"The Role of Electronic Word-of-Mouth on Stakeholders' Perceptions: Can ..."

Sung Won Kim, Utku Pamuksuz, Ramanath Subramanyam (2015)

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type: Conference or Workshop Paper

metadata version: 2016-09-01

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Sung Won Kim, Utku Pamuksuz, Ramanath Subramanyam:
The Role of Electronic Word-of-Mouth on Stakeholders' Perceptions: Can Online Opinion Impact Managers' Futures? AMCIS 2015

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