UNLIMITED
BEER
Aug 25, 2020
3 minutes
—John Holl
The India pale ale is the most popular style in craft beer. These hop-forward ales helped fuel the growth of the category as dedicated drinkers were drawn to the assertive, intriguing and punchy aromas and flavors brought out by lupulin, a sticky powder inside of hop cones. For a long time, IPAs were most commonly associated with bitterness, but an evolution in the style has brought new fans into the fold and served as an introduction to craft beer for coming-of-age drinkers.
The IPA originated in England where it was a
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