Work in Progress

SHADE: Empowering Consumer Choice for Sustainable Fashion with AI and Digital Tooling

Authors:

Fatimah El-Rashid,

Sille Eva BertelsenAuthors Info & Claims

CHI EA '24: Extended Abstracts of the CHI Conference on Human Factors in Computing Systems

Article No.: 282, Pages 1 - 5

https://doi.org/10.1145/3613905.3651025

Published: 11 May 2024 Publication History

Abstract

We present SHADE, a real-world application of using digital tooling to nudge consumer behavior toward sustainable, conscious fashion. In this paper, we outline how digital tools and platforms play an important role in the shifting paradigm of the fashion industry towards conscious fashion, which herein, refers to sustainably-made apparel and accessories produced with minimal environmental and social impact. This includes, but is not limited to, ethical sourcing and responsible resource management. Specifically, we discuss how SHADE leverages extensive data, publicly available information, and AI to guide consumers towards conscious fashion choices by empowering them to make well-informed decisions at the point of online shopping. This contribution explores the fundamental principles, research conducted, and potential impact of using SHADE within the broader context of how digital tools and platforms influence the fashion industry as a whole.

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Cited By

Yu TShakeri GKoelle M(2024)"If you don't feel guilty, you won't take responsibility" - Co-Speculating on Digital Technologies That Encourage Sustainable ConsumptionProceedings of the 13th Nordic Conference on Human-Computer Interaction10.1145/3679318.3685374(1-18)Online publication date: 13-Oct-2024
https://dl.acm.org/doi/10.1145/3679318.3685374

Index Terms

SHADE: Empowering Consumer Choice for Sustainable Fashion with AI and Digital Tooling
1. Applied computing
  1. Electronic commerce
    1. Online shopping
2. Human-centered computing
  1. Human computer interaction (HCI)
    1. Interactive systems and tools

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cover image ACM Conferences

CHI EA '24: Extended Abstracts of the CHI Conference on Human Factors in Computing Systems

May 2024

4761 pages

ISBN:9798400703317

DOI:10.1145/3613905

Editors:
Florian Floyd Mueller
Monash University
,
Penny Kyburz
The Australian National University
,
Julie R. Williamson
University of Glasgow
,
Corina Sas
Lancaster University

Copyright © 2024 Owner/Author.

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Published: 11 May 2024

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May 11 - 16, 2024

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Cited By

Yu TShakeri GKoelle M(2024)"If you don't feel guilty, you won't take responsibility" - Co-Speculating on Digital Technologies That Encourage Sustainable ConsumptionProceedings of the 13th Nordic Conference on Human-Computer Interaction10.1145/3679318.3685374(1-18)Online publication date: 13-Oct-2024
https://dl.acm.org/doi/10.1145/3679318.3685374

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