Reversal of influence: decrease of innovator's influence under information diversification

Social networks play a fundamental role in the diffusion of information. However, there are two different ways of how information reaches a person in a network. Information reaches us through connections in our social networks, as well as through the ...

Although critical in practice, as well as prevalent, limited effort has gone into understanding the driving factors behind the diffusion of cancer information on social media. This study seeks to comprehensively examine both the ...

• Information diffusion is measured by scale, structural virality, and engagement.

Social influence occurs when one's opinions, emotions, or behaviors are affected by others, intentionally or unintentionally. In this article, we survey recent research progress on social influence analysis. In particular, we first give a brief overview ...