Who Needs Design?
A manifesto for every founder contemplating whether to design now—or later
by SCOTT WILSON
Jun 01, 2017
2 minutes
Design is an investment, not an expense. But it’s not uncommon to hear startups claim that they value design, but are going to wait to engage a design team later:
“We need design, but we just can’t afford it right now.”
“Maybe after we launch our MVP.”
“We’re waiting for our Series A.”
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