Humanity and social devine are my focus Phone: +628123847232 Address: Jalan Ratna Nomer 51 Denpasar Perum Grya Nambhi Permai III/15 Denpasar Jalan Brigjen Ngurah Rai Gang VIIIA Nomer 4, Bangli, Bali, Indonesia
Bali tourism was experiencing difficult times with minus growth during the pandemic in 2020 and 2... more Bali tourism was experiencing difficult times with minus growth during the pandemic in 2020 and 2021. In 2022, Bali tourism has’nt recovered as before yet. This proves that the Bali tourism development model based on mass tourism cannot provide comfort and security for the people of Bali. Amid this crisis, it was difficult for Balinese people to return to the agricultural sector due to the decline in agricultural land. Therefore, finding a model for tourism development in Bali for the future was a serious matter. This model must also touch on the philosophy of tourism development in Bali, namely Tri Hita Karana. The results of the analysis show that this philosophy cannot work in the context of mass tourism development. This philosophy can only work in small-scale rural tourism development. Therefore, the ideal Bali tourism model was a small-scale rural tourism model. This model was also threatened by the development of mass tourism. Therefore, the government must pay more attention...
Aktivitas wisman dalam pariwisata spiritual semakin meningkat. Peningkatan ini terlihat dari peni... more Aktivitas wisman dalam pariwisata spiritual semakin meningkat. Peningkatan ini terlihat dari peningkatan penawaran paket-paket pariwisata spiritual dari tahun 2000. Paket wisata retreat meningkat menjadi 696 paket wisata tahun 2019, tetapi perencanaan pengembangan pariwisata spiritual masih belum terlihat. Karena itu, wisata retreat berkembang tanpa perencanaan. Kesenjangan ini menimbulkan masalah penelitian tentang produk wisata retreat, kharakteristik wisman yang mengikuti wisata retreat, dan pengalaman wisman yang mengikuti wisata retreat. Penelitian ini bertujuan untuk menjelaskan tentang produk wisata retreat di Bali, merumuskan kharakteristik wisman, dan menganalisis pengalaman wisman yang mengikuti wisata retreat. Penelitian ini bermanfaat secara teoritis untuk memberikan kontribusi bagi pengembangan pariwisata spiritual. Secara praktis memberikan manfaat untuk menyusun strategi pengembangan pariwisata spiritual, khususnya wisata retreat. Masalah-masalah penelitian ini didekati dengan penelitian kualitatif didukung oleh survei kuantitatif untuk mengungkapkan pengalaman wisman. Karena itu, Teknik pengumpulan datanya adalah dengan observasi, wawancara mendalam, survei, dan diskusi kelompok terbatas. Observasi dilakukan dengan peran yang berubah-ubah, yaitu non-partisipan dan partisipan. Wawancara mendalam dilakukan dengan menggunakan pedoman wawancara. Survei dilakukan dengan menyebarkan angket kepada 200 wisman yang pernah mengikuti wisata retreat di Bali. Data-data yang dikumpulkan ini dianalisis secara deskriptif kualitatif dan deskriptif kuantitatif untuk data hasil survei. Deskriptif kualitatif dilakukan untuk data-data kualitatif dengan klasifikasi data, menghubungkannya, dan menginterpresikan data. Deskripsi kuantitatif dilakukan dengan menggunakan SPSS 22. Penyajian data dilakukan secara deskriptif, komparatif, asosiatif dan interpretatif, dengan menggunakan teori dan hasil-hasil penelitian sebelumnya untuk membahas data. Hal-hal yang khusus dalam penelitian ini menjadi temuan dalam penelitian ini.
Vidyottama Sanatana: International Journal of Hindu Science and Religious Studies
Heritage Tourism constitutes an antithesis with mass tourism which is based on the number of tour... more Heritage Tourism constitutes an antithesis with mass tourism which is based on the number of tourist arrivals to Bali, so that the existence of archeology at Gianyar regency has not yet been packaged maximum by tourism stakeholders with aiming to get quality tourists for long stay guests at cultural heritage. This phenomenon is a problem in line with tourism sustainable development based on archeology remains. Heritage tourism based on Hindu Theology at Candi Tebing Gunung Kawi is interestingly to be researched to find out its implications towards the preservation of Candi Gunung Kawi as a holy place to pray ancestors and Ida Sang Hyang Widhi Wasa. Qualitative method is implemented in this research with problem’s formulation : (1) What is the exsistency Candi Tebing Gunung Kawi as heritage tourism at Tampaksiring Village Gianyar Regency, (2) How to manage the heritage tourism at Tampaksiring Gianyar Regency based on Hindu Theology, (3) The Implication of Heritage Tourim towards the ...
Masyarakat Bali melalui media sosial melakukan berbagai pergunjingan tentang perubahan keagamaan ... more Masyarakat Bali melalui media sosial melakukan berbagai pergunjingan tentang perubahan keagamaan yang terjadi di Bali. Salah satu pihak, adalah mereka yang mengaku setiap kepada dresta (tradisi lama). Pihak yang lainnya, adalah mereka yang menghendaki perubahan. Kelompok yang setia dengan dresta (tradisi lama) menyebut dirinya kelompok dresta Bali. Kelompok yang ingin melakukan perubahan dituduh dengan berbagai sebutan yaitu kelompok Sampradaya, Hindu Transnasional, dan sebagainya. Apakah Bali begitu antinya dengan perubahan sehingga harus menuduh mereka yang ingin melakukan perubahan sebagai musuh? Bagaimana perjalanan Bali dalam mekonstruksi teologi dan masyarakat dalam pengaruh ekonomi (pariwisata) dan politik? Artikel ini mengungkap tentang konstruksi teologi masyarakat Bali yang dipengaruhi ekonomi dan politik yang berkembang pada masanya, dan memprediksi masa depan Bali setelah perubahan-perubahan yang terjadi.
Spiritual healing is a health development of body, mind, and spirit by using spiritual powers, na... more Spiritual healing is a health development of body, mind, and spirit by using spiritual powers, namely the mantras or spells, rituals, breathing energy, and other religious symbols that have been growing rapidly after the 2000s in Bali. Research was designed to discover the uniqueness of spiritual healing in Bali which has differentiation on tourism products. The research was qualitative research which data and information were collected based on observation, interviews and literature review. The observation was done in Ubud Tourism Destination, Gianyar and Region of Muncan, Karangasem. The interviews were done with five tourists who have experiences in Ashram Munivara and Ashram Ratu Bagus. The interviews were also done with three healers and the owner of Yoga Barn and Cepik Villa who have experiences to handle the tourists. The data were analyzed based on descriptive qualitative method by implemented the Theory of Products Planning. The results showed that spiritual healing in Bali comprises of output of processing by the tourists and the local people. In the processing, the local gurus and rituals are really important that have never omitted. The results indicated that the local gurus and the rituals are augmented quality of products of spiritual healing in Bali that distinguish it from similar products. Differentiaton in the form of local gurus and rituals have made spiritual healing as competitive productsin Bali tourism.
Based on this research, Cafe Batu Jimbar has a pretty good potential but tourists visiting the Ca... more Based on this research, Cafe Batu Jimbar has a pretty good potential but tourists visiting the Cafe Batu Jimbar are still not optimal because of the intense competition in the culinary field, so that Cafe Batu Jimbar should be able to face competition by making superior product marketing strategies. So, this research aims to determine the marketing strategy of Cafe Batu Jimbar Sanur product in increasing tourist visits. The method used in this research is descriptive qualitative and quantitative descriptive methods using descriptive analysis or descriptive statistics. Data collected through observation, interviews, questionnaires, literature study, and documentation. Then the data were analyzed using IFAS and EFAS matrix analysis and SWOT analysis. The results of this study indicate that the products offered at the Cafe Batu Jimbar are quite diverse, the product marketing strategy used by the Cafe Batu Jimbar has disadvantages such as the products offered more to foreign tourists, b...
Hindu ashram is a formal and informal center for Hindu education. Ashram which become the attract... more Hindu ashram is a formal and informal center for Hindu education. Ashram which become the attraction of foreign tourists is informal ashram. Ideally, this ashram is a center of Hindu education, but foreign tourists are also using this facility. This raises the problem of research in the form of development, attractiveness and development model. This research was conducted qualitatively, with descriptive statistics. The theory used is the theory of tourist attraction and tourism area life cycle. Through this theory explained that the development of Hindu ashram in Bali tourism is very massive since 2006. The main attraction of Hindu ashram is a spiritual guru. Therefore, the model of development should start from the strengthening of local gurus by supporting for strengthening public transportation. The strengthening of this local guru should start because the Hindu ashram has entered the involvement stage according to the tourism area life cycle theory. Keywords: Hindu Ashram, Model...
Rejeng Bali Camp is a tourist destination in the Batur Tengah village, Kintamani District which h... more Rejeng Bali Camp is a tourist destination in the Batur Tengah village, Kintamani District which has the characteristics of a mountainous area with beautiful natural scenery. This potential should be able to develop rapidly, but in practice it has not yet developed optimally. Therefore, the question discussed in this article is the strategy for developing the Rejeng Bali Camp. This article is qualitatively research, with data collection through observation, in-depth interviews, survays, and literature study. In this study there are several theories used, namely management theory and perception theory. From the results of this study it is known that 1. Rejeng Bali Camp is one of the developing tourist destinations, with a variety of tourism products offered for tourists such as, eating places by the lake, water tourism, and camping. 2. Tourist perceptions about Rejeng Bali Camp show good results, but there are several factors that need to be improved by the manager to maximize the dev...
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA, 2019
Spiritual tourism is a phenomenon in a tourism by religious and spiritual purposes. Spiritual jou... more Spiritual tourism is a phenomenon in a tourism by religious and spiritual purposes. Spiritual journey has become an ancient form of travelling, but new developments develop by wide segmentation. Hindu Pasraman such as Munivara and Ratu Bagus ashram have become a spiritual tourism destination. Therefore, its potentials need to be explored for the development of a larger Hindu pasraman. This study explores the potential of Hindu pasraman by comparing it with the motivation of foreign tourists. The potential that its developing seemly with the motivation of foreign tourists to be a potential that can be developed. This research uses data collection by used literature studies, observations and interviews. The data analysis uses qualitative data analysis. The result of this research is the potential of pasraman Hindu as a place of learning, relaxation, and health is potential that can be developed to become a spiritual tourism destination. Continued research is expected to measure the mo...
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA, 2018
Yoga is a search for tourists in Bali tourism which is spread in some destinations in Bali such a... more Yoga is a search for tourists in Bali tourism which is spread in some destinations in Bali such as in Ubud, Seminyak and Sanur. This search for yoga is a form of health search that is different from the purpose of yoga to achieve moksha (eternal happiness). This gap raises research questions about the form of yoga secularization in Bali tourism. This article reviews the form of yoga secularization in Balinese tourism according to the theory of historical materialism which states that the basic principle of change is matter. This article is based on qualitative research carried out in series in 2016 and 2017. The result is that the form of yoga secularization in Balinese tourism occurs through changes in orientation to health, changes in yoga techniques to healing techniques, exchange with money, and the use of science-technology. Changes are forms of secularization in yoga.
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA, 2019
Tourism-culture relationships are expected to become mutual relations since Bali tourism was decl... more Tourism-culture relationships are expected to become mutual relations since Bali tourism was declared by the colonial government in the 1920s. In the case of Bali tourism, relationships do not always run in sync. Tourism and culture often clash, beginning with the conflict holyland of Tanah Lot Temple in 1994, the National Tourism Strategic Area (KSPN) Besakih in 2011, and the reclamation of Teluk Benoa in 2016. The roots of tourism and culture in Bali become a problem to be dissected for the purpose of revealing the root of the problem, analyzing the historical relationships at the root of the problem, and formulating solutions for the development of Balinese tourism in tune with Balinese culture. An overview of this issue can be explained that tourism and cultural conflicts arose when the planned mass tourism of 1971 began to exceed the target of foreign tourists in 1994. The root of the problem is the stampede of Balinese holiness. The stampede of the local value of Bali is causi...
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA, 2019
Pariwisata yoga berkembang di Bali, selain di tempat kelahirannya yoga di India. Pencarian wisman... more Pariwisata yoga berkembang di Bali, selain di tempat kelahirannya yoga di India. Pencarian wisman terhadap yoga ke Bali mulai sejak tahun 1970-an dengan membawa guru yoga sendiri. Pada tahun 1980-an, guru-guru yoga lokal mulai terserap menjadi guru yoga untuk wisman. Pencarian wisman terhadap yoga ke Bali menimbulkan masalah penelitian tentang potensi, keunikan dan pengembangan produk yoga. Pertanyaan penelitian ini dibahas dengan teori motivasi, teori produk planning dan teori kepuasan. Data dikumpulkan dengan wawancara mendalam dan kuesioner. Data yang dikumpulkan ini dianalisis secara kualitatif. Hasil penelitian menunjukkan bahwa Bali memiliki potensi yoga yang berkembang pada keunikannya yang berbasis budaya dan etnik Bali. Kepuasan wisman terhadap produk yoga di Bali tertinggi terletak pada budaya dan etnik. Karena itu, pengembangan produk yoga di Bali harus berbasis kepada budaya dan etnik Bali sehingga bisa menjadi daya tarik wisman ke Bali. Daya tarik yang berupa keunikan b...
Spiritual healing is a health development through a kind of spiritual activities like mantra, rel... more Spiritual healing is a health development through a kind of spiritual activities like mantra, religious symbols, rituals, breathing, and meditation that have entered into the tourism of Bali. The study reveals the modifications of spiritual healing in Bali tourism. The research was conducted in Ubud Tourism Region and in the Region of Muncan. This study is a qualitative research. The collection of data was conducted through literature study, observation and interviews. The analysis was conducted qualitatively by classification, interpretation and inference. Modification of spiritual healing in Bali tourism occurred as a result of the dialogue among tourists with healers or local gurus.This modification revises and adds spiritual healing, by maintaining the native gurus and the native rituals of Bali. Native gurus and native rituals of Bali are the expectation of the spiritual healing of foreign tourists in Bali. This expectation is manifest in the longing for gurus and the developme...
Bali tourism was experiencing difficult times with minus growth during the pandemic in 2020 and 2... more Bali tourism was experiencing difficult times with minus growth during the pandemic in 2020 and 2021. In 2022, Bali tourism has’nt recovered as before yet. This proves that the Bali tourism development model based on mass tourism cannot provide comfort and security for the people of Bali. Amid this crisis, it was difficult for Balinese people to return to the agricultural sector due to the decline in agricultural land. Therefore, finding a model for tourism development in Bali for the future was a serious matter. This model must also touch on the philosophy of tourism development in Bali, namely Tri Hita Karana. The results of the analysis show that this philosophy cannot work in the context of mass tourism development. This philosophy can only work in small-scale rural tourism development. Therefore, the ideal Bali tourism model was a small-scale rural tourism model. This model was also threatened by the development of mass tourism. Therefore, the government must pay more attention...
Aktivitas wisman dalam pariwisata spiritual semakin meningkat. Peningkatan ini terlihat dari peni... more Aktivitas wisman dalam pariwisata spiritual semakin meningkat. Peningkatan ini terlihat dari peningkatan penawaran paket-paket pariwisata spiritual dari tahun 2000. Paket wisata retreat meningkat menjadi 696 paket wisata tahun 2019, tetapi perencanaan pengembangan pariwisata spiritual masih belum terlihat. Karena itu, wisata retreat berkembang tanpa perencanaan. Kesenjangan ini menimbulkan masalah penelitian tentang produk wisata retreat, kharakteristik wisman yang mengikuti wisata retreat, dan pengalaman wisman yang mengikuti wisata retreat. Penelitian ini bertujuan untuk menjelaskan tentang produk wisata retreat di Bali, merumuskan kharakteristik wisman, dan menganalisis pengalaman wisman yang mengikuti wisata retreat. Penelitian ini bermanfaat secara teoritis untuk memberikan kontribusi bagi pengembangan pariwisata spiritual. Secara praktis memberikan manfaat untuk menyusun strategi pengembangan pariwisata spiritual, khususnya wisata retreat. Masalah-masalah penelitian ini didekati dengan penelitian kualitatif didukung oleh survei kuantitatif untuk mengungkapkan pengalaman wisman. Karena itu, Teknik pengumpulan datanya adalah dengan observasi, wawancara mendalam, survei, dan diskusi kelompok terbatas. Observasi dilakukan dengan peran yang berubah-ubah, yaitu non-partisipan dan partisipan. Wawancara mendalam dilakukan dengan menggunakan pedoman wawancara. Survei dilakukan dengan menyebarkan angket kepada 200 wisman yang pernah mengikuti wisata retreat di Bali. Data-data yang dikumpulkan ini dianalisis secara deskriptif kualitatif dan deskriptif kuantitatif untuk data hasil survei. Deskriptif kualitatif dilakukan untuk data-data kualitatif dengan klasifikasi data, menghubungkannya, dan menginterpresikan data. Deskripsi kuantitatif dilakukan dengan menggunakan SPSS 22. Penyajian data dilakukan secara deskriptif, komparatif, asosiatif dan interpretatif, dengan menggunakan teori dan hasil-hasil penelitian sebelumnya untuk membahas data. Hal-hal yang khusus dalam penelitian ini menjadi temuan dalam penelitian ini.
Vidyottama Sanatana: International Journal of Hindu Science and Religious Studies
Heritage Tourism constitutes an antithesis with mass tourism which is based on the number of tour... more Heritage Tourism constitutes an antithesis with mass tourism which is based on the number of tourist arrivals to Bali, so that the existence of archeology at Gianyar regency has not yet been packaged maximum by tourism stakeholders with aiming to get quality tourists for long stay guests at cultural heritage. This phenomenon is a problem in line with tourism sustainable development based on archeology remains. Heritage tourism based on Hindu Theology at Candi Tebing Gunung Kawi is interestingly to be researched to find out its implications towards the preservation of Candi Gunung Kawi as a holy place to pray ancestors and Ida Sang Hyang Widhi Wasa. Qualitative method is implemented in this research with problem’s formulation : (1) What is the exsistency Candi Tebing Gunung Kawi as heritage tourism at Tampaksiring Village Gianyar Regency, (2) How to manage the heritage tourism at Tampaksiring Gianyar Regency based on Hindu Theology, (3) The Implication of Heritage Tourim towards the ...
Masyarakat Bali melalui media sosial melakukan berbagai pergunjingan tentang perubahan keagamaan ... more Masyarakat Bali melalui media sosial melakukan berbagai pergunjingan tentang perubahan keagamaan yang terjadi di Bali. Salah satu pihak, adalah mereka yang mengaku setiap kepada dresta (tradisi lama). Pihak yang lainnya, adalah mereka yang menghendaki perubahan. Kelompok yang setia dengan dresta (tradisi lama) menyebut dirinya kelompok dresta Bali. Kelompok yang ingin melakukan perubahan dituduh dengan berbagai sebutan yaitu kelompok Sampradaya, Hindu Transnasional, dan sebagainya. Apakah Bali begitu antinya dengan perubahan sehingga harus menuduh mereka yang ingin melakukan perubahan sebagai musuh? Bagaimana perjalanan Bali dalam mekonstruksi teologi dan masyarakat dalam pengaruh ekonomi (pariwisata) dan politik? Artikel ini mengungkap tentang konstruksi teologi masyarakat Bali yang dipengaruhi ekonomi dan politik yang berkembang pada masanya, dan memprediksi masa depan Bali setelah perubahan-perubahan yang terjadi.
Spiritual healing is a health development of body, mind, and spirit by using spiritual powers, na... more Spiritual healing is a health development of body, mind, and spirit by using spiritual powers, namely the mantras or spells, rituals, breathing energy, and other religious symbols that have been growing rapidly after the 2000s in Bali. Research was designed to discover the uniqueness of spiritual healing in Bali which has differentiation on tourism products. The research was qualitative research which data and information were collected based on observation, interviews and literature review. The observation was done in Ubud Tourism Destination, Gianyar and Region of Muncan, Karangasem. The interviews were done with five tourists who have experiences in Ashram Munivara and Ashram Ratu Bagus. The interviews were also done with three healers and the owner of Yoga Barn and Cepik Villa who have experiences to handle the tourists. The data were analyzed based on descriptive qualitative method by implemented the Theory of Products Planning. The results showed that spiritual healing in Bali comprises of output of processing by the tourists and the local people. In the processing, the local gurus and rituals are really important that have never omitted. The results indicated that the local gurus and the rituals are augmented quality of products of spiritual healing in Bali that distinguish it from similar products. Differentiaton in the form of local gurus and rituals have made spiritual healing as competitive productsin Bali tourism.
Based on this research, Cafe Batu Jimbar has a pretty good potential but tourists visiting the Ca... more Based on this research, Cafe Batu Jimbar has a pretty good potential but tourists visiting the Cafe Batu Jimbar are still not optimal because of the intense competition in the culinary field, so that Cafe Batu Jimbar should be able to face competition by making superior product marketing strategies. So, this research aims to determine the marketing strategy of Cafe Batu Jimbar Sanur product in increasing tourist visits. The method used in this research is descriptive qualitative and quantitative descriptive methods using descriptive analysis or descriptive statistics. Data collected through observation, interviews, questionnaires, literature study, and documentation. Then the data were analyzed using IFAS and EFAS matrix analysis and SWOT analysis. The results of this study indicate that the products offered at the Cafe Batu Jimbar are quite diverse, the product marketing strategy used by the Cafe Batu Jimbar has disadvantages such as the products offered more to foreign tourists, b...
Hindu ashram is a formal and informal center for Hindu education. Ashram which become the attract... more Hindu ashram is a formal and informal center for Hindu education. Ashram which become the attraction of foreign tourists is informal ashram. Ideally, this ashram is a center of Hindu education, but foreign tourists are also using this facility. This raises the problem of research in the form of development, attractiveness and development model. This research was conducted qualitatively, with descriptive statistics. The theory used is the theory of tourist attraction and tourism area life cycle. Through this theory explained that the development of Hindu ashram in Bali tourism is very massive since 2006. The main attraction of Hindu ashram is a spiritual guru. Therefore, the model of development should start from the strengthening of local gurus by supporting for strengthening public transportation. The strengthening of this local guru should start because the Hindu ashram has entered the involvement stage according to the tourism area life cycle theory. Keywords: Hindu Ashram, Model...
Rejeng Bali Camp is a tourist destination in the Batur Tengah village, Kintamani District which h... more Rejeng Bali Camp is a tourist destination in the Batur Tengah village, Kintamani District which has the characteristics of a mountainous area with beautiful natural scenery. This potential should be able to develop rapidly, but in practice it has not yet developed optimally. Therefore, the question discussed in this article is the strategy for developing the Rejeng Bali Camp. This article is qualitatively research, with data collection through observation, in-depth interviews, survays, and literature study. In this study there are several theories used, namely management theory and perception theory. From the results of this study it is known that 1. Rejeng Bali Camp is one of the developing tourist destinations, with a variety of tourism products offered for tourists such as, eating places by the lake, water tourism, and camping. 2. Tourist perceptions about Rejeng Bali Camp show good results, but there are several factors that need to be improved by the manager to maximize the dev...
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA, 2019
Spiritual tourism is a phenomenon in a tourism by religious and spiritual purposes. Spiritual jou... more Spiritual tourism is a phenomenon in a tourism by religious and spiritual purposes. Spiritual journey has become an ancient form of travelling, but new developments develop by wide segmentation. Hindu Pasraman such as Munivara and Ratu Bagus ashram have become a spiritual tourism destination. Therefore, its potentials need to be explored for the development of a larger Hindu pasraman. This study explores the potential of Hindu pasraman by comparing it with the motivation of foreign tourists. The potential that its developing seemly with the motivation of foreign tourists to be a potential that can be developed. This research uses data collection by used literature studies, observations and interviews. The data analysis uses qualitative data analysis. The result of this research is the potential of pasraman Hindu as a place of learning, relaxation, and health is potential that can be developed to become a spiritual tourism destination. Continued research is expected to measure the mo...
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA, 2018
Yoga is a search for tourists in Bali tourism which is spread in some destinations in Bali such a... more Yoga is a search for tourists in Bali tourism which is spread in some destinations in Bali such as in Ubud, Seminyak and Sanur. This search for yoga is a form of health search that is different from the purpose of yoga to achieve moksha (eternal happiness). This gap raises research questions about the form of yoga secularization in Bali tourism. This article reviews the form of yoga secularization in Balinese tourism according to the theory of historical materialism which states that the basic principle of change is matter. This article is based on qualitative research carried out in series in 2016 and 2017. The result is that the form of yoga secularization in Balinese tourism occurs through changes in orientation to health, changes in yoga techniques to healing techniques, exchange with money, and the use of science-technology. Changes are forms of secularization in yoga.
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA, 2019
Tourism-culture relationships are expected to become mutual relations since Bali tourism was decl... more Tourism-culture relationships are expected to become mutual relations since Bali tourism was declared by the colonial government in the 1920s. In the case of Bali tourism, relationships do not always run in sync. Tourism and culture often clash, beginning with the conflict holyland of Tanah Lot Temple in 1994, the National Tourism Strategic Area (KSPN) Besakih in 2011, and the reclamation of Teluk Benoa in 2016. The roots of tourism and culture in Bali become a problem to be dissected for the purpose of revealing the root of the problem, analyzing the historical relationships at the root of the problem, and formulating solutions for the development of Balinese tourism in tune with Balinese culture. An overview of this issue can be explained that tourism and cultural conflicts arose when the planned mass tourism of 1971 began to exceed the target of foreign tourists in 1994. The root of the problem is the stampede of Balinese holiness. The stampede of the local value of Bali is causi...
PARIWISATA BUDAYA: JURNAL ILMIAH AGAMA DAN BUDAYA, 2019
Pariwisata yoga berkembang di Bali, selain di tempat kelahirannya yoga di India. Pencarian wisman... more Pariwisata yoga berkembang di Bali, selain di tempat kelahirannya yoga di India. Pencarian wisman terhadap yoga ke Bali mulai sejak tahun 1970-an dengan membawa guru yoga sendiri. Pada tahun 1980-an, guru-guru yoga lokal mulai terserap menjadi guru yoga untuk wisman. Pencarian wisman terhadap yoga ke Bali menimbulkan masalah penelitian tentang potensi, keunikan dan pengembangan produk yoga. Pertanyaan penelitian ini dibahas dengan teori motivasi, teori produk planning dan teori kepuasan. Data dikumpulkan dengan wawancara mendalam dan kuesioner. Data yang dikumpulkan ini dianalisis secara kualitatif. Hasil penelitian menunjukkan bahwa Bali memiliki potensi yoga yang berkembang pada keunikannya yang berbasis budaya dan etnik Bali. Kepuasan wisman terhadap produk yoga di Bali tertinggi terletak pada budaya dan etnik. Karena itu, pengembangan produk yoga di Bali harus berbasis kepada budaya dan etnik Bali sehingga bisa menjadi daya tarik wisman ke Bali. Daya tarik yang berupa keunikan b...
Spiritual healing is a health development through a kind of spiritual activities like mantra, rel... more Spiritual healing is a health development through a kind of spiritual activities like mantra, religious symbols, rituals, breathing, and meditation that have entered into the tourism of Bali. The study reveals the modifications of spiritual healing in Bali tourism. The research was conducted in Ubud Tourism Region and in the Region of Muncan. This study is a qualitative research. The collection of data was conducted through literature study, observation and interviews. The analysis was conducted qualitatively by classification, interpretation and inference. Modification of spiritual healing in Bali tourism occurred as a result of the dialogue among tourists with healers or local gurus.This modification revises and adds spiritual healing, by maintaining the native gurus and the native rituals of Bali. Native gurus and native rituals of Bali are the expectation of the spiritual healing of foreign tourists in Bali. This expectation is manifest in the longing for gurus and the developme...
Spiritual Healing in Bali Tourism:
Analysis of Uniqueness, Development, and Contributions
to Tour... more Spiritual Healing in Bali Tourism: Analysis of Uniqueness, Development, and Contributions to Tourism
Spiritual healing is a body, mind, and spirit health development through spiritual activities such as chanting mantras, symbol, pranic breathing, and meditation. Expectations of tourists to the spiritual are authenticity, but spiritual products from outside Bali begin to be widely marketed in Bali tourism. This gap raises issues which consist of unique research, development, and the contribution of spiritual healing in Bali to achieve sustainable tourism in Bali. The research objective is to examine the spiritual healing uniqueness, to analyze development, and to formulate contributions of spiritual healing in realizing sustainable tourism in Bali. The research subjects were spiritual healing in Bali tourism, while the research objects were tourists, healers, travel agents, and policy holders. The location of this research was Ubud Tourism Area, Gianyar and Muncan Area, Karangasem, to represent two different areas, tourism and non-tourism areas. This study was a qualitative research, with data collection through library studies, observations, and interviews. The data were analyzed qualitatively. The problems were addressed through the Theory of Tourism Products Development for the uniqueness problem, Theory of Psychoanalysis and Theory of Tourism Area Life Cycle for developmental issues, and the Theory of Sustainable Tourism for spiritual healing problems contribution in realizing sustainable tourism in Bali. The gap between expectations about authenticity and reality of spiritual healing products from the outside has not been studied so this is a new study. The uniqueness of spiritual healing in Bali is ethnic, cultural, and natural-based. The pattern of development of spiritual healing used spiritual movement pattern, the pattern of the middle ground, and the pattern of pure business, based on spiritual healing product authenticity in Bali. Contributions of spiritual healing in realizing sustainable tourism in Bali lie on the product of spiritual healing and are based on destination and oriented to resources in Bali destination. Balinese ethnicity, culture, and nature are unique to spiritual healing in Bali, so its development should be oriented to the destination and Bali local resources. Development oriented to the destination and local resources supports the realization of sustainable development of tourism in Bali. Therefore, the people of Bali are advised to be more creative in exploring the potential of spiritual healing in Bali to continue to be developed in Bali tourism.
Society 5.0 places humans once again as the basis for various aspects of life. Hence, Bali
touri... more Society 5.0 places humans once again as the basis for various aspects of life. Hence, Bali tourism has developed retreats, which provide an opportunity to build meaning in life through spiritual exercises. This research aims to reveal the products of retreat tourism 5.0 through qualitative analysis. Meanwhile, the data was collected through observation and interviews, as well as approached with destination and product planning theory. The result showed that inbound tourists found the Bali retreat experience to provide tranquility, peace, confidence, and self-satisfaction, which are the meanings of a better quality of life. Therefore, retreat tourism has a good opportunity to be developed in Society 5.0.
Universitas Hindu Negeri I Gusti Bagus Sugriwa, 2022
The 2020 census recorded the displacement of the Balinese population outside Bali amounting to 33... more The 2020 census recorded the displacement of the Balinese population outside Bali amounting to 333,859 people. This migration occurred due to looking for work outside the area, because Bali is also experiencing unemployment problems. In 2020, Bali's open unemployment will amount to 144,500. This unemployment requires job opportunities outside the region. As Hindus, Balinese workers outside the area are a minority. In the ideology of Pancasila, all beliefs have the same opportunity to worship and believe according to their religion and beliefs. However, sociologically, they interact with the majority community who can dominate the beliefs of local residents. This article describes the condition of belief, resilience, and factors of resilience of Balinese workers outside Bali. Cultural interaction theory is used to explain these problems, through adaptation theory. The method used in collecting data is literature study, observation, and interviews. The data were analyzed qualitatively. As a result, Balinese workers outside Bali adapt to Hindu religious practices in their respective areas according to local situations and conditions.
Spiritual tourism is a cross-cultural communication between communicators with foreign tourists w... more Spiritual tourism is a cross-cultural communication between communicators with foreign tourists who come from various cultural backgrounds. The communication which happened between provider of spiritual tourism and foreign tourists is managed unserious, but bring enough foreign tourists to Bali. The uniqueness of this communication raises research problems such as methods, processes, and communication models conducted by spiritual tourism actors. These research problems searched the answer of research which performed at Ashram Ratu Bagus, Muncan, Karangasem. The research performed in one year during 2016. This research is conducted qualitatively, by data collection technique by literature study, observation and interview. Data of this study were analyzed qualitatively. The study found that direct communication method is an effective method in marketing spiritual tourism. The communication process is successful because it is able to decode the concept of wanara petak to shaking. Based on the methods and communication process undertaken, it could be concluded that one-step and two step communications into effective communication model to get feedback from foreign tourists.
Proceeding, presented on ICA Regional Conference, 2019
Yoga teachers have entered the fourth industrial revolution (FIR) in Bali tourism. FIR use digita... more Yoga teachers have entered the fourth industrial revolution (FIR) in Bali tourism. FIR use digital technology to introduce products on yoga practices. This FIR has developed speed, accuracy, and measurement on developing products. In the other hand, yoga teachers have very limited time on yoga teaching, because yoga is understood as a physical form, even though yoga is a spiritual process. The trend 5.0 industrial revolution promotes spiritual aspects on competition, but yoga practice in Bali tourism is only physical form of yoga. This gap between expectations and reality raises the problems those are discussed in this article about yoga marketing in FIR. The concept of 4.0 industrial revolution, and product planning theory are used on approaching these problems. The study was conducted at the Ubud Tourism Area-Gianyar. Data collection is done by in-depth interviews and questionnaires. These data are analyzed qualitatively supported by descriptive statistical analysis. This article comes from a study conducted one year from July 2018 to July 2019. The data indicates that yoga teachers understand that FIR approach is the key to success, therefore they build networks by targeting women and netizen as a consumer and marketer according the 4.0 marketing strategy. Women and netizen targeted by providing discounts for women inbound tourists group.
Foreign tourists have begun to be interested in enjoying life to Hindu ashram entering the 2000s.... more Foreign tourists have begun to be interested in enjoying life to Hindu ashram entering the 2000s. This has led to new products in spiritual tourism. The development of ashram into tourism products threatens the mandate of Cultural Tourism Regulation which mandates the guarding of Balinese cultural vision in tourism business. Therefore, this article describes the development of products Hindu ashram, the opinion of foreign tourists, and the process of commodification Hindu ashram in Bali tourism. This paper comes from qualitative research with descriptive statistical data analysis as a complement. This research uses the approach of product development theory, market segmentation theory and commodification theory. This research results reveal the facts that there was a process of Hindu ashram development as a tourism product oriented health benefits for foreign tourists. This product development is conducted to target Australian and American markets with the age of foreign tourists between 20 - 50 Years which is a productive age that have a high risk of stress level. It shows that the commodification Hindu ashram that can be seen from the process of change into a product and modification ashram to hotel to get closer to the consumer.
Keywords: Hindu Ashram, Tourism Product, Commodification
Bali adalah orang-orang yang tangguh. Babad-babad menuturkannya
telah merantau sampai ke Jawa, k... more Bali adalah orang-orang yang tangguh. Babad-babad menuturkannya telah merantau sampai ke Jawa, kemudian menjadi sukses membangun kembali kerajaan Mataram, sebab Panembahan Senapati konon merupakan keturunan Ki Soma Pamacekan dari Bali. Pada era kolonial, budakbudak Bali sangat terkenal di Batavia. Pada dua babak sejarah ini, identitas Bali tak terbangun di perantauan. Mereka membaur menjadi sub-bagian dari masyarakat setempat. Pasca kolonial, pariwisata memberikan andil besar bagi tenaga kerja Bali mengenal dunia luar, selain transmigrasi program pemerintah. Pariwisata telah memberikan kebanggaan kepada orang-orang Bali sebagai orang yang berasal dari peradaban besar, sehingga wisatawan banyak belajar ke Bali. Kebanggaan ini membangun identitas Bali yang kuat di perantauan. Buku ini mengungkapkan bagaimana membangun kebanggaan Bali tersebut di perantauan dari kepungan kebudayaan dominan. Babak baru dari Bali telah bangkit, seperti terbitnya sinar mentari pagi.
ariwisata budaya telah mulai berkembang, dari tontonan ke tuntunan. Kasus pariwisata Bali membukt... more ariwisata budaya telah mulai berkembang, dari tontonan ke tuntunan. Kasus pariwisata Bali membuktikan bahwa wisatawan mulai ingin memperdalam spiritual. Spiritual sebagai daya tarik wisata merupakan hal yang baru, tetapi ternyata Bali memiliki potensi untuk pengembangan pariwisata spiritual ini. Kreativitas pariwisata spiritual bermunculan di Bali, dari astrologi, yoga, healing, dan retreat. Buku ini mengulas tentang perkembangan pariwisata spiritual Bali tersebut secara komprehensif. Ulasan ini berdasarkan penelitian pariwisata spiritual Bali sejak tahun 2012, karena itu buku ini adalah karya terpenting yang harus dibaca untuk menyempurnakan pengetahuan tentang pariwisata Bali.
PANATARAN ERMALET BANGLI adalah sejarah, agama, budaya, politik, dan ekonomi masyarakat dari zama... more PANATARAN ERMALET BANGLI adalah sejarah, agama, budaya, politik, dan ekonomi masyarakat dari zaman ke zaman. Sejarah, agama, budaya, dan politik masa lalu adalah kupasan menarik dalam buku ini, karena semua itu adalah bagian terpenting dari pergerakan manusia dalam membangun eksistensinya secara material. Sisi-sisi lain dari pergulatan ini adalah teologi dan sistem keagamaan yang berbentuk dalam dewa pujaan, filsafat kehidupan, susila, dan upacara. Teologi dan sistem keagamaan ini membangun kehidupan manusia modern Bali sampai saat ini. Karena itu, buku ini menarik untuk dibaca untuk melihat pergulatan pemikiran manusia dalam berbagai aspek kehidupan yang didasari sistem keagamaannya. Buku ini menjadi cermin dari pergerakan kehidupan manusia Bali dari masa ke masa.
Bangli adalah daerah yang indah, kaya dengan berbagai aktivitas. Wisatawan dapat mengunjunginya u... more Bangli adalah daerah yang indah, kaya dengan berbagai aktivitas. Wisatawan dapat mengunjunginya untuk melihat gunung, danau, aktivitas agama, budaya dan spiritual masyarakatnya. Event-event ini terjadi pada perayaan di pura-pura, perayaan hari raya dan event-event khusus. Bangli explore memuatnya secara lengkap tentang perayaan di pura-pura sekitar Bangli, hari raya dan aktivitasnya
Sanatana Dharma, selalu update sepanjang zaman. Dalam usahanya beradaptasi dengan modernisasi, ni... more Sanatana Dharma, selalu update sepanjang zaman. Dalam usahanya beradaptasi dengan modernisasi, nilai-nilai ini menghadapi tantangan, tetapi tetap bisa memainkan perannya dalam era ini. Konsep desa pakraman di Bali, yang berasal dari grama dalam Sanskerta, menjadi inspirasi bagi pembangunan negara republik. Kebijakan-kebijakan lokal dalam menjaga lingkungan menjadi dasar bagi pembangunan yang berkelanjutan, yang dalam Sanskerta disebut dengan Amerta. Swadeshi menjadi dasar bagi pembangunan berbasis masyarakat lokal. Nilai-nilai Hindu itu menjadikannya inspirasi bagi pembangunan dunia baru yang tanpa penindasan, sebab tujuan Hindu adalah kebebasan. Karena itu, ajaran-ajaran Hindu adalah ajaran pembebasan. Ajaran-ajaran ini yang menjadi landasan kritis dalam melihat realitas sosial. Ajaran-ajaran ini yang selalu tampil ketika tirani merajalela. Hal ini yang menjadi senjata perlawanan terhadap berbagai penindasan.
In 2000, spiritual tourism began to develop in Bali. The development of spiritual tourism began t... more In 2000, spiritual tourism began to develop in Bali. The development of spiritual tourism began to occur in Ubud, which is a rural tourism area. This spiritual tourism is an alternative to the mass tourism that is developing in Bali, which located in Denpasar and Badung. Mass tourism has brought various environmental, social, and cultural problems in Bali such as the reduction of green area. In the midst of these environmental, social, and cultural problems, spiritual tourism has emerged that is pro-environment, pro-local communities and pro-local economy. Therefore, this article will reveal the potential, development, and role of spiritual tourism in sustainable tourism development. Tourist destination theory, life cycle theory and sustainable tourism theory will be used to explain the phenomenon of spiritual tourism. This article is the result of qualitative research with data collection methods through literature study, observation, and interviews. The analysis technique is done qualitatively. The result is that Bali has attractions, facilities, access, and management organizations to develop spiritual tourism. This spiritual tourism is a builder of sustainable tourism because it is pro-environment, pro-local community, and pro-local economy.
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Penelitian ini bertujuan untuk menjelaskan tentang produk wisata retreat di Bali, merumuskan kharakteristik wisman, dan menganalisis pengalaman wisman yang mengikuti wisata retreat. Penelitian ini bermanfaat secara teoritis untuk memberikan kontribusi bagi pengembangan pariwisata spiritual. Secara praktis memberikan manfaat untuk menyusun strategi pengembangan pariwisata spiritual, khususnya wisata retreat.
Masalah-masalah penelitian ini didekati dengan penelitian kualitatif didukung oleh survei kuantitatif untuk mengungkapkan pengalaman wisman. Karena itu, Teknik pengumpulan datanya adalah dengan observasi, wawancara mendalam, survei, dan diskusi kelompok terbatas. Observasi dilakukan dengan peran yang berubah-ubah, yaitu non-partisipan dan partisipan. Wawancara mendalam dilakukan dengan menggunakan pedoman wawancara. Survei dilakukan dengan menyebarkan angket kepada 200 wisman yang pernah mengikuti wisata retreat di Bali.
Data-data yang dikumpulkan ini dianalisis secara deskriptif kualitatif dan deskriptif kuantitatif untuk data hasil survei. Deskriptif kualitatif dilakukan untuk data-data kualitatif dengan klasifikasi data, menghubungkannya, dan menginterpresikan data. Deskripsi kuantitatif dilakukan dengan menggunakan SPSS 22. Penyajian data dilakukan secara deskriptif, komparatif, asosiatif dan interpretatif, dengan menggunakan teori dan hasil-hasil penelitian sebelumnya untuk membahas data. Hal-hal yang khusus dalam penelitian ini menjadi temuan dalam penelitian ini.
Penelitian ini bertujuan untuk menjelaskan tentang produk wisata retreat di Bali, merumuskan kharakteristik wisman, dan menganalisis pengalaman wisman yang mengikuti wisata retreat. Penelitian ini bermanfaat secara teoritis untuk memberikan kontribusi bagi pengembangan pariwisata spiritual. Secara praktis memberikan manfaat untuk menyusun strategi pengembangan pariwisata spiritual, khususnya wisata retreat.
Masalah-masalah penelitian ini didekati dengan penelitian kualitatif didukung oleh survei kuantitatif untuk mengungkapkan pengalaman wisman. Karena itu, Teknik pengumpulan datanya adalah dengan observasi, wawancara mendalam, survei, dan diskusi kelompok terbatas. Observasi dilakukan dengan peran yang berubah-ubah, yaitu non-partisipan dan partisipan. Wawancara mendalam dilakukan dengan menggunakan pedoman wawancara. Survei dilakukan dengan menyebarkan angket kepada 200 wisman yang pernah mengikuti wisata retreat di Bali.
Data-data yang dikumpulkan ini dianalisis secara deskriptif kualitatif dan deskriptif kuantitatif untuk data hasil survei. Deskriptif kualitatif dilakukan untuk data-data kualitatif dengan klasifikasi data, menghubungkannya, dan menginterpresikan data. Deskripsi kuantitatif dilakukan dengan menggunakan SPSS 22. Penyajian data dilakukan secara deskriptif, komparatif, asosiatif dan interpretatif, dengan menggunakan teori dan hasil-hasil penelitian sebelumnya untuk membahas data. Hal-hal yang khusus dalam penelitian ini menjadi temuan dalam penelitian ini.
Analysis of Uniqueness, Development, and Contributions
to Tourism
Spiritual healing is a body, mind, and spirit health development through spiritual activities such as chanting mantras, symbol, pranic breathing, and meditation. Expectations of tourists to the spiritual are authenticity, but spiritual products from outside Bali begin to be widely marketed in Bali tourism. This gap raises issues which consist of unique research, development, and the contribution of spiritual healing in Bali to achieve sustainable tourism in Bali. The research objective is to examine the spiritual healing uniqueness, to analyze development, and to formulate contributions of spiritual healing in realizing sustainable tourism in Bali. The research subjects were spiritual healing in Bali tourism, while the research objects were tourists, healers, travel agents, and policy holders. The location of this research was Ubud Tourism Area, Gianyar and Muncan Area, Karangasem, to represent two different areas, tourism and non-tourism areas.
This study was a qualitative research, with data collection through library studies, observations, and interviews. The data were analyzed qualitatively. The problems were addressed through the Theory of Tourism Products Development for the uniqueness problem, Theory of Psychoanalysis and Theory of Tourism Area Life Cycle for developmental issues, and the Theory of Sustainable Tourism for spiritual healing problems contribution in realizing sustainable tourism in Bali. The gap between expectations about authenticity and reality of spiritual healing products from the outside has not been studied so this is a new study.
The uniqueness of spiritual healing in Bali is ethnic, cultural, and natural-based. The pattern of development of spiritual healing used spiritual movement pattern, the pattern of the middle ground, and the pattern of pure business, based on spiritual healing product authenticity in Bali. Contributions of spiritual healing in realizing sustainable tourism in Bali lie on the product of spiritual healing and are based on destination and oriented to resources in Bali destination. Balinese ethnicity, culture, and nature are unique to spiritual healing in Bali, so its development should be oriented to the destination and Bali local resources. Development oriented to the destination and local resources supports the realization of sustainable development of tourism in Bali. Therefore, the people of Bali are advised to be more creative in exploring the potential of spiritual healing in Bali to continue to be developed in Bali tourism.
Keywords: Spiritual Healing, Uniqueness, Development, Contributions
tourism has developed retreats, which provide an opportunity to build meaning in life through
spiritual exercises. This research aims to reveal the products of retreat tourism 5.0 through
qualitative analysis. Meanwhile, the data was collected through observation and interviews, as
well as approached with destination and product planning theory. The result showed that
inbound tourists found the Bali retreat experience to provide tranquility, peace, confidence, and
self-satisfaction, which are the meanings of a better quality of life. Therefore, retreat tourism
has a good opportunity to be developed in Society 5.0.
Keywords: Hindu Ashram, Tourism Product, Commodification
telah merantau sampai ke Jawa, kemudian menjadi sukses membangun
kembali kerajaan Mataram, sebab Panembahan Senapati konon
merupakan keturunan Ki Soma Pamacekan dari Bali. Pada era kolonial, budakbudak Bali sangat terkenal di Batavia. Pada dua babak sejarah ini, identitas Bali tak terbangun di perantauan. Mereka membaur menjadi sub-bagian dari masyarakat setempat. Pasca kolonial, pariwisata memberikan andil besar bagi tenaga kerja Bali mengenal dunia luar, selain transmigrasi program pemerintah. Pariwisata telah memberikan kebanggaan kepada orang-orang Bali sebagai orang yang berasal dari peradaban besar, sehingga wisatawan banyak belajar ke Bali. Kebanggaan ini membangun identitas Bali yang kuat di perantauan. Buku ini mengungkapkan bagaimana membangun kebanggaan Bali tersebut di perantauan dari kepungan kebudayaan dominan. Babak baru dari Bali telah bangkit, seperti terbitnya sinar mentari pagi.
Nilai-nilai Hindu itu menjadikannya inspirasi bagi pembangunan dunia baru yang tanpa penindasan, sebab tujuan Hindu adalah kebebasan. Karena itu, ajaran-ajaran Hindu adalah ajaran pembebasan. Ajaran-ajaran ini yang menjadi landasan kritis dalam melihat realitas sosial. Ajaran-ajaran ini yang selalu tampil ketika tirani merajalela. Hal ini yang menjadi senjata perlawanan terhadap berbagai penindasan.