Appetite 52 (2009) 340–344
Contents lists available at ScienceDirect
Appetite
journal homepage: www.elsevier.com/locate/appet
Research report
Perceived healthiness of food. If it’s healthy, you can eat more!
Véronique Provencher *, Janet Polivy, C. Peter Herman
Department of Psychology, University of Toronto, Canada
A R T I C L E I N F O
A B S T R A C T
Article history:
Received 10 September 2008
Received in revised form 24 October 2008
Accepted 14 November 2008
The main aim of this study was to investigate the effects of food-related beliefs about the healthiness of
foods, restrained eating, and weight salience on actual food intake during an ad libitum snack. In a 2
(healthy vs. unhealthy) by 2 (restrained vs. unrestrained eaters) by 2 (weight salient vs. not salient)
factorial design, 99 female undergraduate students were invited to taste and rate oatmeal-raisin cookies.
Dietary restraint and weight salience did not influence snack intake, but participants ate about 35% more
when the snack was regarded as healthy than when it was seen as unhealthy. Ratings of the snack food’s
‘‘healthiness,’’ ‘‘capacity to affect weight’’ and ‘‘appropriateness in a healthy menu’’ also indicated that
the ‘‘healthy’’ manipulation was effective. In addition, the ‘‘weight salience’’ manipulation appears to
influence perceptions about food differently in restrained versus unrestrained eaters, in that restrained
eaters rated the snack food more negatively than unrestrained eaters did when they received weight
feedback before eating. Beliefs about the healthiness of foods may thus be of great relevance to both food
intake and weight gain.
ß 2008 Elsevier Ltd. All rights reserved.
Keywords:
Food perceptions
Food intake
Restrained eating
Weight
Eating behavior
Introduction
Calorie-restricted diets are the weight-loss strategy of choice
for overweight and obese individuals; unfortunately these diets do
not appear to be successful on a long-term basis (Miller, 1999;
Polivy & Herman, 2002). Consequences of caloric restriction, such
as hunger and disinhibited eating, have been related to weight
regain (Elfhag & Rossner, 2005). Restrictive diets may also increase
appetite (Doucet et al., 2000) and the frequency of obsessive
thoughts about food and eating (Hart & Chiovari, 1998). Polivy,
Coleman, and Herman (2005) reported a significant effect of
deprivation on craving and overeating, mainly in restrained eaters,
suggesting that eliminating ‘‘forbidden’’ foods may be counterproductive as a strategy for better managing food intake. Nevertheless, energy intake is obviously a core component in weight
management, as is encouraging individuals to make healthier food
choices. We still do not fully understand which factors determine,
individually or in combination, healthy eating patterns.
Perceptions of healthy eating could be considered as one of the
many determinants of eating patterns (Paquette, 2005). Previous
studies have shown that foods can be (and often are) categorized as
healthy or unhealthy (Carels, Harper, & Konrad, 2006; Carels,
Konrad, & Harper, 2007; Oakes & Slotterback, 2001). Various
* Corresponding author at: Department of Psychology, University of Toronto at
Mississauga, 3359 Mississauga Rd N., Mississauga, ON L5L 1C6, Canada.
E-mail address: veronique.provencher@utoronto.ca (V. Provencher).
0195-6663/$ – see front matter ß 2008 Elsevier Ltd. All rights reserved.
doi:10.1016/j.appet.2008.11.005
factors may influence the healthy/unhealthy categorization of
foods, such as their perceived fat content (Carels et al., 2006) as
well as some stereotypical beliefs related to their names (Oakes,
2006). Furthermore, it has been demonstrated that perceptions
about healthiness or ‘‘fatteningness’’ of foods may bias estimations
of caloric content of foods (Carels et al., 2006, 2007). More
specifically, when compared to the actual caloric content of the
foods, ‘‘healthy’’ food choices were perceived as having a lower
caloric content (underestimation) whereas ‘‘unhealthy’’ food
choices were considered as having a higher caloric content
(overestimation) (Carels et al., 2006, 2007). Moreover, restaurants
claiming to serve ‘‘healthy’’ foods may lead consumers to
underestimate the caloric density of the foods they offer (Chandon
& Wansink, 2007). The ‘‘health halo’’ effect refers to the fact that
individuals are more likely to underestimate the caloric content of
main dishes and to choose high-caloric side dishes in restaurants
claiming to offer ‘‘healthy’’ food choices (e.g., Subway) than in
restaurants that do not make that claim (e.g., McDonalds)
(Chandon & Wansink, 2007). Low-fat nutrition claims could also
contribute to overeating by increasing consumer’s serving-size
estimate and reducing guilt associated with eating (Wansink &
Chandon, 2006). These results suggest that food intake may be
influenced by beliefs about the healthiness of foods. The present
study is thus designed to test the associations between such food
beliefs and actual food intake.
Some limited previous research has suggested that individual
differences could have an impact on food-related beliefs and
accordingly may influence caloric estimation (Carels et al., 2007).
V. Provencher et al. / Appetite 52 (2009) 340–344
For example, even though both dieters and non-dieters were
inaccurate in estimating the caloric content of foods, current
dieters were less inaccurate, showing a smaller discrepancy
between their caloric estimations of foods and the actual caloric
content of these foods than did non-dieters (Carels et al., 2007).
However, some differences in the behaviors of chronic dieters
(restrained eaters) and current dieters (people who simply report
being on a diet at this moment) have been reported, with chronic
dieters often being more likely to overeat in response to situational
provocations (e.g., Polivy, 1996). In addition, restrained eaters are
usually engaged in a long-term struggle to achieve (or at least
maintain) a body shape that conforms to society’s thin-ideal
female physique (e.g., Polivy & Herman, 2007) whereas the
restrictive eating behaviors of current dieters might reflect a
relatively short-term restriction (e.g., until they reach a limited
weight-loss target). Restrained eating or chronic dieting, then, may
differ from current dieting in how it influences the relations
between food-related beliefs about healthiness of foods and actual
food intake.
Food intake in restrained eaters also appears to be strongly
affected by weight feedback. Restrained eaters who were led to
believe that they were heavier than they previously thought ate
significantly more during a subsequent ‘‘taste test’’ than did
restrained eaters who did not receive such weight feedback; they
also ate more than did unrestrained eaters (regardless of whether
or not they received false weight feedback) (McFarlane, Polivy, &
Herman, 1998). This finding suggests that simply being weighed
(i.e., having one’s weight made salient) could alter the effects of
food-related beliefs on actual food intake in restrained eaters.
The main objective of the current study was to investigate the
effects of food-related beliefs about the healthiness of foods on
actual food intake during an ad libitum snack. In addition, we were
interested in examining the extent to which restrained eating and
having one’s weight made salient might moderate the effects of
food-related beliefs on food intake (during an ad libitum snack as
well as the day’s total energy intake). As underestimations of
caloric content of healthy food have been previously observed
(Carels et al., 2006, 2007; Chandon & Wansink, 2007), we
hypothesized that food intake would be greater if the ad lib snack
was described as ‘‘healthy’’ rather than ‘‘unhealthy.’’ Given that
perceived caloric content is affected by perceptions of healthiness,
we also predicted that the ‘‘healthy’’ snack will be estimated as
having lower caloric content that the ‘‘unhealthy’’ snack. Further,
we predicted that food intake during a ‘‘healthy’’ ad lib snack would
be higher in restrained eaters than in unrestrained eaters, and that
the opposite would be observed with the ‘‘unhealthy’’ ad lib snack.
In fact, chronic dieters might be more susceptible to overeat
healthy food because beliefs about the food’s healthiness could
authorize them to eat; by the same token, perceiving the food to be
unhealthy might have a more powerful inhibitory effect on the
intake of restrained eaters. Finally, because restrained eaters were
sensitive to weight feedback (McFarlane et al., 1998), and because
simply being weighed could remind them that they should restrain
their eating, we predicted that the intake of a ‘‘healthy’’ or
‘‘unhealthy’’ ad lib snack would be lower in restrained eaters
weighed before eating than in restrained eaters who were weighed
after eating or in unrestrained eaters (weighed before or after
eating).
Methods
Participants and study design
Participants were 99 female undergraduate students (mean
age = 19.4 2.8 yrs; mean body mass index [BMI] = 23.2 4.2 kg/
m2) recruited online from the introductory psychology course at the
341
University of Toronto at Mississauga. They were invited to participate
in a market-research study investigating various dimensions of new
snack products. In compensation for their participation in the 2
sessions of the study, participants received experimental course
credit or were paid a small fee ($20). The study was approved by the
Office of Research Ethics at the University of Toronto, and all
participants provided informed consent.
Participant were randomly assigned to one of the experimental
conditions in a 2 (healthy vs. unhealthy) by 2 (restrained vs.
unrestrained eater) by 2 (weight salient or not) factorial design.
Each participant was tested on an individual basis twice, in
separate 45-min experimental sessions (between 11:00 a.m. and
5:00 p.m. for the first session and between 9:00 a.m. and noon for
the second session).
Measurements and procedure
Taste-rating task
Participant arrived at the laboratory for their first appointment
in a pre-meal state (i.e., at least 2 h without food prior to the
experiment). At that time, participants were informed that this
market-research study involved a taste-rating task in which they
would taste and rate a new snack food. More specifically, a preweighed plate of approximately 500 g of freshly baked bite-sized
English Bay oatmeal-and-raisin cookies was presented to the
participant, with a taste-rating form and a glass of water. On
average, one bite-size cookie is about 9 g, which represents
approximately 40 kcal per cookie. Oatmeal-raisin cookies were
then described by the experimenter, but the description given to
the participant differed according to the condition to which she
was randomly assigned (‘‘healthy snack’’ vs. ‘‘unhealthy snack’’).
In the ‘‘healthy snack’’ condition, the cookies were described by
the experimenter as follows: ‘‘The snack product that you have to
taste today is a new high-fibre oatmeal snack made with healthy
ingredients. You have certainly heard that whole oatmeal is good
for your health because it contains soluble fibres. So, this new
oatmeal snack is high in soluble fibres, as well as low in saturated
fat and free from trans fat.’’ These are all characteristics of healthy
food choices so this description was designed to make the cookies
appear to be a healthy snack. In the ‘‘unhealthy snack’’ condition,
the cookies were described as ‘‘new gourmet cookies made with
fresh butter and old-fashioned brown sugar. So, these new cookies
are a great treat with a pleasant, sweet taste.’’ The experimenter
asked the participant to taste and rate the snack food on the
dimensions listed on the taste-rating form during a subsequent
10-min period. With visual analogue scales (VAS) (150 mm), the
taste-rating form measured the perceived palatability of the snack
tested (i.e., salty, sweet, crunchy, bitter, sour, and good-tasting).
Participants were instructed to eat as many cookies as were
needed to achieve accurate ratings and to feel free to help
themselves to cookies after they completed the taste-rating task,
as long as they did not change their initial ratings. After
participants completed the ratings, the plate of cookies was
removed and weighed to measure grams of cookies eaten by each
participant.
Weight, height and BMI
Described as normative data collection, weight and height were
measured in all participants, and BMI was then calculated (kg/m2).
According to weight-salience condition randomization (i.e., weight
salient or not), measurements were performed for half of the
participants before the taste-rating task whereas the remaining
participants were weighed immediately after the taste-rating task
but before the completion of the questionnaires. The participants
were made aware of their weight by being told directly what their
weight was on the scale.
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V. Provencher et al. / Appetite 52 (2009) 340–344
Questionnaires
After the taste-rating task, participants were asked to complete
some questionnaires. The Restraint Scale (Herman & Polivy, 1980)
was used to assess whether participants exhibit behavioral and
attitudinal concerns about dieting and weight control. Participants were categorized as restrained eaters (scores of 15 or
higher) or unrestrained eaters (scores below 15), as performed
previously (Goldman, Herman, & Polivy, 1991). The validity of the
Restraint Scale has been previously reported (Allison, Kalinsky, &
Gorman, 1992; Laessle, Tuschl, Kotthaus, & Pirke, 1989; Polivy,
Herman, & Howard, 1988; van Strien, Herman, Engels, Larsen, &
van Leeuwe, 2007). Participants were also asked to report their
opinions (on 8-point scales) about the new snack food tested.
More specifically, they were asked (1) ‘‘How healthy is this snack
for you?’’ (from very unhealthy [1] to very healthy [8]), (2) ‘‘If you
were eating this snack regularly, how would it affect your
weight?’’ (from weight loss [1] to weight gain [8]), and (3) ‘‘Do you
consider this snack as appropriate in a healthy menu?’’ (from very
inappropriate [1] to very appropriate [8]). In addition, they had to
estimate the caloric content of a serving size of 6 pieces of the new
snack food.
Dietary intake
After having completed the first experimental session,
participants were told to return to the laboratory the following
day to taste and rate a second new snack food. Participants
therefore arrived the next morning believing that they would have
to taste and rate another snack, but the purpose of the second
session was actually to assess food consumption during the
previous day (i.e., the day of the experiment). Food intake was
assessed by 24-h recall, administrated by the experimenter
following standardized procedures. Note that participants were
also asked to report the amount of snack they ate during the
experiment (self-reported amount of snack intake eaten). A
dietician reviewed the food-recall report and calculated nutrient
intakes using the Food Processor SQL software (ESHA Research,
2008). At the end of the second session, the participant was
informed that there was no additional taste-rating test. The
experimenter then explained to her the true purpose of the study
and asked her not to discuss any of the details of the study with
other people who might participate in the study.
Statistical analyses
A 2 (healthy vs. unhealthy) by 2 (restrained vs. unrestrained
eater) by 2 (weight salient or not) analysis of variance (ANOVA) was
conducted to assess the effects of these three variables on actual food
intake during an ad libitum snack as well as on total energy intake
during the day of the experiment. Opinions about the new snack
food (i.e., ‘‘healthy,’’ ‘‘weight-gain’’ and ‘‘appropriateness’’ ratings,
and perceived caloric content) were also analyzed using a 3-way
ANOVA. Pearson correlation coefficients were also calculated to
assess associations between actual and estimated amounts of snack
food eaten, as well as between participants’ ratings of the snack
food’s ‘‘healthiness,’’ ‘‘capacity to affect weight’’ and ‘‘appropriateness in a healthy menu.’’ The probability level for significance used
for the interpretation of all statistical analyses was set at an alpha
level of p < 0.05, and all data were analyzed using SPSS statistical
software (version 15.0 for Windows).
Results
Table 1 presents descriptive characteristics of the sample in
each experimental condition. No significant differences were
observed between experimental groups for age and BMI, while as
expected, a difference in restraint scores was observed between
restrained and unrestrained eaters, F(7, 91) = 38.48; p 0.0001.
Food consumption
A 3-way ANOVA revealed only a main effect of beliefs about
healthiness of food on food intake during the taste test, F(1,
91) = 4.92; p < 0.05. Participants ate more (14.4 g or about 56 kcal
or 35% more) when the food was described as a healthy snack
(M = 56.0, SD = 34.6 g; healthy condition) than when it was
presented as cookies (M = 41.6, SD = 27.8 g; unhealthy condition).
No differences were found as a function of restraint status or
weight salience. When the magnitude of the significant difference
observed was assessed using Cohen’s d effect-size (ES) estimates
(d = standardized difference, i.e. difference between means divided
by their pooled standard deviation [strength of ES defined as small
(d = 0.20 to 0.49), moderate (d = 0.50 to 0.79) and large (d 0.80)])
(Cohen, 1992), we obtained an ES of 0.46, which is considered to be
a small ES of perceived healthiness of food on intake. There was a
marginal main effect of beliefs about healthiness of food on the
amount of snack intake reported in the 24-h food recall, F(1,
91) = 3.46; p < 0.08. Self-reported amount of snack eaten (in kcal)
tended to be higher in the healthy condition (M = 195.2,
SD = 112.9 kcal) than in the unhealthy condition (M = 155.8,
SD = 100.9 kcal). No significant effects were observed for the
difference between the actual versus self-reported snack intakes,
and the amounts of snack food eaten and reported were
significantly correlated, r = 0.77; p < 0.0001.
Dietary intake during the entire day of the experiment was also
assessed by a 24-h food recall and a 3-way ANOVA was performed
on total energy intake. While no main effects of beliefs about
healthiness of food and weight salience were observed, a main
effect of restraint status was noted on total energy intake, F(1,
91) = 5.96; p < 0.05. Restrained eaters consumed about 16% (271)
fewer kcal during the day of the experiment than did unrestrained
eaters.
Opinions about the new snack food
Participant’s ratings of the snack food’s ‘‘healthiness,’’ ‘‘capacity
to affect weight’’ and ‘‘appropriateness in a healthy menu’’ were all
separately analyzed with 3-way ANOVAs. For the ‘‘healthy’’ rating,
there was a main effect of beliefs about healthiness of food, F(1,
Table 1
Descriptive characteristics of the sample in each experimental condition (mean SD).
Healthy snack description
Restrained eaters
Age (yrs)
BMI (kg/m2)
Restraint score
Unhealthy snack description
Unrestrained eaters
Restrained eaters
Unrestrained eaters
Weight salient
(N = 12)
Weight not
salient (N = 12)
Weight salient
(N = 12)
Weight not
salient (N = 15)
Weight salient
(N = 11)
Weight not
salient (N = 12)
Weight salient
(N = 13)
Weight not
salient (N = 12)
19.1 1.6
23.5 3.6
17.1 1.7
19.3 1.2
25.3 6.7
21.0 3.0
19.3 1.2
22.8 3.7
8.6 3.1
19.1 1.3
21.7 4.6
9.2 3.4
21.4 7.2
24.4 3.1
18.8 3.5
18.9 1.2
24.1 3.9
18.3 3.1
18.8 1.6
22.2 4.3
7.2 3.7
19.3 2.3
21.8 1.6
9.2 3.4
V. Provencher et al. / Appetite 52 (2009) 340–344
343
Discussion
Fig. 1. Mean ‘‘healthy’’ rating of the snack food tested (SD) (unitless scores) for
unrestrained and restrained eaters, exposed to the salient weight condition or no
salient weight condition.
91) = 32.08; p < 0.0001. The snack food tested was perceived as
healthier in the healthy condition (M = 5.7, SD = 1.3) than in the
unhealthy condition (M = 4.2, SD = 1.4), which confirmed the
effectiveness of the ‘‘healthy’’ manipulation. Furthermore, a
significant interaction between restraint status and weight
salience was observed, F(1, 91) = 4.02; p < 0.05. Making weight
salient in restrained eaters decrease their ‘‘healthy’’ rating of the
snack when compared to unrestrained eaters, whereas no
differences between the two groups were noted when weight
was not made salient (see Fig. 1).
Similar differences were also observed for the ‘‘weight gain’’
rating of the snack food tested. There was a main effect of beliefs
about healthiness of food (F(1, 91) = 8.19; p < 0.01), with the snack
food perceived as having a lower capacity for weight gain in the
healthy condition (M = 5.2, SD = 1.2) than in the unhealthy
condition (M = 5.8, SD = 1.0). A significant interaction between
restraint status and weight salience was also observed (F(1,
91) = 4.96; p < 0.05), indicating that the capacity of the snack to
induce weight gain was perceived as higher by restrained eaters
than by unrestrained eaters when their weight was made salient
(M = 5.9, SD = 1.1 vs. M = 5.0, SD = 1.0, respectively) but not when
weight was not made salient (M = 5.5, SD = 1.3 vs. M = 5.5, SD = 1.1,
respectively).
Regarding the appropriateness of the snack food in a healthy
menu, similar findings were again noted. A main effect of beliefs
about healthiness of food was noted (F(1, 90) = 18.34; p < 0.0001),
with the snack being perceived as more appropriate in a healthy
menu in the healthy condition (M = 5.3, SD = 1.2) than in the
unhealthy condition (M = 4.2, SD = 1.4). In addition, a significant
interaction between restraint status and weight salience was
observed, F(1, 90) = 11.27; p < 0.001. When weight was made
salient, restrained eaters rated the ‘‘appropriateness’’ of the snack
lower than did unrestrained eaters (M = 4.2, SD = 1.4 vs. M = 5.0,
SD = 1.0, respectively), whereas when weight was not made
salient, restrained eaters rated the snack higher on ‘‘appropriateness’’ than did unrestrained eaters (M = 5.4, SD = 1.6 vs. M = 4.6,
SD = 1.3, respectively).
A 3-way ANOVA showed no main effect of beliefs about
healthiness of food, restraint status or weight salience on
the perceived caloric content of a serving of six cookies
(healthy condition: M = 201.8, SD = 234.9 kcal vs. unhealthy
condition: M = 245.4, SD = 423.5 kcal). Pearson correlation analyses showed that a higher ‘‘healthy’’ rating of the snack was
associated with (a) a lower ‘‘weight-gain’’ rating (r = 0.32;
p < 0.002), (b) a higher ‘‘appropriateness’’ rating (r = 0.63;
p < 0.0002) and (c) a higher price for a bag of the snack food
tested (r = 0.24; p < 0.05).
The main aim of the present study was to investigate the effects
of the perceived healthiness of foods, restrained eating and weight
salience on food intake during an ad libitum snack. Although
restrained eating and weight salience did not influence snack
intake, participants ate about 35% more in the ‘‘healthy’’ condition
than in the ‘‘unhealthy’’ condition. The ‘‘healthy/unhealthy’’
manipulation also affected participants’ ratings of the snack food’s
‘‘healthiness,’’ ‘‘capacity to affect weight’’ and ‘‘appropriateness in
a healthy menu.’’ Furthermore, the ‘‘weight salience’’ manipulation
appears to influence perceptions of food differently in restrained
and unrestrained eaters. Restrained eaters had a more negative
evaluation of the snack food in general when their weight was
made salient before eating, whereas unrestrained eaters had more
positive attitudes when their weight was made salient.
As we hypothesized, beliefs about the healthiness of foods
significantly affected eating: perceiving a food as healthy increased
intake of that food. This finding is in accordance with previous
literature; Chandon and Wansink (2007) reported that caloric
contents of familiar main dishes from restaurants claiming to offer
healthy food choices were estimated by consumers as up to 35%
lower in calories than when the dish was from a restaurant not
making such health claims. Categorization of foods as healthy,
then, may mean that a particular food will be eaten in greater
amounts because it is assumed to conduce to health (Ross &
Murphy, 1999). Although the difference in perceived caloric
content for the healthy versus the unhealthy food in the present
study was not significant (due to the extreme variability of the
caloric estimates), the healthy food was seen as being not only
healthier but more appropriate to eat and less likely to lead to
weight gain.
The current study also clearly accords with previous research
showing that norms can influence food intake (Herman & Polivy,
2005; Herman & Polivy, 2008). More specifically, beliefs about the
healthiness of foods could be described as normative, because such
beliefs can serve as an indicator of appropriate intake. Accordingly,
our finding that there was no under-reporting for the amount of
snack food eaten (in any condition) suggests that participants
generally regarded it as normal to have a higher intake of healthy
than of unhealthy foods. Furthermore, believing that cookies were
healthy significantly increased food intake among all participants;
there was no differential responsiveness between restrained and
unrestrained eaters. This finding is in line with Herman and
Polivy’s (2008) sensory-normative distinction theory, according to
which normative cues affect everyone whereas sensory cues have a
more powerful effect in obese and/or restrained individuals. Even if
our participants thought they were successfully restricting their
food intake, normative beliefs about the healthiness of a given food
could lead to overeating (Herman & Polivy, 2007).
While weight salience and restraint status did not influence
eating behavior, making weight salient affected restrained and
unrestrained eaters’ perceptions of foods differently. Restrained
eaters had a more negative evaluation of both healthy and
unhealthy snack foods when they received weight feedback before
eating, whereas unrestrained eaters gave more positive food
evaluations in the feedback-before-eating condition. The strong
relation between body dissatisfaction and dietary restraint (van
Strien et al., 2007), and the fact that restrained eaters had a higher
BMI than did unrestrained eaters (p < 0.01), might explain why
making weight salient adversely influences food perceptions only
in restrained eaters. Because of their greater weight dissatisfaction
and greater perceived need for weight control, restrained eaters
may feel more negatively about foods in general when their weight
is made salient to them. Food-related goals are likely to influence
perceptions of food (Carels et al., 2007). Our results also showed
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V. Provencher et al. / Appetite 52 (2009) 340–344
that restrained eaters reported consuming about 16% fewer kcal
than did unrestrained eaters in the 24-h recall, suggesting that they
were actually trying to control their weight. Nevertheless, despite
the fact that dieters should be better able to estimate the caloric
content of foods (Carels et al., 2007) and they were less convinced
that the snack food was good for them (at least when weight was
made salient), restrained eaters nevertheless ended up eating the
same amount of food in the laboratory as did unrestrained eaters in
both the healthy and unhealthy conditions. Their restrictive
attitudes and behaviors clearly did not successfully prevent them
from eating more of the ‘‘healthy’’ snack.
Conclusion
Although this study has some limitations (e.g., female undergraduate students are not necessarily representative of the general
population), these findings contribute to a better understanding of
how perceptions of food may influence food intake. Future studies
should address this issue in males and older adults of both sexes, as
well as in overweight/obese individuals; do beliefs that a given
food is healthy make everyone eat more? Beliefs about the
healthiness of foods need to be understood in the context of
making healthy eating recommendations and claiming health
benefits for food products in a society facing an increased
prevalence of overeating and obesity.
Acknowledgments
The first author is recipient of fellowships from the Canadian
Institutes of Health Research and Canadian Diabetes Association.
The authors would like to express their gratitude to Mary Grace
Lao, Maria Krisselle Galvez and Mickey Kaur for their help in the
data collection.
This research was supported by a grant from the Canadian
Institute for Health Research to the first author and from the Social
Sciences & Humanities Research Council to the second and third
author.
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