Intangible cultural heritage should not only be inherited and protected but also developed and in... more Intangible cultural heritage should not only be inherited and protected but also developed and innovated. Only in this way can traditional cultural heritage keep pace with the times and fully demonstrate its value and significance, and the Guizhou Bouyei batik is no exception. Batik is one of China's ancient folk traditional printing and dyeing processes. It is a common dyeing process and an intangible cultural heritage of ancient China. The art of batik is a time-tested craft. The technique of batik has more than one hundred years, during which it has become more and more complicated and improved. Guizhou is known as the birthplace of batik. Batik is an important symbol of Guizhou that can be traced back to the Qin and Han Dynasties. Guizhou Province is the main population center of the Bouyei ethnic group in China. The visual language is the overall display of the artistic design effect, and the Guizhou Bouyei batik has artistic attributes. Through the innovation of batik mat...
Under the background of digital technology, computer-aided design is still in the initial stage o... more Under the background of digital technology, computer-aided design is still in the initial stage of application in the field of design and manufacture of ceramic products. In order to improve the informatization degree of ceramic industry, advance the efficiency of product design, and satisfy the demand of personalized customization, in this paper, Ru porcelain is selected as the research object, and according to its shape characteristics, based on the 3D evolution of data combined with the image shape method and entity design, the design process of Ru porcelain shape was put forward, and the collaborative design of Ru porcelain was implemented with Yuhu spring bottle as the representative. The simulation results show that the model is highly practical and helpful to realize the convenient design of ceramic products.
The sales growth rate of men's plain-colour shirts dropped significantly online in China. Con... more The sales growth rate of men's plain-colour shirts dropped significantly online in China. Consumers first pay attention to the appearance design of clothing online. It only takes 7 seconds for consumers to determine a product, and the colour in its appearance design accounts for about 67% of the role. Thus, this study took the colour design of men's plain-colour shirts as an example in China, established the basic colour calculation scale and an algorithm model of group consumers' product preferences based on Kansei Engineering and scientific mathematics, to provide new sales ideas and methods for retailers and markets online. Firstly, this study obtained the crucial Kansei word pairs (emotional preferences) and colour design elements through interviews, literature, magazines and websites, word frequency statistics, card sorting and cluster analysis. Then, researchers established a basic colour calculation scale of cross-loading through Kansei Engineering and partial lea...
Innovation serves as a competitive advantage that allows company to dominate a particular market ... more Innovation serves as a competitive advantage that allows company to dominate a particular market segments. Innovation is the key in extending market share but also to increase commercial gains. The key to innovation are not only market and technology but service innovation design. The changes of innovation design from functional design are to fulfilling the physical needs and feeling design to fulfill the experience needs. However, service innovation design is to fulfilling the integrity needs that enable consumer to enjoy the services that are important in their lives. The service industry is highly regional in nature; it should be framed in relation to regional revitalization as well. The service industry is important in that it creates employment for the region while at the same time increasing the region's brand power. This paper will present a conceptual frame work of service innovation design in Malaysia.
International Journal of Innovative Technology and Exploring Engineering, 2019
The weaving industry is regarded as one of the world's most popular industries. Clearly, desi... more The weaving industry is regarded as one of the world's most popular industries. Clearly, designers' ideas gave them a drive to start a conversation about the future of design studies and research training, as well as practicing a fashion that illuminated this industry. Vigorous efforts are being exerted into producing new processes, with intensifying designing endeavors from design motifs of textile design. This paper presents a detailed study on weaving design which functions as a new approach to KPP weaving design process by defining pattern characteristics of woven fabric design. Generally speaking, there is no evidence that KPP design identity characteristics can be implemented solely on the basis of the idea process. A literature review was performed to define the current framework relevant to the choice of design and motifs and the implementation of pattern recognition characteristics for KPP in the weaving industry. It is shown that weaving design patterns and charact...
Haze has been an annual problem in the Southeast Asian region, especially in Malaysia where its n... more Haze has been an annual problem in the Southeast Asian region, especially in Malaysia where its neighbouring country Indonesia’s forest fires are the main cause for this phenomenon. It has caused skies to be obscured, air to be clogged, lowered visibility and most importantly it severely affects humans’ health. The objective of this study is to identify the consumer perception in mask design used during haze. The focused mainly on using the affective data to redesign the mask products. The online questionnaires about the awareness of the public regarding haze, positive and negative reviews of different types of respiratory masks were randomly sent to respondents. The data was then analyzed quantitatively using affective evaluation. Results showed the most commonly used product against haze were surgical masks and the N95. However many were reluctant users of the masks as they were uncomfortable. Results also showed that masks had to have ergonomic features to provide comfort and sup...
Intangible cultural heritage should not only be inherited and protected but also developed and in... more Intangible cultural heritage should not only be inherited and protected but also developed and innovated. Only in this way can traditional cultural heritage keep pace with the times and fully demonstrate its value and significance, and the Guizhou Bouyei batik is no exception. Batik is one of China's ancient folk traditional printing and dyeing processes. It is a common dyeing process and an intangible cultural heritage of ancient China. The art of batik is a time-tested craft. The technique of batik has more than one hundred years, during which it has become more and more complicated and improved. Guizhou is known as the birthplace of batik. Batik is an important symbol of Guizhou that can be traced back to the Qin and Han Dynasties. Guizhou Province is the main population center of the Bouyei ethnic group in China. The visual language is the overall display of the artistic design effect, and the Guizhou Bouyei batik has artistic attributes. Through the innovation of batik mat...
Under the background of digital technology, computer-aided design is still in the initial stage o... more Under the background of digital technology, computer-aided design is still in the initial stage of application in the field of design and manufacture of ceramic products. In order to improve the informatization degree of ceramic industry, advance the efficiency of product design, and satisfy the demand of personalized customization, in this paper, Ru porcelain is selected as the research object, and according to its shape characteristics, based on the 3D evolution of data combined with the image shape method and entity design, the design process of Ru porcelain shape was put forward, and the collaborative design of Ru porcelain was implemented with Yuhu spring bottle as the representative. The simulation results show that the model is highly practical and helpful to realize the convenient design of ceramic products.
The sales growth rate of men's plain-colour shirts dropped significantly online in China. Con... more The sales growth rate of men's plain-colour shirts dropped significantly online in China. Consumers first pay attention to the appearance design of clothing online. It only takes 7 seconds for consumers to determine a product, and the colour in its appearance design accounts for about 67% of the role. Thus, this study took the colour design of men's plain-colour shirts as an example in China, established the basic colour calculation scale and an algorithm model of group consumers' product preferences based on Kansei Engineering and scientific mathematics, to provide new sales ideas and methods for retailers and markets online. Firstly, this study obtained the crucial Kansei word pairs (emotional preferences) and colour design elements through interviews, literature, magazines and websites, word frequency statistics, card sorting and cluster analysis. Then, researchers established a basic colour calculation scale of cross-loading through Kansei Engineering and partial lea...
Innovation serves as a competitive advantage that allows company to dominate a particular market ... more Innovation serves as a competitive advantage that allows company to dominate a particular market segments. Innovation is the key in extending market share but also to increase commercial gains. The key to innovation are not only market and technology but service innovation design. The changes of innovation design from functional design are to fulfilling the physical needs and feeling design to fulfill the experience needs. However, service innovation design is to fulfilling the integrity needs that enable consumer to enjoy the services that are important in their lives. The service industry is highly regional in nature; it should be framed in relation to regional revitalization as well. The service industry is important in that it creates employment for the region while at the same time increasing the region's brand power. This paper will present a conceptual frame work of service innovation design in Malaysia.
International Journal of Innovative Technology and Exploring Engineering, 2019
The weaving industry is regarded as one of the world's most popular industries. Clearly, desi... more The weaving industry is regarded as one of the world's most popular industries. Clearly, designers' ideas gave them a drive to start a conversation about the future of design studies and research training, as well as practicing a fashion that illuminated this industry. Vigorous efforts are being exerted into producing new processes, with intensifying designing endeavors from design motifs of textile design. This paper presents a detailed study on weaving design which functions as a new approach to KPP weaving design process by defining pattern characteristics of woven fabric design. Generally speaking, there is no evidence that KPP design identity characteristics can be implemented solely on the basis of the idea process. A literature review was performed to define the current framework relevant to the choice of design and motifs and the implementation of pattern recognition characteristics for KPP in the weaving industry. It is shown that weaving design patterns and charact...
Haze has been an annual problem in the Southeast Asian region, especially in Malaysia where its n... more Haze has been an annual problem in the Southeast Asian region, especially in Malaysia where its neighbouring country Indonesia’s forest fires are the main cause for this phenomenon. It has caused skies to be obscured, air to be clogged, lowered visibility and most importantly it severely affects humans’ health. The objective of this study is to identify the consumer perception in mask design used during haze. The focused mainly on using the affective data to redesign the mask products. The online questionnaires about the awareness of the public regarding haze, positive and negative reviews of different types of respiratory masks were randomly sent to respondents. The data was then analyzed quantitatively using affective evaluation. Results showed the most commonly used product against haze were surgical masks and the N95. However many were reluctant users of the masks as they were uncomfortable. Results also showed that masks had to have ergonomic features to provide comfort and sup...
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Papers by Nazlina Shaari