings and Traffic."
Other creatorsSee project
Honors & Awards
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Award of Achievement in Digital Analytics
University of British Columbia
UBC Continuing Studies for Digital Marketers - 96 hours of coursework including courses on:
Creating and Managing the Analytical Business Culture
Web Analytics
Measuring Marketing Campaigns Online
Web Analytics for Site Optimization
Organizations
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Business Marketing Association
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- Present
Recommendations received
11 people have recommended Steve
Join now to viewMore activity by Steve
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How can brands enhance their customer experience? Merkle’s James Riess shares tips on transforming #CX and predicts how #genAI will change marketing…
How can brands enhance their customer experience? Merkle’s James Riess shares tips on transforming #CX and predicts how #genAI will change marketing…
Shared by Steve Riegel
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Better end-user experiences, search results, and more are here! Joe Anzalone from Shift7 Digital, a Merkle company, shares how Salesforce’s Summer…
Better end-user experiences, search results, and more are here! Joe Anzalone from Shift7 Digital, a Merkle company, shares how Salesforce’s Summer…
Shared by Steve Riegel
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How did this premium pet food company expand its audience by 60%? Merkle used AMC on #AWS Clean Rooms to help Champion Petfoods access first-party…
How did this premium pet food company expand its audience by 60%? Merkle used AMC on #AWS Clean Rooms to help Champion Petfoods access first-party…
Shared by Steve Riegel
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Let’s shift customer commerce experiences from manual to self-service! In this case study, Shift7, a Merkle Company, worked with Tremco to find the…
Let’s shift customer commerce experiences from manual to self-service! In this case study, Shift7, a Merkle Company, worked with Tremco to find the…
Shared by Steve Riegel
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"AI is only as good as your data that feeds it," says Merkle's Pete Stein. Find out how marketers can succeed with #AI in this Ad Age article:…
"AI is only as good as your data that feeds it," says Merkle's Pete Stein. Find out how marketers can succeed with #AI in this Ad Age article:…
Shared by Steve Riegel
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What’s more important when creating a design: utility or experience? Watch this Merkle #FastCurrents episode to hear from digital experts on how to…
What’s more important when creating a design: utility or experience? Watch this Merkle #FastCurrents episode to hear from digital experts on how to…
Shared by Steve Riegel
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We are excited to share that Haleon, the U.K.-based consumer health company, has chosen Merkle as its lead #CRM agency! We look forward to enhancing…
We are excited to share that Haleon, the U.K.-based consumer health company, has chosen Merkle as its lead #CRM agency! We look forward to enhancing…
Shared by Steve Riegel
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We are excited to announce Merkle's inclusion as a finalist in the 2024 #MMMAwards! We partnered with Perfect Corp. and Galderma on our #AI Skin…
We are excited to announce Merkle's inclusion as a finalist in the 2024 #MMMAwards! We partnered with Perfect Corp. and Galderma on our #AI Skin…
Shared by Steve Riegel
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These sound familiar… or as a work friend says… mumble jumble. Get back to meaning people!
These sound familiar… or as a work friend says… mumble jumble. Get back to meaning people!
Shared by Steve Riegel
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