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{{Other uses|Swoop (disambiguation)}} |
{{Other uses|Swoop (disambiguation)}} |
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{{Underlinked|date=January 2013}} |
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[[Image:ReeseSwoops.jpg|thumb|right|200px|Reese's Peanut Butter Swoops]] |
[[Image:ReeseSwoops.jpg|thumb|right|200px|[[Reese's Peanut Butter]] Swoops]] |
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'''Swoops''' were a |
'''Swoops''' were a chocolate candy manufactured by [[The Hershey Company]].<ref name="CSN">''Most successful new Product Introductions.'' In: ''Convenience Store News'', volume 40, 2004. [https://www.google.de/search?tbm=bks&hl=de&q=%22Most+successful+new+Product+Introductions%22+%22Convenience+Store+News%22+2004+swoops Online]</ref> They were produced in the following flavors: Hershey's Milk Chocolate, [[Reese's Peanut Butter Cups|Reese's Peanut Butter]], [[Almond Joy]], [[York Peppermint Pattie]], [[White Chocolate]] Reeses, and Toffee and Almond.<ref name="CSN" /> Limited edition varieties included White Chocolate Peppermint (available around Christmas), Special Dark with Almonds, and Strawberries & Creme.<ref name="FastCompany.com" /> They were introduced into the market in 2003 and discontinued in August 2006.<ref name="FastCompany.com">Sandie Glass: [https://www.fastcompany.com/1796306/what-were-they-thinking-swoops-hersheys-chocolate-oops ''What Were They Thinking? Swoops, Hershey’s Chocolate Oops''], [[fastcompany.com]], 22 November 2011</ref><ref>''Hershey’s Swoops — Hershey's.'' In: Molly Aronica; Staff Writer: ''[https://www.thedailymeal.com/eat/failed-products-major-brands-slideshow/slide-13 Failed Products of Major Brands Slideshow.]'' [[The Daily Meal]], 9 May 2012, p. 11</ref> According to a [[market research]] study of April 2004 only 14% of the customers knew Swoops.<ref>Aaron L. Brody, John B. Lord: ''Developing New Food Products for a Changing Marketplace. Second Edition.'' CRC Press, 2007, p. 544. {{ISBN|978-1-420-00432-8}} [https://books.google.com/books?id=ReLKBQAAQBAJ&q=%22Swoops%22+&pg=PA544 Online]</ref> |
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==References== |
==References== |
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{{reflist}} |
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<references/> |
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==External links== |
==External links== |
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*[ |
*[https://web.archive.org/web/20061029031035/http://www.hersheys.com/products/details/swoops.asp Swoops web site] as archived by the [https://archive.org/web/web.php Wayback Machine] Internet Archive, a non-profit internet library. |
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{{Hershey |
{{Hershey}} |
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[[Category:The Hershey Company brands]] |
[[Category:The Hershey Company brands]] |
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{{confection-stub}} |
{{confection-stub}} |
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Latest revision as of 08:00, 14 March 2023
Swoops were a chocolate candy manufactured by The Hershey Company.[1] They were produced in the following flavors: Hershey's Milk Chocolate, Reese's Peanut Butter, Almond Joy, York Peppermint Pattie, White Chocolate Reeses, and Toffee and Almond.[1] Limited edition varieties included White Chocolate Peppermint (available around Christmas), Special Dark with Almonds, and Strawberries & Creme.[2] They were introduced into the market in 2003 and discontinued in August 2006.[2][3] According to a market research study of April 2004 only 14% of the customers knew Swoops.[4]
References
[edit]- ^ a b Most successful new Product Introductions. In: Convenience Store News, volume 40, 2004. Online
- ^ a b Sandie Glass: What Were They Thinking? Swoops, Hershey’s Chocolate Oops, fastcompany.com, 22 November 2011
- ^ Hershey’s Swoops — Hershey's. In: Molly Aronica; Staff Writer: Failed Products of Major Brands Slideshow. The Daily Meal, 9 May 2012, p. 11
- ^ Aaron L. Brody, John B. Lord: Developing New Food Products for a Changing Marketplace. Second Edition. CRC Press, 2007, p. 544. ISBN 978-1-420-00432-8 Online
External links
[edit]- Swoops web site as archived by the Wayback Machine Internet Archive, a non-profit internet library.
| Hershey Company |
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| Hershey Entertainment and Resorts Company |
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| Milton Hershey Foundation | |||||||||||
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