Critical Public Health, 2014
Vol. 24, No. 2, 132–142, http://dx.doi.org/10.1080/09581596.2013.836590
Health education’s fascist tendencies: a cautionary exposition
Katie Fitzpatricka* and Richard Tinninga,b
a
Faculty of Education, University of Auckland, Auckland, New Zealand; bSchool of Human
Movement, The University of Queensland, Brisbane, Australia
(Received 28 February 2013; accepted 16 August 2013)
Along with other scholars in the field, we are increasingly concerned with
the propensity for schools to promote particular messages about health,
especially those that encourage body surveillance and control. Indeed, we
suggest in this article that certain forms of health education can be seen as
a form of health fascism. We begin with a discussion of what we mean
by health fascism before considering the historical positioning of health
education and its alignment with public health agendas. We also consider
how health fascism links with established notions of healthism, the cult of
the body and aesthetics.
Keywords: health education; health fascism; healthism
Health education is also subjugation. Many health education practices involve the
imposition of ‘truths’ about health. (Galstaldo 1997, 130)
This quote from Galstaldo is essentially an attack on health education as a means of
social and behavioural control. We have, admittedly, taken it somewhat out of the context, as Galstaldo here is arguing for an empowerment approach to health promotion
instead of health education. It nevertheless makes the point that education about health
can involve the imposition of truth, which we argue is both contrary to our purposes in
education and may equate to a form of fascism. In this, we are being intentionally provocative, but not, we contend, without good cause. Indeed, along with other scholars in
the field, we have become increasingly concerned with the tendency for schools to voluntarily take up certain kinds of health messages, especially those which reinforce the
discipline and control of the body and which ascribe individual responsibility for health
and illness. In this article, we draw connections between scholarship on fascism and
contemporary thinking about health, the body and education. We begin with a discussion of what we might mean by health fascism before considering the historical positioning of health education and its alignment with public health agendas. In the third
section, we consider how health fascism links with established notions of healthism and
the cult of the body, and finally, we argue that aesthetics are also implicated in what we
are calling health fascism.
*Corresponding author. Email: k.fitzpatrick@auckland.ac.nz
© 2013 Taylor & Francis
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Health fascism
We realise that the term fascism is a highly emotive one and we say at the outset that
we are using the term as a device for thinking about health education in a subversive,
radical and perhaps iconoclastic way. While the term health fascism is largely unknown
in regard to health education per se, it is not unknown in the broader field of health.
For example, in their critique of evidence-based discourse in the health sciences,
Holmes et al. (2006) use the term fascism. They begin by stating:
We can already hear the objections. The term fascism represents an emotionally charged
concept in both the political and religious arenas; it is the ugliest expression of life in the
20th century. Although it is associated with specific political systems, this fascism of the
masses, as was practiced by Hitler and Mussolini, has been replaced by a system of microfascisms – polymorphous intolerances that are revealed in more subtle ways. (180, emphasis in original)
Pronger’s (2002) challenging account of how these micro-fascisms operate in the field
of physical fitness is compelling. His argument, in line with that of the above scholars
is that contemporary forms of fascism have replaced the jack-boots of macro-fascism
with the ballet slippers of micro-fascism.
In their critique, Holmes et al. (2006) draw on the work of Foucault, as well as
Deleuze and Guattari (2004a, 2004b) and identify the ‘micro-fascisms’ that operate in
health research. As Foucault wrote in the foreword to Deleuze and Guattari’s (1980) A
Thousand Plateaus
the major enemy, the strategic adversary is fascism … And not only historical fascism, the
fascism of Hitler and Mussolini – which was able to mobilise and use the desire of the
masses so effectively – but also the fascism in us all, in our heads and in our everyday
behaviour, the fascism that causes us to love power, to desire the very thing that dominates
and exploits us. (Foucault, xiv–xv, in Deleuze and Guattari 1980)
Like Foucault, Deleuze and Guattari (2004b) also differentiate between state level
fascism and micro-fascism. They focus on what they call segmentarity in the organisation of power throughout society and argue that, in order to be effective, any form of
power must penetrate every part (segment) of society (in its various levels of organisation). However, taking control of rigid structures, the levels of macro-organisation, only
ever goes so far. They state that ‘[w]hat makes fascism dangerous is its molecular or
micro-political power, for it is a mass movement: a cancerous body rather than a totalitarian organism’ (236).
One of the features of modern neo-liberal societies is that the power of the State is
diminished. The mantra is that the government cannot and should not do it all. Individuals and non-state institutions should pick up the load. Many of us bemoan this trend with
regard to the provision of education and health services. But funding is only one dimension of the shift from state to individual, from macro to micro forms of power. As Rose
(1990) informs us, there are new political rationalities and governmental technologies
that now control our work and play and even our thinking. According to (Lupton 1995),
While the state is important as part of the structure of power relations, so too are the
myriad of institutions, sites, social groups and interconnections at the local level, whose
concerns and activities may support, but often conflict with, the imperatives of the state.
(Lupton 1995, 9)
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K. Fitzpatrick and R. Tinning
In this regard, health fascism can then be seen as a form of micro-politics of health and
the body which is taken up by individuals at the personal level. The popular obsession
with health was termed ‘healthism’ by Crawford (1980) over 30 years ago. This trend
has intensified in the intervening time and health concerns have come to dominate the
public consciousness. Current issues include everything from alcohol and drug use,
teenage sexual behaviour and pregnancy, through to suicide, obesity and poor nutrition.
Issues of safety, risk and decision-making are invariably implicated, along with more
traditional calls for hygiene practices and the prevention of illness.
The visibility of such health discourses is a form of public pedagogy (Rich and
Evans 2012), fanned by a moral panic, by which everyone learns to self-monitor, regulate and medicate their bodies in the name of health. Schools take up these concerns in
health education classes (see Leahy 2012b) and also in so-called health related PE classes (see e.g. Humberstone and Stan 2011; Powell and Fitzpatrick 2013). As Rich and
Evans (2012) point out,
In an effort to monitor and regulate childhood obesity, young people are now being subjected to an increasing range of techniques of surveillance, which involve not only monitoring their lifestyles in and outside school (e.g. their food choices, physical activity levels)
but more directly the collection of information on their individual bodies with a view to
monitoring and altering their weight and size.
In a Deleuzian sense, health education classes are a structured form of organisation that
serve as a kind of meeting site of complex assemblages (Leahy and Harrison 2004) of
macro and micro politics. Within these sites certain understandings of health (which
teachers and students bring with them) mix with the formal curriculum and a range of
intentions for the subject. These might include the school’s mission to improve health
outcomes of students, decrease teen pregnancy and so on. Importantly, many of these
health agendas operate from a macro-political perspective that is located in personal
insecurity and fear (Evans and Davies 2004; Peterson and Lupton 1996). Deleuze and
Guattari (2004b) argue that fear is indeed a basis for control:
The administration of a great organised molar security has as its correlate a whole micromanagement of petty fears, a permanent molecular insecurity, to the point that the motto of
domestic policy-makers might be: a macro-politics of society by and for a micro-politics of
insecurity. (237)
Health education in schools reflects wider notions of health and, indeed, the wider politics of health in our societies. Health and physical education (HPE) curricula and practice represent a particular response to societal health concerns. Gard (2008) illustrates
this connection with his analysis of the Ontario HPE curriculum which he claims ‘…
appears to be designed to address two specific and related social policy problems: childhood obesity and the reduction of health care costs’ (497). These problems are set or
framed (Lawson 1984) by epidemiological evidence of physical and mental health
trends. The solutions to solve or ameliorate these problems are offered in the form of
recontexutalised recommendations for particular behaviour changes (lifestyle changes)
that are deemed necessary (Johns and Tinning 2006). Concurrently, schools are increasingly expected to be responsible for the health and well-being of students and notions
of ‘safety’ and ‘risk’ continue to dominate educational discourse (Evans and Davies
2004; Leahy and Harrison 2004).
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135
Schools are, therefore, sites in which health promotion agendas overlap or blur with
those of health education. This occurs not only in official HPE curriculum and in the
health education or [HPE] classes that enact the curriculum, but also in a myriad of
other health related extra-curricula interventions and initiatives (e.g. surveillance of kids
lunch boxes [Rich 2010]). Schools and classrooms are sites of micro-politics in that
they are spaces where particular forms of knowledge and ways of understanding health
are formally legitimated. Health, of course, is not limited to these sites but is, like
health education, the result of complex assemblages, of health knowledge, practices and
representations (Leahy 2012b). Significantly, as Leahy points out.
… within this assemblage of knowledges and technologies, lifestyle risks emerged as a
significant concept. Lifestyle diseases referred to those diseases that were thought to manifest solely as a result of individual behaviours, such as poor eating habits, lack of exercise,
smoking, drug use and so on. The response by proponents of public health was to develop
a range of education initiatives charged with the imperative of changing people’s unhealthy
lifestyles via the management, reduction or elimination of risk factors. (23)
In the end, the distinction between health education and health promotion can be a
question of pedagogy or method as both health education and health promotion are
about ‘making’ healthier citizens. Gard (2008) suggests that schools, in being marshalled or co-opted into the ‘war on obesity’, are presented with a particular kind of
pedagogical task. ‘This task involves being nothing more than a conduit for already
formed healthy lifestyle messages. … Teachers simply need to deliver the messages,
and children need to act on them.’ (499).
There is no doubt that, in the context of ‘risk society’ (Beck 1992) and what Lupton
(1995) called the ‘new prudentialism’, the school student is conceived as a proto-citizen
who needs to learn, not only what ‘good health’ is, but becomes committed to its attainment through self-management and lifestyle construction. Health education is seen as
an important site for the operationalisation of these objectives and in the process has
the potential to become a form of health fascism.
Histories of health in education
The state has used schools consciously and strategically in the last 150 years to promote certain health behaviours and address disease control and prevention. In this
process, health education in schools has overlapped significantly with public health
promotion agendas in many countries. Indeed, the terms health education and health
promotion are frequently confused and used interchangeably. Within education circles, the term health education is usually employed with reference to the school curriculum subject (e.g. Health Education or HPE) but in other disciplines, it takes on
a different meaning. For example Whitehead (2003), a nurse educator, differentiates
the two in the following way:
Traditionally, health education activity is associated with behaviourally focused medical/
preventative approaches to practice. Health education strategies are usually firmly rooted
within biomedically positivist frameworks that advocate the use of reductionist, mechanistic, individualistic and allopathic [conventional medicine] activities in health interventions.
Health promotion strategies, on the contrary, are usually associated with broader empowerment-based and socio-political approaches that concern themselves with community-based
social, environmental, economic and political determinants of health care. (796–797)
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K. Fitzpatrick and R. Tinning
However, this definition, which relates to the field of nursing, is not an accurate representation of school health education in many countries. For example, health education
curricula in Australia and New Zealand have been greatly influenced by the Ottawa
Charter on Health Promotion of 1986. They are explicitly about empowerment and take
a socio-cultural, rather than a biological perspective toward health. But even in those
curricula the central place of behaviour change and individual responsibility are often
confusingly part of the health education discourse. In this regard, when health education
does have allocated time in schools (and that is far from universal), it is often
approached as a preventative means to mitigate perceived social ills. This paradox is
captured nicely by Harrison and Leahy (2006) who claim that:
… although there is some acknowledgement that social contexts are significant in shaping
health status, at the end of the day the field of health education has trouble reconciling that
understanding alongside its imperative to change individual behaviour and to produce the
health-seeking citizen. (Harrison and Leahy 2006, 158)
Moreover, as Burrows and Wright (2004) note:
Current school-based health education programmes and health promotion strategies work
primarily on the premise that as young people become more knowledgeable about health
they will behave in ways which lead to their own better health and well-being. (211)
Interestingly, although the assumption that building knowledge will, in turn, lead to
behaviour change has been widely challenged (Leahy 2012b), it still holds sway in the
context of health promotion and health education. While this might be a technical issue
for health promotion (i.e. in terms of efficacy of message take-up), it is an educational
issue for health education. The tension for health education is that it increasingly advocates knowledge, critical thinking and empowerment as its educational goals, yet it also
expects behaviour change (a’ la healthy lifestyle practices) to result from such knowledge, critical thinking and empowerment. At the end of the day, it seems that Health
education is still perceived and, indeed, taught as a means of behavioural control, rather
than a discipline of study.
To further complicate the picture, throughout its history, health education in the
school curriculum has often been associated with physical education. Contemporary
manifestations of this association are evident in the official curriculum of many
countries (e.g. in Sweden Physical Education and Health [PE and H]; in New Zealand,
Australia and Ontario, Canada its HPE). The roots of this association are encapsulated
in the famous Latin aphorism Mens sana in corpore sano, literally translated as ‘A
sound mind in a healthy body’. This association has often been problematic, not the
least because physical education has long focused on regulation of the body, the corporeal, through regimes of fitness and technologies of systematic body exercises (e.g. Kirk
1998). As Pronger argues ‘Modern physical education … casts wisdom primarily as the
technology of physical fitness, which understands the body as a biophysical object
whose functions can be maximised by instrumental programs of training and diet’
(Pronger 2002, xiii). Such underpinnings are in tension with a socio-cultural understanding of health as advocated in many contemporary HPE curricula.
Lawson (1983) argues that in the late nineteenth century, early health educators and
physical culturists believed that ‘ordinary people were inherently weak and feeble,
needing to be protected from their own folly and rashness’ (3). They believed that ‘[w]
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137
ithout professional regulation, the health, lifestyles, and lives of ordinary people will be
adversely affected’ (4). Accordingly, they advocated for compulsory forms of systematic
physical exercise, exercises for their own good! In contemporary social context, such
compulsion is anathema to many citizens (and even school students) and the ‘good
citizen’ now voluntarily submits to certain disciplinary techniques regarding their
health. This is the common face of friendly health fascism in which the desires of the
state are backgrounded (perhaps hidden) and citizens, engage, of their own free will, in
the pursuit of good health. Of course not everyone is a good citizen and resisters and
recalcitrants effectively ignore or turn their back on the friendly face.
The changing political context, in particular the rise of neoliberal ideology, has been
a key influence on what stands for contemporary health education in schools (Harrison
and Leahy 2006). Indeed, neoliberalism, with its championing of a smaller (less intrusive) state and the importance of individual responsibility for one’s life (financial, health
etc) provides, in our view, the perfect discursive space for the propagation of micro-fascisms that regulate the body in particular ways and thus the perfect space for a form of
health fascism.
Healthism, the cult of the body and schools
This brings us back to Crawford’s work on healthism. Crawford’s chief concern with
the increasing focus of attention on health was the overt focus in campaigns on individual responsibility for health. Despite acknowledgement by many health professionals
and academics that population health is most affected by social, economic and political
contexts (as noted above in regard to some health education curricula), healthism puts
the focus on the behaviours of the individual, suggesting that people have direct control
over their health. The result of such an assumption is to blame those who are unhealthy
for their own behavioural (read lifestyle) choices. This is most obvious in recent times
in media campaigns and popular attitudes towards issues such as obesity and smoking.
The link between healthism and health fascism is revealed in the following extended
quote by Skrabanek (1994):
Attempts in the area of public health to control private lives are occasionally described by
journalists as ‘health fascism’. This term is unduly strong, though it conveys the sense of
danger. A more appropriate description would be ‘health fascism with a human face’, or
‘friendly health fascism’. It is ‘friendly’ because it is presented with paternalistic concern
and it has more in common with the Utopian optimism of Huxley’s Brave New World than
with the brutal vision of Orwell’s Nineteen Eighty-Four. However, in its ‘friendliness’ lies
its main danger, as a growing tendency towards dictatorial health may go unnoticed and
unchallenged. (Skrabanek 1994, 155)
This may well reflect the approach to health in health education. Health education, often
with the best of intentions to improve the health of young people, can easily become a
site of ‘friendly health fascism’.
Deleuze and Guattari (2004b, 236–237) remind us that, despite good intentions and
a will to be antifascist, the desire for control is in each of us, ‘[i]t’s too easy to be antifascist on the molar level, and not even see the fascist inside you, the fascist you yourself sustain and nourish and cherish with molecules both personal and collective’. So,
while health education classes have the potential to be sites of Skrabanek’s friendly fascism, there is another sense in which health education aligns with micro-fascisms –
namely through the aesthetics of the body.
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Health and the aesthetics of the body
Since the 1970s, there has been significant scholarship on the aesthetic dimension of
fascist cultural forms and how, particularly Nazi, signifiers and ideologies have been
taken up and applied elsewhere. Links between fascism and art, fashion and beauty
have been explored in detail (e.g. Schnapp, 1996; Braun 1996; Falasca-Zamponi 1997,
2008; Sontag 1975; Mosse 1996). Mosse (1996, see also Gentile 2006) argues that the
fascism of Mussolini, as a civic religion, was dependant on the visual representation of
power and beauty. The aesthetic was of central importance:
The aesthetic which stood at the centre of this civic religion was the climax of a long
development. The ideal of beauty was central to this aesthetic, whether that of the human
body or of the political liturgy. The longing for a set standard of beauty was deeply
ingrained in the European middle classes, and the definition of the beautiful as the ‘good,
the true, and the holy’ was an important background to the fascist cult. (246)
This is important to consider here for several reasons. While the macro-fascist regime is
no longer apparent, as we argued earlier along with Holmes et al. (2006), and Deleuze
and Guattari (2004b), micro-fascisms are certainly evident in contemporary health and
beauty practices. Indeed, one only has to scan the covers of the popular magazines
Men’s Health or Women’s Health to recognise that many current health practices and
discourses are so closely tied to notions of the aesthetic body that the separation of
health and beauty discourses is no longer possible.
In his book on the history of aesthetic surgery, Gilman (1999) states that
All of us harbour internal norms of appearance by which we decide whom to trust, like,
love or fear. We act as if these internal norms are both fixed and accurate … To become
someone else or to become a better version of ourselves in the eyes of the world is something we all want. (3, our emphasis)
The pressure to alter the self has become increasingly more intense since Gilman’s book
was published. Reality television shows focused on ‘helping’ people to lose weight, dress
better and ‘make over’ their physical bodies and homes have proliferated in the last ten
years. Many of these include surgical solutions to the body as well as health-related interventions such as fitness training and altered diets. Notions of health in such sites intersect
in powerful ways with the aesthetics of the body. This is most evident perhaps in the
world of health and physical fitness and in the focus put on obesity and health risk.
Indeed Pronger (2002) argues that, via a complex ensemble of various texts, physical
fitness has an identifiable doctrine. Such texts include: books, magazines, images of the
‘fit’ body as well as academic and scientific volumes, exercise prescriptions and fitness
products. These texts create a ‘regime of truth’ about fitness and health that also aligns
with a specific body aesthetic. So, a fit body is assumed to be a healthy body and is also
an attractive body. The desire for such a body is also a kind of micro-fascism that individuals actively pursue and in which they are actively, and even eagerly, complicit.
Alongside the desire and worship of the mythical fit, healthy, aesthetic body, is the
relegation of the non-aesthetic, the ugly body to the margins. Mosse (1996) argues that
the fascist formation of the ‘ideal’ body drew on older stereotypes of perfect bodily form
and needed an alternate, an anti-form as a means of comparison. Accordingly, ‘[t]his
meant that the ideal human type must be clearly distinguished and set off against what
the Nazis called the “countertype”, the exact opposite of the normative ideal’ (249).
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Obesity is a clear example in this regard. The obese body in contemporary times is
held up as an example of both illness and ugliness; it serves as a countertype for many
different purposes. The obese body signifies the risks of not engaging in certain activities (dieting and exercising) and of engaging in other activities (eating unhealthy foods).
Moralistic judgements about health behaviours are made on the assumption that a fat
person is not engaged in worthy, health-enhancing activities (Gard and Wright 2005).
As Campos (2004) argues, the obese person is the new social outcast. Mosse’s (1996)
observations about fascism are intensely prescient in this regard. He argues, indeed,
that:
Modern society itself needed and apparently still needs an enemy against which to define
itself; the ‘outsiders’, designated as such, often denigrated and vilified – those who did not
seem to fit the established norm – accompanied our society throughout the last two centuries. (249)
He goes on to point out that the ‘fascist aesthetic sharpened and refined the image of
the “outsider”’ (249) by using bodily form as a means of marginalisation and persecution. It is worth considering the extent to which (H)PE teachers, often secure in their
place in the regime, reinforce this marginalisation and/or to what extent they resist and
provide an alternative to the fascist leaning aesthetic of the cult of the body (see
Tinning and Glasby, 2002; Peterson and Lupton 1996).
Relegating the non-aesthetic body to the margins, as both a side-show and as
warning against certain behaviours, is coupled now with the micro-imperative to bodily
control. This is not, as Deleuze and Guattari (2004b) observe, a process of submission.
Rather, the desire for the right kind of body, for the aesthetic body, is the fascist tool in
this regard. Deleuze and Guattari observe that such forms of micro-fascism control
people through their own desire and with their personal involvement:
The masses certainly do not passively submit to power; nor do they ‘want’ to be repressed,
in a kind of masochistic hysteria; nor are they tricked by an ideological lure.
Moreover,
Desire is never separate from complex assemblages that necessarily tie into molecular levels, from micro-formations already shaping postures, attitudes, perceptions, expectations,
semiotic systems etc …
They are at pains to point out the artificial nature of this desire:
Desire is never an undifferentiated instinctual energy but itself results from a highly
developed engineered setup rich in interactions: a whole supple segmentarity that processes
molecular energies and potentially gives desire a fascist determination. (Deleuze and
Guattari 2004b, 236–237)
Teachers of health education are in something of a bind here. How can they, on one
hand reinforce a particular body aesthetic (which symbolises the lean ‘healthy’ body)
and affirm those students who ‘have’ such a body or who are actively working towards
that end, while on the other hand offer a challenge to the body aesthetic which
produces the marginalisation? Off course, as Sykes (2011) points out, the process of
affirming particular bodies begins well before formal schooling starts. Indeed, the fat
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K. Fitzpatrick and R. Tinning
body is marginalised, denigrated and vilified within most Western societies and it is the
very countertype to which Mosse (1996) refers.
Conclusion
Holmes et al. (2006) identify the ‘desire to order, hierarchise, control, repress, direct
and impose limits’ (184) as a form of fascism. It is easy to see the modernist logic of
order inherent in this quote. Law (1994) warns us of the modernist slippage from what
he calls the ‘cleave to an order’ into the hideous purity’ of fascism. He claims that
[m]any of us have learned to cleave to an order. This is a modernist dream. In one way or
another, we are attached to the idea that if our lives, our organisations, our social theories
or our societies [and we could add our bodies and health], were all ‘properly ordered’ then
all would be well. And we take it that such ordering is possible, at least some of the time.
So when we encounter complexity we tend to treat it as distraction from the task of achieving certainty. (Law 1994, 5)
We can see this ‘cleave to an order’ in the appeal of the rhetoric surrounding health
messages that promise order, control and certainty. We can see it in health education
curriculum that offers students the knowledge to make the ‘right’ decisions with
regard to achieving and maintaining a healthy lifestyle that, in-turn, makes a healthy
citizen.
From this perspective, health fascism can then be seen as a form of micro-politics
of health and the body which is taken up by individuals at the personal level. Health
education, appropriated as a possible ameliorative to the obesity crisis, is readily tied
both to an aesthetic of the body, and to cleave to an order, at least as much as it is concerned with physical health outcomes. However, if we take seriously the arguments of
social analysts such as Giddens (1991), Beck (1992) and Bauman (2001) certainty and
control is illusory in contemporary times and attempts to produce it by the friendly face
of fascism are, in the end both problematic and futile.
According to Deleuze and Guattari (2004b, 236–237), ‘Only micro-fascism provides
an answer to the global question: Why does desire desire its own repression, how can it
desire its own repression?’ In relation to health, we must ask what is being desired and
what is being repressed? In a capitalist economy, desire is created and, in regard to
health, the contemporary citizen is constantly faced with the tension between, on the
one hand, the pressure to consume and, on the other hand, to abstain. Indeed, the notion
of the ‘healthy lifestyle’ that underpins many contemporary health education and HPE
curricula is an instantiation of this tension. And this tension is not benign. It can itself
lead to unplanned consequences, such as anxiety and mental health issues (see Zanker
and Gard 2008).
Underpinning this paper is the rather well used, but nevertheless insightful,
Foucauldian observation that things are not good or bad, but rather that everything is
dangerous. Indeed, if ‘everything is dangerous’ then considering how health education
might become a form of health fascism opens up a dialogue on the possible repressive
consequences of school health education. Crucially, Finchelstein (2008) argues that Fascism was an anti-theoretical doctrine concerned not with dogma but, rather, with discipline. This is of key importance in health education debates. If health educators reject
theory in favour of discipline and body control then they are aligning themselves
directly with fascist principles.
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141
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