Arkaprava SadhuinTowards Data ScienceStrategic Approach to Advance Your Customer Analytics MaturityWhat are customer analytics maturity models and what are the competency roadmaps for firms falling under different analytics maturity…May 15, 2020May 15, 2020
Arkaprava SadhuCombining Programmatic and Creativity to Boost AcquisitionsCombining the power of data and creativity to deliver seamless and engaging advertising experience, empowering brands to guide consumers…Apr 14, 2020Apr 14, 2020
Arkaprava SadhuinBetter Marketing5 Personalization Use Cases to Comfort Your CustomersHow brands can protect customer safety and financial confidenceApr 2, 2020Apr 2, 2020
Arkaprava SadhuinSocial Media SuccessEmbracing a Full Funnel Marketing Strategy: A Multi-pronged ApproachIs your brand consigning performance expectations to the channels that delivers easy conversion outputs by targeting the lower funnel…Mar 14, 2020Mar 14, 2020
Arkaprava SadhuEffective Storytelling with Facebook Ads: Inspiring Digital AudiencesThe advertising landscape has transformed tremendously over the last few years with the proliferation of various technological…Mar 4, 2020Mar 4, 2020
Arkaprava SadhuAI in Digital Marketing: A Paradigm Shift in AdvertisingAs per the report 100 Data and Analytics Predictions Through 2022 by Gartner Research,Feb 26, 2020Feb 26, 2020
Arkaprava SadhuCrafting a Well-Defined Audience Strategy: First Step to an Exceptional Media PlanAudience targeting is becoming more important every day for advertisers with the advent of newer targeting capabilities in the world of…Feb 21, 2020Feb 21, 2020
Arkaprava SadhuOrganic Vs Paid Traffic: Finding the Perfect BalanceAs a digital marketer, building a cost efficient marketing strategy which will attain desired business outcomes through a mix of organic…Feb 17, 2020Feb 17, 2020