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Social Media: A Review

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Information Systems Design and Intelligent Applications

Part of the book series: Advances in Intelligent Systems and Computing ((AISC,volume 433))

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Abstract

This paper is an insight about the online social media which is the most common form of media now a days and is been used most widely. It throws light on types of social media, various types of users and its major functional blocks.

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References

  1. Why is Social Media So Addictive, http://www.cmswire.com/cms/customer-experience/why-social-media-is-so-addictive-and-why-marketers-should-care-022276.php.

  2. Kaplan and Haenlein, 2010, A. Kaplan, M. Heinlein, Users of the world, unite! The challenges and opportunities of social media, Business Horizons, 53 (1) (2010), pp. 5968.

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  3. Social Media Update 2014, http://www.pewinternet.org/2015/01/09/social-media-update-2014/.

  4. OECD (2007), Participative Web and User-Created Content: Web 2.0, Wikis and Social Networking. OECD Publishing, Paris.

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Correspondence to Gauri Jain .

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© 2016 Springer India

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Jain, G., Sharma, M. (2016). Social Media: A Review. In: Satapathy, S., Mandal, J., Udgata, S., Bhateja, V. (eds) Information Systems Design and Intelligent Applications. Advances in Intelligent Systems and Computing, vol 433. Springer, New Delhi. https://doi.org/10.1007/978-81-322-2755-7_41

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  • DOI: https://doi.org/10.1007/978-81-322-2755-7_41

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  • Publisher Name: Springer, New Delhi

  • Print ISBN: 978-81-322-2753-3

  • Online ISBN: 978-81-322-2755-7

  • eBook Packages: EngineeringEngineering (R0)

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