Background: Service quality and customer feedback are integral parts of any service organization.... more Background: Service quality and customer feedback are integral parts of any service organization. Creating the context to vent the visitors’ discomfort is a primary task for quality service delivery in the tourism industry. Objectives: This study aims to explore Nepalese tourism service quality and customers’ complaining behavior. Methods: A qualitative framework of in-depth interviews with tourism service providers, tourism experts, and visitors of the destination are the primary sources of data. Narrative manual content analysis has been adopted to analyze and draw the result from the data. Results: Nepalese tourism service quality has not been able to meet the visitor’s service expectations, however, some natural and provider’s experiences have made most of the visitors patronize the destination Nepal. Visitors are positing three types of complaining behaviors, the first category that generally goes for voice complaining from the service providers are labeled as redress seekers, ...
The study attempts to empirically investigate and assess the socio-cultural, economic and environ... more The study attempts to empirically investigate and assess the socio-cultural, economic and environmental impact of the refugee settlements on the local host community who are living around the Tashi Pakhiel Tibetan camp located in Hemja, Kaski district. A questionnaire survey was undertaken to collect opinion of 500 host community members on the issue. The findings reveal that there exists social harmony, mutual co-existence, and bonding between the Tibetan refugees and local residents of Hemja. The two communities involve in social exchange and participate in social events of each other. The social acceptance is revealed from the fact that the practice of intermarriages between the communities is also prevalent. The Tibetan refugee camp is found not to adversely impact the host community culture. Similarly, the refugee settlement has not brought any adverse effect on the local environment. The basic services and facilities like education and health is available on equitable basis to...
Change is inevitable in every sphere of human life; tourism activities are rapidly changing than ... more Change is inevitable in every sphere of human life; tourism activities are rapidly changing than other activities. The Nepalese tourism industry has also brought changes in different aspects, how those changes are perceived by the entrepreneurs of the industry is the main concern of the study. The primary objective of this study is to explore the dimensions of tourismmarket dynamics and entrepreneur’s readiness to cope with the perceived challenges. A qualitative framework has been adopted of an in-depth interview with leading entrepreneurial personalities of the tourism industry of Nepal. Representing hospitality, catering, trekking, and travel with at least 20 years of experience in tourism-related activities are considered as the true representation to collect primary data. Manual thematic content analysis has been employed to generate the theme of the interview. Major changes in customer expectation because of the market shift, technological advancement but not appropriate appli...
This findings is all about how intermediate students perceive the television advertising in terms... more This findings is all about how intermediate students perceive the television advertising in terms of credibility, informative , pleasure and decision making variables. The existence of television advertising in recent decades has aroused the television from public with its impact. The demand of television advertising is evident today because it is both time efficient and cost effective. The television serves the main function of providing information for consumers. Measuring attitudes towards television advertising as a whole, as well as towards some aspects of it includes information value of the advertisements, credibility, i.e. to what extent advertisements should be trusted, decision making effect of advertising in the eyes of customers.
Background: Service quality and customer feedback are integral parts of any service organization.... more Background: Service quality and customer feedback are integral parts of any service organization. Creating the context to vent the visitors’ discomfort is a primary task for quality service delivery in the tourism industry. Objectives: This study aims to explore Nepalese tourism service quality and customers’ complaining behavior. Methods: A qualitative framework of in-depth interviews with tourism service providers, tourism experts, and visitors of the destination are the primary sources of data. Narrative manual content analysis has been adopted to analyze and draw the result from the data. Results: Nepalese tourism service quality has not been able to meet the visitor’s service expectations, however, some natural and provider’s experiences have made most of the visitors patronize the destination Nepal. Visitors are positing three types of complaining behaviors, the first category that generally goes for voice complaining from the service providers are labeled as redress seekers, ...
The study attempts to empirically investigate and assess the socio-cultural, economic and environ... more The study attempts to empirically investigate and assess the socio-cultural, economic and environmental impact of the refugee settlements on the local host community who are living around the Tashi Pakhiel Tibetan camp located in Hemja, Kaski district. A questionnaire survey was undertaken to collect opinion of 500 host community members on the issue. The findings reveal that there exists social harmony, mutual co-existence, and bonding between the Tibetan refugees and local residents of Hemja. The two communities involve in social exchange and participate in social events of each other. The social acceptance is revealed from the fact that the practice of intermarriages between the communities is also prevalent. The Tibetan refugee camp is found not to adversely impact the host community culture. Similarly, the refugee settlement has not brought any adverse effect on the local environment. The basic services and facilities like education and health is available on equitable basis to...
Change is inevitable in every sphere of human life; tourism activities are rapidly changing than ... more Change is inevitable in every sphere of human life; tourism activities are rapidly changing than other activities. The Nepalese tourism industry has also brought changes in different aspects, how those changes are perceived by the entrepreneurs of the industry is the main concern of the study. The primary objective of this study is to explore the dimensions of tourismmarket dynamics and entrepreneur’s readiness to cope with the perceived challenges. A qualitative framework has been adopted of an in-depth interview with leading entrepreneurial personalities of the tourism industry of Nepal. Representing hospitality, catering, trekking, and travel with at least 20 years of experience in tourism-related activities are considered as the true representation to collect primary data. Manual thematic content analysis has been employed to generate the theme of the interview. Major changes in customer expectation because of the market shift, technological advancement but not appropriate appli...
This findings is all about how intermediate students perceive the television advertising in terms... more This findings is all about how intermediate students perceive the television advertising in terms of credibility, informative , pleasure and decision making variables. The existence of television advertising in recent decades has aroused the television from public with its impact. The demand of television advertising is evident today because it is both time efficient and cost effective. The television serves the main function of providing information for consumers. Measuring attitudes towards television advertising as a whole, as well as towards some aspects of it includes information value of the advertisements, credibility, i.e. to what extent advertisements should be trusted, decision making effect of advertising in the eyes of customers.
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