Work at Ministry Cooperatives and SMEs of The Republic of Indonesia Economic and Development '13 Integrated Microfinance Management ‘23 Address: Jakarta, Indonesia
The purpose of this research is to describe the business model of the Seni Tani community with a ... more The purpose of this research is to describe the business model of the Seni Tani community with a Business Model Canvas (BMC) approach that can be applied to the Seni Tani community in long-term business development. Primary Data were obtained from interviews with community secretaries. Strategies added In Customer Segments, all types of people both in terms of age, gender, and education, organic and healthy food lovers, Value propositions: meeting the demands of community members, the use of quality plant seeds, organic fertilizers and environmentally friendly soil management techniques, innovation and creativity in the display and packing process, competitive prices with similar products, customization, environmentally friendly packing design, supporting education about sustainability and organic farming, Channels: use of social media, web-based marketing, the use of ordering products via whatsapp application, the use of ordering products via gomart and grabmart, payment processing using non-cash, Customer Relationships:
The purpose of this research is to describe the business model of the Seni Tani community with a ... more The purpose of this research is to describe the business model of the Seni Tani community with a Business Model Canvas (BMC) approach that can be applied to the Seni Tani community in long-term business development. Primary Data were obtained from interviews with community secretaries. Strategies added In Customer Segments, all types of people both in terms of age, gender, and education, organic and healthy food lovers, Value propositions: meeting the demands of community members, the use of quality plant seeds, organic fertilizers and environmentally friendly soil management techniques, innovation and creativity in the display and packing process, competitive prices with similar products, customization, environmentally friendly packing design, supporting education about sustainability and organic farming, Channels: use of social media, web-based marketing, the use of ordering products via whatsapp application, the use of ordering products via gomart and grabmart, payment processing using non-cash, Customer Relationships:
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