Professor, Department of Business and Technology Management, KAIST [Mar. 2009– present] Professor, IT School of Business, Information and Communications ...
Euehun Lee
Affiliation: Korea Advanced Institute of Science and Technology
Research interests: Marketing Aging Mature Consumers
A study of life events and changes in patronage preferences. E Lee, GP Moschis, A Mathur. Journal of Business Research 54 (1), 25-38, 2001. 161, 2001.
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Euehun LEE, Professor of marketing | Cited by 1665 | of Korea Advanced Institute of Science and Technology, Daejeon (KAIST) | Read 42 publications | Contact ...
Using the life course approach to explain the onset and continuity of preventive health-care behaviors: A comparative study across four countries.
Euehun Lee. Categories: Marketing and Branding. Author of: The Maturing Marketplace. Biography. Free US delivery on orders $35 or over. Useful Links.
Apr 25, 2024 · Young Wook Ha, ; Myeong-Cheol Park, Euehun Lee: A framework for mobile SNS advertising effectiveness: user perceptions and behaviour perspective.
THE MATURING MARKETPLACE: BUYING HABITS OF BABY BOOMERS By Euehun Lee & Anil ; Item Number. 226205853743 ; ISBN-10. 1567203442 ; Book Title. The Maturing ...
$95.00
EUEHUN LEE is Assistant Professor of marketing at Sejong University in Seoul, Korea. He is an affiliate member of the Center for Mature Consumer Studies at ...
*Euehun Lee, Changi Nam , Chanhoo Song, Chan Ik Park · Information and Communications University · * Correspondent : Tel: +82 42 8666310; fax: +82 42 8666339 · e- ...