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Micromania-Zing, formerly Micromania is the major video game retail company in France[1] founded in 1983 by Albert Loridan. From 2005 to 2014, it tripled its turnover under the leadership of Pierre Cuilleret.[2]

Micromania-Zing
Company typeSubsidiary
IndustryRetail
Founded1983; 41 years ago (1983)
FounderAlbert Loridan
HeadquartersSophia Antipolis,
France
Area served
France
ProductsVideo games
Consoles
Accessories
ParentGameStop

History

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In 1983, Micromania is founded by Albert Loridan as a mail order company, specialized in video games.[3]

In 1987, Micromania opened its first outlet in Printemps Haussmann in Paris.

In 1989, Micromania opened its first store at the Forum des Halles in Paris.[4]

In 2008, it was purchased by GameStop for approximately US$700 million (€480 million) in cash.[5]

In 2013, Micromania purchased 44 Game's stores.[6]

In 2014, Pierre Cuilleret leaved the Presidency of Micromania and his position at GameStop.[7]

In 2017, the company merged with its sister company Zing Pop Culture and changed its name to Micromania-Zing. Zing, was launched in 2015 for distribution of derivative products of game franchises: manga, comics, films, etc. The consolidating merge addressed the decrease in gaming revenues.[8]

References

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  1. ^ Micromania website
  2. ^ "Micromania : Pierre Cuilleret quitte la présidence". www.gamekult.com (in French). 2014-04-10. Retrieved 2022-11-14.
  3. ^ "MICROMANIA, l'histoire agitée de l'expert du jeu vidéo". LSA. 2011-03-31.
  4. ^ "MICROMANIA, l'histoire agitée de l'expert du jeu vidéo". LSA. March 31, 2011. {{cite web}}: Check |url= value (help)
  5. ^ "GameStop Acquires Micromania, France's Leading Video Game Retailer from Private Equity Fund L Capital"
  6. ^ "Micromania s'offre 44 magasins Game". 20 Minutes. January 25, 2013.
  7. ^ "Micromania : Pierre Cuilleret quitte la présidence". GameKult. April 4, 2014.
  8. ^ Micromania change de nom : c’est désormais Micromania-Zing qui reprendra vos jeux pour 2 euros