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Redrum (21 Savage song)

"Redrum" is a song by British-American rapper 21 Savage from his third studio album, American Dream (2024).[3] The record was produced and co-written by London on da Track and samples vocals from Brazilian songstress, Elza Laranjeira's "Serenata do Adeus".[4] The song title is also a reference to the Stanley Kubrick film The Shining, which is based on the novel by Stephen King of the same name.[5] American singer-songwriter Usher is credited for additional vocals in the outro of the song where he recites the taunt from The Three Little Pigs followed by the iconic "Here's Johnny!" line from the aforementioned film.

"Redrum"
Single by 21 Savage
from the album American Dream
ReleasedJanuary 6th, 2024[1]
GenreTrap[2]
Length4:30
Label
Songwriter(s)
Producer(s)London on da Track
21 Savage singles chronology
"Call Me Revenge"
(2023) 		"Redrum" / "N.H.I.E."
(2024) 		"Née-Nah"
(2024)
Music video
"Redrum" on YouTube

Composition

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Matthew Ritchie for Pitchfork described the track to have "drawn-out distribution of his murderous wordplay" that "makes it feel as though he’s almost veering off the tracks".[6] Rolling Stone's Mosi Reeves described the song as "murderous", noting that it "leans on" Elza Laranjeira's "Serenata Do Adeus".[7]

Critical reception

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Robin Murray for Clash noted that the song "spotlight[s] his effortless trap-leaning flows".[2] The song is described to have "slightly terrifying vibes, violent lyrics, a catchy hook, and a bunch of fun flows".[8]

Music video

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The Danny Seth-directed music video was recorded in 21 Savage's city of birth, London.[9] Beginning the video by showing stereotypical locations in London like the Big Ben, the London Eye, and the iconic Red telephone boxes before switching the setting to Brixton, a working-class district in South London, to show viewers who criticized him for being British-born the 'real' London.[10][11]

Personnel

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Musicians

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  • Shéyaa Abraham-Joseph – lead artist, production, vocals, songwriter, composer
  • London Holmes – production, songwriter, composer
  • AyoPeeb (mateen kyle niknam) - production, songwriter, composer
  • Usher – additional vocals

Technical

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Charts

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Chart performance for "Redrum"
Chart (2024) Peak
position
Australia (ARIA)[12] 16
Australia Hip Hop/R&B (ARIA)[13] 4
Austria (Ö3 Austria Top 40)[14] 20
Canada (Canadian Hot 100)[15] 7
Czech Republic (Singles Digitál Top 100)[16] 32
Finland (Suomen virallinen lista)[17] 44
France (SNEP)[18] 88
Germany (GfK)[19] 51
Greece International (IFPI)[20] 1
Global 200 (Billboard)[21] 5
Hungary (Single Top 40)[22] 21
Ireland (IRMA)[23] 15
Italy (FIMI)[24] 66
Latvia (LAIPA)[25] 1
Lithuania (AGATA)[26] 2
Luxembourg (Billboard)[27] 13
MENA (IFPI)[28] 12
Netherlands (Single Top 100)[29] 40
Netherlands (Tipparade)[30] 6
New Zealand (Recorded Music NZ)[31] 11
Norway (VG-lista)[32] 24
Poland (Polish Streaming Top 100)[33] 23
Portugal (AFP)[34] 7
Romania (Billboard)[35] 15
Singapore (RIAS)[36] 27
Slovakia (Singles Digitál Top 100)[37] 7
South Africa (TOSAC)[38] 8
Sweden (Sverigetopplistan)[39] 47
Switzerland (Schweizer Hitparade)[40] 7
UAE (IFPI)[41] 3
UK Singles (OCC)[42] 11
UK Hip Hop/R&B (OCC)[43] 3
US Billboard Hot 100[44] 5
US Hot R&B/Hip-Hop Songs (Billboard)[45] 2
US Pop Airplay (Billboard)[46] 36
US Rhythmic (Billboard)[47] 1

Certifications

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Certifications for "Redrum"
Region Certification Certified units/sales
Australia (ARIA)[48] Platinum 70,000‡
Brazil (Pro-Música Brasil)[49] 2× Platinum 80,000‡
Canada (Music Canada)[50] 2× Platinum 160,000‡
Hungary (MAHASZ)[51] Gold 2,000‡
Mexico (AMPROFON)[52] Gold 70,000‡
New Zealand (RMNZ)[53] Gold 15,000‡
Poland (ZPAV)[54] Platinum 50,000‡
Portugal (AFP)[55] Gold 5,000‡
Switzerland (IFPI Switzerland)[56] Gold 10,000‡
United Kingdom (BPI)[57] Silver 200,000‡
Streaming
Greece (IFPI Greece)[58] Platinum 2,000,000†

‡ Sales+streaming figures based on certification alone.
† Streaming-only figures based on certification alone.

Release history

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Release history for "Redrum"
Region Date Format Label Ref.
Italy January 17, 2024 Contemporary hit radio Sony [1]

References

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  1. ^ a b "21 Savage" (in Italian). EarOne. Retrieved January 20, 2024.
  2. ^ a b Murray, Robin (January 12, 2024). "21 Savage – american dream". Clash. Archived from the original on January 12, 2024. Retrieved January 13, 2024.
  3. ^ "21 Savage Returns with "redrum" Music Video". Wonderland. January 12, 2024. Retrieved January 13, 2024.
  4. ^ Horvath, Zachary (January 12, 2024). "21 Savage Takes Us Back To His Hometown Roots In "Redrum" Music Video". HotNewHipHop. Retrieved January 13, 2024.
  5. ^ Harris, Alex. "21 Savage's Redrum: A Deeper Look into the Lyricism and Production". Neon Music UK. Retrieved January 21, 2024.
  6. ^ Ritchie, Matthew (January 17, 2024). "21 Savage: American Dream Album Review". Pitchfork. Archived from the original on January 17, 2024. Retrieved January 17, 2024.
  7. ^ Reeves, Mosi (January 13, 2024). "21 Savage Stays Comfortably on Top of His Game on 'American Dream'". Rolling Stone. Archived from the original on January 15, 2024. Retrieved January 17, 2024.
  8. ^ "21 Savage – american dream (Album Review)". Ratings Game Music. January 12, 2024. Retrieved January 13, 2024.
  9. ^ Saponara, Michael (November 29, 2023). "21 Savage Embraces UK Roots as He Shoots New Music Video in London". HipHopDX. Retrieved January 13, 2024.
  10. ^ Moore, Sam (January 12, 2024). "21 Savage Visits the 'Real' London in Gritty 'Redrum' Video: Watch". HipHopDX. Retrieved January 13, 2024.
  11. ^ "21 Savage Returns to London for "Redrum" Video". GRM Daily. January 12, 2024. Retrieved January 13, 2024.
  12. ^ "ARIA Top 50 Singles Chart". Australian Recording Industry Association. March 11, 2024. Retrieved March 8, 2024.
  13. ^ "ARIA Top 40 Hip Hop/R&B Singles Chart". Australian Recording Industry Association. March 25, 2024. Retrieved March 22, 2024.
  14. ^ "21 Savage – Redrum" (in German). Ö3 Austria Top 40. Retrieved January 24, 2024.
  15. ^ "21 Savage Chart History (Canadian Hot 100)". Billboard. Retrieved January 23, 2024.
  16. ^ "ČNS IFPI" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Note: Select 3. týden 2024 in the date selector. Retrieved January 22, 2023.
  17. ^ "21 Savage: Redrum" (in Finnish). Musiikkituottajat. Retrieved March 9, 2024.
  18. ^ "Top Singles (Week 3, 2024)" (in French). Syndicat National de l'Édition Phonographique. Retrieved January 22, 2024.
  19. ^ "21 Savage – Redrum" (in German). GfK Entertainment charts. Retrieved February 2, 2024.
  20. ^ "IFPI Charts". ifpi.gr. Archived from the original on March 8, 2024. Retrieved January 26, 2023.
  21. ^ "21 Savage Chart History (Global 200)". Billboard. Retrieved January 23, 2024.
  22. ^ "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved January 24, 2023.
  23. ^ "Official Irish Singles Chart Top 50". Official Charts Company. Retrieved January 19, 2024.
  24. ^ "Top Singoli – Classifica settimanale WK 3" (in Italian). Federazione Industria Musicale Italiana. Retrieved January 20, 2024.
  25. ^ "Mūzikas Patēriņa Tops/ 4. nedēļa 2024" (in English and Latvian). LAIPA. January 28, 2024. Retrieved January 30, 2024.
  26. ^ "2024 4-os savaitės klausomiausi (Top 100)" (in Lithuanian). AGATA. January 26, 2024. Retrieved January 26, 2024.
  27. ^ "21 Savage Chart History (Luxembourg Songs)". Billboard. Retrieved January 23, 2024.
  28. ^ "This Week's Official MENA Chart Top 20: from 02/02/2024 to 08/02/2024". International Federation of the Phonographic Industry. February 15, 2024. Archived from the original on February 15, 2024. Retrieved February 15, 2024.
  29. ^ "21 Savage – Redrum" (in Dutch). Single Top 100. Retrieved January 20, 2024.
  30. ^ "Tipparade-lijst van week 6, 2024" (in Dutch). Dutch Top 40. Retrieved February 9, 2024.
  31. ^ "NZ Top 40 Singles Chart". Recorded Music NZ. February 5, 2024. Retrieved February 2, 2024.
  32. ^ "Singel 2024 uke 03". VG-lista. Retrieved January 20, 2024.
  33. ^ "OLiS – oficjalna lista sprzedaży – single w streamie" (Select week 12.01.2024–18.01.2024.) (in Polish). OLiS. Retrieved January 25, 2024.
  34. ^ "21 Savage – Redrum". AFP Top 100 Singles. Retrieved February 4, 2024.
  35. ^ "21 Savage Chart History (Romania Songs)". Billboard. Retrieved January 23, 2024.
  36. ^ "RIAS Top Charts Week 7 (9 - 15 Feb 2024)". RIAS. Archived from the original on February 20, 2024. Retrieved February 20, 2024.
  37. ^ "ČNS IFPI" (in Slovak). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Note: Select 5. týden 2024 in the date selector. Retrieved February 5, 2024.
  38. ^ "Local & International Streaming Chart Top 10 Week 3-2024". The Official South African Charts. Retrieved May 28, 2024.
  39. ^ "Veckolista Singlar, vecka 3". Sverigetopplistan. Retrieved January 20, 2024.
  40. ^ "21 Savage – Redrum". Swiss Singles Chart. Retrieved January 21, 2024.
  41. ^ "This Week's Official UAE Chart Top 20: from 26/01/2024 to 01/02/2024". International Federation of the Phonographic Industry. January 26, 2024. Archived from the original on February 8, 2024. Retrieved February 10, 2024.
  42. ^ "Official Singles Chart Top 100". Official Charts Company. Retrieved January 19, 2024.
  43. ^ "Official Hip Hop and R&B Singles Chart Top 40". Official Charts Company. Retrieved January 19, 2024.
  44. ^ "21 Savage Chart History (Hot 100)". Billboard. Retrieved January 22, 2024.
  45. ^ "21 Savage Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved January 23, 2024.
  46. ^ "21 Savage Chart History (Pop Songs)". Billboard. Retrieved May 7, 2024.
  47. ^ "21 Savage Chart History (Rhythmic)". Billboard. Retrieved April 21, 2024.
  48. ^ "ARIA Charts – Accreditations – 2024 Singles" (PDF). Australian Recording Industry Association. Retrieved May 16, 2024.
  49. ^ "Brazilian single certifications – 21 Savage – Redrum" (in Portuguese). Pro-Música Brasil. Retrieved July 21, 2024.
  50. ^ "Canadian single certifications – 21 Savage – Redrum". Music Canada. Retrieved June 8, 2024.
  51. ^ "Adatbázis – Arany- és platinalemezek – 2024" (in Hungarian). MAHASZ. Retrieved March 23, 2024.
  52. ^ "Certificaciones" (in Spanish). Asociación Mexicana de Productores de Fonogramas y Videogramas. Retrieved August 13, 2024. Type 21 Savage in the box under the ARTISTA column heading and Redrum in the box under the TÍTULO column heading.
  53. ^ "New Zealand single certifications – 21 Savage – Redrum". Recorded Music NZ. Retrieved August 3, 2024.
  54. ^ "OLiS - oficjalna lista wyróżnień" (in Polish). Polish Society of the Phonographic Industry. Retrieved October 9, 2024. Click "TYTUŁ" and enter Redrum in the search box.
  55. ^ "Portuguese single certifications – 21 Savage – Redrum" (PDF) (in Portuguese). Associação Fonográfica Portuguesa. Retrieved August 3, 2024.
  56. ^ "The Official Swiss Charts and Music Community: Awards ('Redrum')". IFPI Switzerland. Hung Medien. Retrieved April 20, 2024.
  57. ^ "British single certifications – 21 Savage – Redrum". British Phonographic Industry. Retrieved April 20, 2024.
  58. ^ "IFPI Charts – Digital Singles Chart (International) – Εβδομάδα: 20/2024" (in Greek). IFPI Greece. Retrieved May 23, 2024.
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