“Empowering organisations to enhance the role of organic influencer marketing in their wider marketing and communications strategies.“
Who We Are
Founded in 2009 and backed by Bebo founders Michael and Paul Birch, Onalytica is an award-winning influencer marketing software platform that connects brands with topical influencer communities and helps them to scale and structure influencer programs globally.
Influencer Marketing is still an emerging category with brands and influencers both figuring out how to best work together for mutual benefit in an environment with no rules. Onalytica provides the software, professional services and consultancy to help clients run successful influencer marketing programs and integrate influencer marketing into their wider social advocacy strategy.
What We Believe In
Every Voice Matters
From our customers to our staff and our influencer communities – every voice matters to us and is a key part of our growth & evolution.
Customer Focus
We place our customers at the forefront of everything we do, consistently striving to exceed their expectations and meet their evolving needs.
Data-Led Decision Making
We prioritize making informed choices based on relevant and accurate data, ensuring our strategies align with measurable insights.
Our Experience
Since 2009 Onalytica has helped run over 1,000 B2B and B2C influencer programs for some of the
largest brands in the world across multiple sectors such as Tech, Finance, Energy, Healthcare and FMCG.
1,000+
B2B and B2C influencer
programs in over
20 countries
15+
Languages spoken by
in-house analysts
