Papers by Luna Leoni
Purpose: The aim of this paper is to explore how knowledge management systems can support the ado... more Purpose: The aim of this paper is to explore how knowledge management systems can support the adoption of the servitization strategy in a manufacturing firm.
Design/methodology/approach: In order to reach the paper aim, an inductive single-case study has been adopted. The analysis focuses on the IBM Corporation.
Findings: In spite of the paucity of studies that simultaneously address both servitization and knowledge management topics, the case study findings show five connections points between the two streams of research, proving not only that they are closely connected to each other, but also how the adoption of a good knowledge management system can facilitate the implementation of a servitization strategy.
Research limitations: As far as the adoption of a single-case study is concerned, this could create biases that can affect the final product in terms of reliability, validity, and generalizability. However, as stated by Erickson (1986), the general lies in the particular and, as argued by Flyvbjerg (2006), the strength of a single example is underestimated in its contribution to scientific progress. Thus, even though this paper is based on a single-case study, it is reasonable to believe that it could be considered as a representative case of companies of our time and its findings sufficiently generalizable.
Practical implications: Case study findings could guide managers towards understanding if their knowledge management tools and practices are appropriate, or if they need to be modified in order to successfully implement the servitization strategy adopted.
Originality/value: This study represents the first attempt to fill the paucity of studies contemporaneously addressing both servitization and knowledge management topics, and could be used as a pilot case for future research works.
Book Reviews by Luna Leoni
“Destination Governance. Teorie ed esperienze” di Pechlaner, H., Paniccia, P., Valeri, M. e Raich... more “Destination Governance. Teorie ed esperienze” di Pechlaner, H., Paniccia, P., Valeri, M. e Raich, F. (Eds), in “Economia e Diritto del Terziario”, Milano, FrancoAngeli.
Conference Presentations by Luna Leoni
The ongoing convergence and integration between manufacturing and service sectors involves the fi... more The ongoing convergence and integration between manufacturing and service sectors involves the firms' adoption of new strategies, namely: servitization and productization. Despite servitization having already been discussed in depth by scholars, little has been said on productization. The thematic analysis of 27 peer-reviewed journal articles lead to define productization as the process of transforming a service company offering by adding tangible products or by decomposing service components into combinable modules. Moreover, productization and servitization need to be considered as " two faces of the same coin " , which acting reversely lead to considering the existence of a new company type: the solution provider.
RESER 2014 Conference Proceedings, ISBN: 978-951-38-7436-0.
Sinergie Referred Electronic Conference Proceeding, ISSN: 0393-5108.
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Papers by Luna Leoni
Design/methodology/approach: In order to reach the paper aim, an inductive single-case study has been adopted. The analysis focuses on the IBM Corporation.
Findings: In spite of the paucity of studies that simultaneously address both servitization and knowledge management topics, the case study findings show five connections points between the two streams of research, proving not only that they are closely connected to each other, but also how the adoption of a good knowledge management system can facilitate the implementation of a servitization strategy.
Research limitations: As far as the adoption of a single-case study is concerned, this could create biases that can affect the final product in terms of reliability, validity, and generalizability. However, as stated by Erickson (1986), the general lies in the particular and, as argued by Flyvbjerg (2006), the strength of a single example is underestimated in its contribution to scientific progress. Thus, even though this paper is based on a single-case study, it is reasonable to believe that it could be considered as a representative case of companies of our time and its findings sufficiently generalizable.
Practical implications: Case study findings could guide managers towards understanding if their knowledge management tools and practices are appropriate, or if they need to be modified in order to successfully implement the servitization strategy adopted.
Originality/value: This study represents the first attempt to fill the paucity of studies contemporaneously addressing both servitization and knowledge management topics, and could be used as a pilot case for future research works.
Book Reviews by Luna Leoni
Conference Presentations by Luna Leoni
Design/methodology/approach: In order to reach the paper aim, an inductive single-case study has been adopted. The analysis focuses on the IBM Corporation.
Findings: In spite of the paucity of studies that simultaneously address both servitization and knowledge management topics, the case study findings show five connections points between the two streams of research, proving not only that they are closely connected to each other, but also how the adoption of a good knowledge management system can facilitate the implementation of a servitization strategy.
Research limitations: As far as the adoption of a single-case study is concerned, this could create biases that can affect the final product in terms of reliability, validity, and generalizability. However, as stated by Erickson (1986), the general lies in the particular and, as argued by Flyvbjerg (2006), the strength of a single example is underestimated in its contribution to scientific progress. Thus, even though this paper is based on a single-case study, it is reasonable to believe that it could be considered as a representative case of companies of our time and its findings sufficiently generalizable.
Practical implications: Case study findings could guide managers towards understanding if their knowledge management tools and practices are appropriate, or if they need to be modified in order to successfully implement the servitization strategy adopted.
Originality/value: This study represents the first attempt to fill the paucity of studies contemporaneously addressing both servitization and knowledge management topics, and could be used as a pilot case for future research works.