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Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

1. Introduction to Marginal Costing

Marginal costing is a crucial concept in managerial accounting, offering a nuanced perspective on cost behavior and its impact on decision making. Unlike traditional costing methods, marginal costing focuses on the costs that change with the level of production or service delivery, known as variable costs. This approach provides clarity on how each additional unit of product affects the overall financial performance of a company. By isolating variable costs, businesses can determine the incremental cost—or marginal cost—of producing one more unit, which is pivotal in setting prices, optimizing production levels, and enhancing profitability.

From the standpoint of a production manager, marginal costing is instrumental in short-term decision making. It aids in determining the break-even point, where total revenues equal total costs, and in assessing the profitability of individual products or services. Financial analysts, on the other hand, utilize marginal costing to analyze cost-volume-profit relationships, which are essential for strategic planning and forecasting.

Here's an in-depth look at the key aspects of marginal costing:

1. Variable Costs: These are costs that vary directly with the level of production, such as raw materials, direct labor, and certain utilities. For example, a bakery will use more flour and sugar as it bakes more cakes.

2. Fixed Costs: Unlike variable costs, fixed costs remain constant regardless of production volume, at least within a certain range of activity. Examples include rent, salaries of administrative staff, and depreciation of equipment. Marginal costing considers fixed costs as period costs, not directly tied to production levels.

3. Contribution Margin: This is the difference between sales revenue and variable costs. It represents the amount contributing to covering fixed costs and generating profit. For instance, if a gadget sells for $100 and the variable cost per unit is $60, the contribution margin is $40.

4. Break-even Analysis: Marginal costing facilitates the calculation of the break-even point, which is the volume of sales at which total revenues equal total costs, resulting in neither profit nor loss. This analysis is vital for understanding the minimum production and sales levels required to avoid losses.

5. Decision Making: Marginal costing provides a clear framework for making decisions about pricing, product mix, and the optimal level of production. For example, if a company receives a special order at a lower price than usual, marginal costing helps determine whether accepting the order will still cover the variable costs and contribute to fixed costs.

6. Limitations: While marginal costing offers significant insights, it's important to recognize its limitations. It may not always be suitable for long-term decision making, as it doesn't consider the potential changes in fixed costs over time. Additionally, it assumes that variable costs are linear, which may not hold true for all levels of production.

To illustrate, let's consider a company that manufactures widgets. If the variable cost to produce one widget is $5 and the selling price is $10, the contribution margin per widget is $5. If fixed costs for the period are $1,000, the company must sell 200 widgets to break even ($1,000 / $5 per widget). Any sales beyond this point contribute to profit.

Marginal costing is a powerful tool that provides valuable insights for tactical decision-making. By focusing on variable costs and their implications for pricing and production, businesses can navigate the complexities of financial planning and maintain a competitive edge in the market. However, it's essential to balance the insights from marginal costing with a broader understanding of financial dynamics to ensure long-term sustainability and growth.

Introduction to Marginal Costing - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

Introduction to Marginal Costing - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

2. Understanding the Burden Rate

In the realm of marginal costing, the burden rate plays a pivotal role in the accurate allocation of indirect costs, ensuring that decision-making is informed and strategic. This rate is essentially the percentage by which indirect costs exceed direct labor costs, providing a more comprehensive view of total expenses. It's a critical component in cost accounting, as it helps businesses understand the true cost of production beyond the direct materials and labor, encompassing all the overheads that are not immediately apparent.

From a managerial perspective, the burden rate is indispensable for pricing strategies, budgeting, and even identifying inefficiencies within the production process. It's a tool that, when used effectively, can lead to significant competitive advantages. For instance, a company with a high burden rate might find it challenging to compete on price but could leverage this insight to innovate or improve operational efficiency.

Let's delve deeper into the intricacies of the burden rate with the following points:

1. Calculation of Burden Rate: The burden rate is calculated by dividing total indirect costs by the total direct labor costs. For example, if a company has indirect costs of $150,000 and direct labor costs of $100,000, the burden rate would be 150%.

2. Types of Costs Included: Indirect costs can include utilities, rent, administrative salaries, and equipment depreciation. These are costs that are necessary for production but do not directly touch the product.

3. Impact on Pricing: The burden rate affects pricing decisions by adding a layer of cost that must be covered in the sale price. A product that costs $50 in direct materials and labor, with a burden rate of 150%, would require a sale price of at least $125 to break even.

4. Budgeting and Forecasting: Understanding the burden rate is crucial for accurate budgeting and forecasting. It allows businesses to anticipate the true cost of scaling up production and can inform decisions on whether to invest in more efficient technology or processes.

5. Benchmarking and Industry Standards: Companies often use the burden rate as a benchmark against industry standards. A burden rate significantly higher than the industry average could indicate inefficiencies or a need for process improvements.

6. Case Study Example: Consider a furniture manufacturer that discovers its burden rate is 200%, much higher than the industry average of 120%. By analyzing this discrepancy, the company might find that its outdated machinery is leading to excessive maintenance costs, which are driving up the burden rate. Investing in new equipment could lower the burden rate and improve competitiveness.

The burden rate is more than just a number on a spreadsheet; it's a reflection of the company's operational health and a guidepost for strategic decision-making. By thoroughly understanding and effectively managing the burden rate, businesses can optimize their cost structures and position themselves for long-term success in the marketplace.

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3. Calculating Marginal Costs

Calculating marginal costs is a pivotal aspect of managerial accounting and economic analysis, serving as a cornerstone for decision-making processes in businesses. It represents the cost incurred when producing one additional unit of a product or service. This calculation is not just a mere subtraction of costs but a strategic tool that reflects the incremental expenses associated with scaling up production. It's essential for understanding the true cost of production and for setting prices that cover costs while remaining competitive in the market.

From an accountant's perspective, marginal costs help in determining the point at which a company can achieve economies of scale. Economists, on the other hand, might view marginal costs as a signal for resource allocation efficiency within a market. Operation managers use marginal cost analysis to optimize production levels, ensuring that the last unit produced adds value to the overall operation rather than leading to overproduction and potential losses.

Here's an in-depth look at the components and considerations when calculating marginal costs:

1. Variable Costs: These are costs that change with the level of output. They include materials, labor, and utilities directly involved in the production process. For example, if a toy manufacturer needs an additional $5 worth of plastic and $10 worth of labor to make one more toy, the variable cost for that toy is $15.

2. fixed costs: Fixed costs remain constant regardless of the output level. While they do not change with the production of one more unit, they are essential for calculating the average cost per unit. For instance, rent for the factory space remains the same whether 100 or 1,000 toys are produced.

3. Total Cost: This is the sum of fixed and variable costs for a given level of production. To find the marginal cost, you need to know the total cost for producing 'n' units and the total cost for producing 'n+1' units.

4. The marginal Cost formula: The formula for calculating marginal cost is:

$$ MC = \frac{\Delta TC}{\Delta Q} $$

Where \( \Delta TC \) is the change in total cost and \( \Delta Q \) is the change in quantity produced.

5. Practical Example: Suppose the total cost of producing 100 units is $1,000 and the total cost of producing 101 units is $1,020. The marginal cost would be calculated as follows:

$$ MC = \frac{1020 - 1000}{101 - 100} $$

$$ MC = \frac{20}{1} $$

$$ MC = $20 $$

This means the cost of producing the 101st unit is $20.

6. Consideration of Burden Rate: The burden rate, which includes indirect costs such as administrative expenses, is often allocated on a per-unit basis and can affect the marginal cost. If the burden rate is $5 per unit, the marginal cost for our toy example would increase to $25.

7. Decision Making: Understanding marginal costs is crucial when setting prices. If the selling price of the toy is $30, producing an additional unit is profitable as the marginal cost ($25) is less than the price. However, if the price were $15, producing more would lead to a loss.

8. Break-Even Analysis: Marginal cost calculations are integral to break-even analysis, helping businesses determine the production level at which total revenues equal total costs.

9. Limitations: It's important to note that marginal costs can fluctuate and may not always decrease with increased production due to factors like capacity constraints and inefficiencies.

By considering these points, businesses can make informed decisions about production levels, pricing strategies, and overall financial planning. marginal cost calculations, when combined with insights on the burden rate, provide a nuanced view of the cost structure, enabling more accurate forecasting and strategic decision-making. This analytical approach ensures that each additional unit produced contributes positively to the firm's financial health and aligns with long-term objectives.

Calculating Marginal Costs - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

Calculating Marginal Costs - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

4. The Impact of Burden Rate on Marginal Costs

Understanding the impact of the burden rate on marginal costs is crucial for businesses as it directly influences pricing strategies, profitability, and competitive positioning. The burden rate, often referred to as the overhead rate, represents the indirect costs associated with production, which are not directly tied to the creation of a product or service. These can include utilities, rent, administrative expenses, and more. When calculating marginal costs, which are the costs incurred to produce one additional unit of a product, the burden rate must be considered to ensure accurate cost assessment and pricing decisions.

From an accountant's perspective, the burden rate is meticulously calculated to allocate overhead costs to each unit produced. This allocation is pivotal in determining the true cost of production and, subsequently, the marginal cost. For instance, if a factory's burden rate is high due to expensive machinery maintenance, the marginal cost of each additional unit will be significantly affected, potentially leading to higher product prices.

From a managerial standpoint, understanding the interplay between burden rate and marginal costs is essential for making informed decisions about scaling production. Managers must weigh the benefits of increased production against the added overhead costs that come with it. For example, if increasing production volume leads to a lower burden rate per unit due to economies of scale, the marginal cost will decrease, making it more viable to expand production.

Here are some in-depth points to consider:

1. Calculation of Burden Rate: The burden rate is calculated by dividing total indirect costs by the total number of labor hours or machine hours. For example, if a company has $100,000 in indirect costs and 10,000 machine hours, the burden rate would be $10 per machine hour.

2. influence on Marginal cost: As production increases, the fixed component of the burden rate is spread over more units, potentially lowering the marginal cost. Conversely, if the burden rate increases without a corresponding rise in production, the marginal cost will also increase.

3. Break-even Analysis: The burden rate affects the break-even point, which is the production level at which total revenues equal total costs. A higher burden rate raises the break-even point, requiring more units to be sold to cover costs.

4. Pricing Strategy: Companies must include the burden rate in their pricing strategy to ensure profitability. If the burden rate is not fully accounted for, the company risks underpricing its products and suffering losses.

5. Cost Control: By monitoring and controlling the burden rate, companies can manage their marginal costs more effectively. Reducing unnecessary overhead can lead to a lower burden rate and, thus, a lower marginal cost.

To illustrate, let's consider a manufacturing company that produces widgets. If the company invests in energy-efficient equipment, it may reduce its utility costs, thereby lowering its burden rate. This reduction in overhead costs will decrease the marginal cost of producing each additional widget, allowing the company to price its products more competitively or increase its profit margins.

In summary, the burden rate plays a pivotal role in determining marginal costs. It requires careful analysis from various perspectives within an organization to optimize production, pricing, and profitability. By understanding and managing the burden rate, businesses can make strategic decisions that enhance their financial health and competitive edge.

The Impact of Burden Rate on Marginal Costs - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

The Impact of Burden Rate on Marginal Costs - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

5. Strategic Decision Making with Marginal Costing

In the realm of business strategy, marginal costing stands as a pivotal tool for decision-making. This cost accounting technique, which focuses on the incremental costs incurred when producing additional units, allows managers to assess the impact of varying production levels on overall profitability. By considering only the variable costs directly associated with production, marginal costing provides clarity on the true cost of increasing output and informs decisions on pricing, product mix, and market entry strategies.

From the perspective of a financial analyst, marginal costing is invaluable for short-term decision-making. It aids in determining the break-even point, the juncture at which total revenues equal total costs, and beyond which each additional unit sold contributes directly to profit. This is crucial for setting prices that cover costs while remaining competitive in the market.

A production manager, on the other hand, might leverage marginal costing to decide whether to accept a special order. If the order's price exceeds the marginal cost of production, it can be accepted without negatively impacting the company's regular operations, even if the price is below the usual selling price.

Here are some in-depth insights into strategic decision-making with marginal costing:

1. Product Pricing: Marginal costing helps in setting product prices, especially in competitive markets. For instance, if a company's marginal cost for producing a widget is $5 and the market price is fluctuating around $10, the company can set a competitive price that maximizes profit without falling below the marginal cost.

2. cost-Volume-Profit analysis: This analysis uses marginal costing to determine how changes in costs and volume affect a company's operating profit. For example, a company considering expanding its production can use marginal costing to estimate how much profits will increase with the additional units produced.

3. Profit Maximization: Companies often use marginal costing to identify the most profitable mix of products. By focusing on products with the highest contribution margin—the difference between selling price and marginal cost—they can maximize overall profits.

4. Make or Buy Decisions: Marginal costing is critical when deciding whether to make a component in-house or purchase it externally. If the marginal cost of making the component is lower than the purchase price, it makes financial sense to produce it internally.

5. Shut Down Decisions: During periods of low demand, companies must decide whether to continue production. Marginal costing helps determine if the revenue from selling at a lower price is sufficient to cover the marginal costs, aiding in the decision to keep operating or to shut down temporarily.

6. evaluating Cost efficiency: By analyzing the marginal cost of production, companies can identify inefficiencies and areas for cost reduction. For example, if the marginal cost of producing an additional unit is rising, it may indicate the need for process improvements or investment in more efficient technology.

To illustrate, consider a company that manufactures bicycles. If the marginal cost of producing an additional bicycle is $50, and the market price is $200, the contribution margin is $150. This high margin indicates a strong position to increase production. However, if a new competitor enters the market and drives the price down to $120, the company must reassess its strategy, possibly focusing on reducing the marginal cost or enhancing the product's features to justify a higher price.

Marginal costing is a dynamic and versatile tool that provides strategic insights from various angles within an organization. It empowers businesses to make informed decisions that align with their financial goals and market dynamics, ultimately steering them towards sustainable profitability.

Strategic Decision Making with Marginal Costing - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

Strategic Decision Making with Marginal Costing - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

6. Burden Rate in Action

In the realm of marginal costing, the burden rate plays a pivotal role in shaping strategic decisions. This rate, often expressed as a percentage, represents the indirect costs associated with manufacturing, relative to the direct labor costs incurred. Understanding the burden rate is crucial for businesses as it directly impacts pricing strategies, product line decisions, and overall profitability. By delving into case studies, we can observe the burden rate in action, offering tangible insights into its influence on decision-making processes.

1. Manufacturing Efficiency: A case study of a mid-sized automotive parts manufacturer revealed that by analyzing their burden rate, they were able to identify inefficiencies within their production line. The burden rate, which included costs such as factory rent, utilities, and equipment depreciation, was disproportionately high compared to the direct labor costs. This prompted a reevaluation of their manufacturing processes, leading to automation in certain areas, which ultimately reduced the burden rate and increased profit margins.

2. Product Pricing: In another instance, a boutique furniture maker utilized their burden rate to refine their pricing model. The burden rate highlighted that certain bespoke pieces, which required extensive manual labor, were not as profitable as standard items, despite higher sale prices. By adjusting the pricing to more accurately reflect the burden rate, the company could ensure each product contributed positively to the bottom line.

3. Cost Control: A technology firm's case study demonstrated the importance of monitoring the burden rate over time. As the company grew, so did its indirect costs, but without a corresponding increase in labor efficiency. Regular analysis of the burden rate allowed the firm to implement cost-control measures, such as renegotiating supplier contracts and optimizing energy usage, to maintain a competitive edge.

4. Strategic Outsourcing: For a clothing manufacturer, the burden rate was instrumental in deciding which parts of the production process to outsource. The analysis showed that certain tasks could be completed more cost-effectively by external partners, thereby lowering the overall burden rate and freeing up internal resources for core activities that added more value.

Through these examples, it becomes evident that the burden rate is more than just a number on a spreadsheet; it's a dynamic tool that, when understood and applied correctly, can lead to significant improvements in a company's financial health. It encourages a deeper look into the 'hidden' costs of production and provides a clearer picture of where and how value is added, guiding businesses towards more informed and strategic decisions.

Burden Rate in Action - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

Burden Rate in Action - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

7. Challenges in Applying Burden Rate

understanding and applying the burden rate in marginal costing is a complex task that requires meticulous attention to detail and a deep understanding of both accounting principles and production processes. The burden rate, essentially the indirect costs associated with manufacturing that are not directly tied to the production of a specific product, can significantly impact the decision-making process within a company. These costs, which may include utilities, depreciation, and administrative expenses, are allocated across products to determine the full cost of production. However, this allocation is not without its challenges.

1. Allocation Base: One of the primary challenges is determining the appropriate allocation base. Should the burden rate be applied based on labor hours, machine hours, or some other measure? Each option has its implications for the accuracy of cost allocation and can lead to different decision-making outcomes.

2. Variability of Costs: Indirect costs are not always consistent. They can fluctuate based on a variety of factors, such as seasonal changes in utility costs or unexpected maintenance. This variability makes it difficult to establish a stable burden rate, which in turn complicates cost predictions and budgeting.

3. Product Diversity: In companies that produce a wide range of products, applying a single burden rate can lead to inaccuracies. Different products may consume resources at different rates, and a uniform burden rate might over- or under-allocate costs to certain items.

Example: Consider a factory that manufactures both heavy machinery and small tools. Using the same burden rate for both products might result in the small tools bearing an unfairly high share of the indirect costs, skewing profitability analysis.

4. Cost Behavior: Not all indirect costs behave the same way. Some are fixed, while others are variable. A common challenge is distinguishing between these costs and applying the burden rate accordingly to ensure that cost allocations reflect the true economic impact on production.

5. External Factors: External economic factors, such as inflation or changes in regulatory policies, can affect the burden rate. Companies must remain agile and adjust their rates to reflect these external influences, which adds another layer of complexity to the process.

6. Data Accuracy: Accurate data is crucial for calculating the burden rate. inaccuracies in data collection or processing can lead to incorrect burden rates, which in turn can distort product costing and profitability measures.

7. Overhead Control: controlling overhead costs is essential for maintaining a competitive burden rate. Companies must continuously monitor and manage their indirect costs to ensure they do not become a financial burden that negatively impacts pricing and profitability.

8. Interdepartmental Communication: Effective communication between departments is necessary to ensure that the burden rate reflects the actual use of resources. Miscommunication can lead to misallocation of costs and suboptimal decision-making.

While the burden rate is a valuable tool in marginal costing and decision-making, it presents several challenges that businesses must navigate carefully. By addressing these challenges, companies can ensure that their costing practices accurately reflect the true costs of production, leading to more informed and strategic business decisions.

8. Integrating Burden Rate with Other Costing Methods

integrating the burden rate into various costing methods can significantly enhance the precision of cost analysis and facilitate more informed decision-making. The burden rate, essentially the indirect costs associated with production, when meticulously combined with other costing techniques, can provide a comprehensive view of the true cost of production. This integration is particularly beneficial in marginal costing, where understanding the impact of fixed and variable overheads is crucial for determining the contribution margin of products. By incorporating the burden rate, businesses can ensure that all costs, not just the direct materials and labor, are accounted for, leading to a more accurate calculation of the marginal cost.

From a managerial perspective, the integration of the burden rate with other costing methods is a strategic tool that aids in pricing decisions, budgeting, and cost control. It allows managers to identify cost drivers and allocate resources more effectively. For example, in activity-based costing (ABC), the burden rate can be applied to specific activities, providing a clearer picture of how indirect costs are consumed by different products or services.

Here are some in-depth insights into how the burden rate can be integrated with other costing methods:

1. Activity-Based Costing (ABC): The burden rate is applied to activities rather than products, which helps in identifying the true cost of each activity. For instance, if machine setup is an activity, the burden rate would include costs like depreciation of setup equipment, salaries of setup personnel, and maintenance.

2. job-order Costing: In job-order costing, the burden rate can be used to assign more accurate overhead costs to each job, especially when jobs are diverse and require different resources. For example, a custom furniture manufacturer may use a higher burden rate for intricate, hand-carved pieces due to the higher indirect costs associated with such detailed work.

3. Process Costing: When products are similar and produced in a continuous process, the burden rate can be spread evenly across units. This method is common in industries like chemicals or textiles. For instance, a textile company might include the costs of machine maintenance and factory utilities in the burden rate, which is then allocated across all units produced.

4. Standard Costing: The burden rate can be used to set more realistic standard costs for products. By analyzing past data, a company can predict the burden rate and incorporate it into the standard cost, which helps in variance analysis.

5. direct costing: Although direct costing primarily focuses on variable costs, integrating a carefully calculated burden rate can help in understanding the impact of fixed costs on the overall profitability of products.

To illustrate, let's consider a manufacturing company that produces electronic gadgets. The direct materials and labor might cost $100 per unit, but when the burden rate—which includes factory rent, utilities, and equipment depreciation—is added, the total cost per unit might rise to $150. This integrated approach ensures that pricing strategies are robust and cover all costs, not just the direct ones.

The integration of the burden rate with other costing methods is a nuanced process that requires careful consideration of the unique aspects of each business. It's a balancing act that, when done correctly, provides a truer representation of costs and supports strategic business decisions. The examples provided demonstrate the versatility of the burden rate in different costing scenarios, highlighting its importance in comprehensive cost analysis.

Integrating Burden Rate with Other Costing Methods - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

Integrating Burden Rate with Other Costing Methods - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

9. The Future of Marginal Costing and Burden Rate

As we look toward the future of marginal costing and burden rate, it's clear that these concepts will continue to play a pivotal role in the strategic decision-making processes of businesses. The dynamic nature of the global economy, with its ever-shifting market conditions and technological advancements, demands that companies remain agile and informed. Marginal costing, the practice of accounting for the additional costs incurred when producing one more unit of a product, remains a cornerstone of cost management and pricing strategies. The burden rate, which allocates indirect costs to direct costs, provides a more comprehensive view of total expenses, enabling businesses to price their products or services more accurately.

From the perspective of a small business owner, marginal costing is a tool that can make or break their pricing strategy. For instance, consider a local bakery that specializes in artisanal bread. By understanding the marginal cost of baking each additional loaf, the owner can determine the optimal price point that covers costs while remaining competitive. Similarly, the burden rate helps the bakery owner allocate the costs of utilities, rent, and equipment maintenance to the cost of each loaf, ensuring that no expense is overlooked.

In contrast, a large manufacturing firm might use marginal costing and burden rate in a more complex manner. For example, an automobile manufacturer must consider the marginal cost of adding features like a sunroof or leather seats. The burden rate becomes crucial when allocating the costs of factory overhead, research and development, and labor to each vehicle.

Looking ahead, here are some key points to consider:

1. Integration with Technology: Advanced software and AI will enhance the precision of marginal costing and burden rate calculations, leading to more informed decision-making.

2. Sustainability Considerations: As businesses become more environmentally conscious, the burden rate will increasingly include the cost of sustainable practices and materials.

3. Customization and Personalization: In a market that values individuality, companies will use marginal costing to determine the feasibility of offering personalized products without compromising profitability.

4. Globalization: With the expansion of international trade, businesses will need to adapt their costing methods to account for varying burden rates across different regions.

5. Regulatory Changes: Changes in tax laws and regulations can impact the burden rate, necessitating ongoing adjustments to costing strategies.

6. Economic Fluctuations: Marginal costing and burden rate must be flexible to accommodate economic ups and downs, ensuring businesses remain resilient.

7. Educational Outreach: As these concepts evolve, there will be a greater need for educational resources to help businesses understand and apply them effectively.

The future of marginal costing and burden rate is one of adaptation and innovation. Businesses that embrace these concepts and continuously refine their application will be well-positioned to thrive in the competitive landscape of tomorrow. By staying attuned to the nuances of these financial tools, companies can make strategic decisions that propel them forward, ensuring long-term success and sustainability.

The Future of Marginal Costing and Burden Rate - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

The Future of Marginal Costing and Burden Rate - Marginal Costing: Marginal Costing: The Role of Burden Rate in Decision Making

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