Moroccanoil: Difference between revisions

'''Moroccanoil''' is an Israeli<ref name="privacy">{{cite web |url=https://eurovision.moroccanoil.com/wp-content/uploads/2021/01/1_2.-Moroccanoil-privacy-policy-WGN-rAN_DE.pdf |title=Datenschutzrichtlinie |language=de |date=29 December 2020 |publisher=Moroccanoil |access-date=1 June 2024}}</ref><ref>{{cite web |url=https://find-and-update.company-information.service.gov.uk/company/07566458/persons-with-significant-control |title=Moroccanoil UK Limited |work=[[gov.uk]] |publisher=[[Government of the United Kingdom]] |access-date=1 June 2024}}</ref> [[cosmetic industry|cosmetics]] company headquartered in [[New York City]],<ref name="nuvo">{{Cite web |last=Strauss |first=Alix |title=Moroccanoil Magic |url=https://nuvomagazine.com/magazine/spring-2013/moroccanoil-magic |date=2013-02-25 |access-date=2024-05-23 |website=NUVO |language=en-US}}</ref><ref name="craft">{{Cite web |title=Moroccanoil Headquarters and Office Locations |url=https://craft.co/moroccanoil-inc/locations |access-date=2024-05-24 |website=Craft.co}}</ref><ref>{{Cite web |title=Moroccanoil Opens State-of-the-Art Academy in NYC |url=https://www.americansalon.com/hair/moroccanoil-opens-state-art-academy-nyc |date=2020-01-23 |access-date=2024-05-31 |website=American Salon}}</ref> specializing in [[hair care]] products containing [[argan oil]]. The company was founded in 2008 in [[Montreal]] by Chilean-Canadian Carmen Tal and her Israeli then-husband Ofer Tal.<ref name="nuvo"/><ref name="jpost">{{Cite web |last=Dudescu-Besner |first=Keren |date=2013-01-30 |title=The multi-million dollar bad hair day |url=https://jpost.com/lifestyle/the-multi-million-dollar-bad-hair-day |access-date=2024-05-25 |website=[[The Jerusalem Post]] |language=en-us}}</ref><ref name="salon">{{Cite web |last=Boodhan |first=Veronica |title=A Chat with Moroccanoil Co-Founder, Carmen Tal |work=Salon Magazine |url=https://www.salonmagazine.ca/business-a-chat-with-moroccanoil-co-founder-carmen-tal/ |date=2018-10-16 |access-date=2024-05-18 |language=en-US}}</ref><ref name="Anavel">{{Cite web |title=What is Moroccanoil |url=https://www.paintedbyanavel.com/moroccanoil-educator |access-date=2024-05-31 |website=Painted by Anavel |language=en-US}}</ref><ref>{{Cite web |date=2018-07-02 |title=Day in the Life: Moroccanoil co-founder Carmen Tal |url=https://www.glossy.co/beauty/day-in-the-life-moroccanoil-co-founder-carmen-tal/ |access-date=2024-05-13 |website=[[Glossy (website)|Glossy]] |language=en}}</ref>

 

 

Moroccanoil mostly sells its products [[business-to-business]] to [[Beauty salon|beauty salons]]. However, more recently the company began expanding its sales [[direct-to-consumer|directly to consumers]], particularly in travel retails and [[duty-free shop]]s.<ref>{{Cite web |last=Sieracki |first=Jill |title=Moroccanoil Cofounder Is A Force Of Nature |url=https://www.cbsnews.com/philadelphia/news/moroccanoil-cofounder-is-a-force-of-nature/ |date=2016-08-29 |access-date=2024-05-25 |website=[[CBS News]] Philadelphia |publisher=[[CBS]]}}</ref><ref>{{Cite web |last=Daykin |first=Jerry |title=Are sponsors making the most of the Malmö Eurovision? |url=https://www.thedrum.com/opinion/2024/05/09/are-sponsors-making-the-most-the-malm-eurovision |date=2024-05-09 |access-date=2024-05-13 |website=The Drum}}</ref> Since 2020, the company has been a primary sponsor ("presenting partner") of the [[Eurovision Song Contest]], and has been given "extensive" media rights over the contest since 2019.<ref name=":0">{{Cite web |title=Moroccanoil X Eurovision |url=https://eurovision.moroccanoil.com/ |access-date=13 May 2024 |website=Moroccanoil}}</ref><ref name=":1">{{Cite web |date=14 August 2019 |title=Moroccanoil becomes Presenting Partner of Eurovision 2020 |url=https://eurovision.tv/story/moroccanoil-becomes-presenting-partner-of-eurovision-2020 |access-date=13 May 2024 |website=Eurovision.tv |publisher=[[European Broadcasting Union]]}}</ref>