Deep Neural Network and Boosting Based Hybrid Quality Ranking for e-Commerce Product Search

M Jbene, S Tigani, R Saadane, A Chehri - Big Data and Cognitive …, 2021 - mdpi.com
Big Data and Cognitive Computing, 2021mdpi.com
In the age of information overload, customers are overwhelmed with the number of products
available for sale. Search engines try to overcome this issue by filtering relevant items to the
users' queries. Traditional search engines rely on the exact match of terms in the query and
product meta-data. Recently, deep learning-based approaches grabbed more attention by
outperforming traditional methods in many circumstances. In this work, we involve the power
of embeddings to solve the challenging task of optimizing product search engines in e …
In the age of information overload, customers are overwhelmed with the number of products available for sale. Search engines try to overcome this issue by filtering relevant items to the users’ queries. Traditional search engines rely on the exact match of terms in the query and product meta-data. Recently, deep learning-based approaches grabbed more attention by outperforming traditional methods in many circumstances. In this work, we involve the power of embeddings to solve the challenging task of optimizing product search engines in e-commerce. This work proposes an e-commerce product search engine based on a similarity metric that works on top of query and product embeddings. Two pre-trained word embedding models were tested, the first representing a category of models that generate fixed embeddings and a second representing a newer category of models that generate context-aware embeddings. Furthermore, a re-ranking step was performed by incorporating a list of quality indicators that reflects the utility of the product to the customer as inputs to well-known ranking methods. To prove the reliability of the approach, the Amazon reviews dataset was used for experimentation. The results demonstrated the effectiveness of context-aware embeddings in retrieving relevant products and the quality indicators in ranking high-quality products.
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