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Immersive Media Technologies and Their Impact on Today’s and Future Media and Communication Landscape: Potentialities and Challenges Through the Lens of Riepl’s Law

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Digital Disruption and Media Transformation

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Abstract

As development of immersive media has shown, new technological innovations and an increased importance of emotion and empathy in immersive media products lead to new display formats and narrative possibilities. Consequently, also due to its unprecedented format, immersive media challenges existing media formats and their established functions for journalism. Using Riepl’s law (Das Nachrichtenwesen des Altertums. Mit besonderer Rücksicht auf die Römer, 1913) as a theoretical and analytical basis, this chapter discusses potential connecting factors between already existing media formats and the technological innovations brought on by immersive technologies. Additionally, the law is used to clarify competitive aspects of the advent of this new media format, which have not been researched extensively yet.

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Kick, L., Baía Reis, A., Hahn, O. (2023). Immersive Media Technologies and Their Impact on Today’s and Future Media and Communication Landscape: Potentialities and Challenges Through the Lens of Riepl’s Law. In: Godulla, A., Böhm, S. (eds) Digital Disruption and Media Transformation. Future of Business and Finance. Springer, Cham. https://doi.org/10.1007/978-3-031-39940-4_6

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