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- articleJune 2003
A contingency perspective on internet adoption and competitive advantage
European Journal of Information Systems (EJIS), Volume 12, Issue 2Pages 78–92https://doi.org/10.1057/palgrave.ejis.3000448Firms adopt the Internet for different purposes, ranging from simple Internet presence to using the Internet to transform business operations. This paper examines the contingency factors that affect levels of Internet adoption and their impact on ...