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Retro Gamer

ACTIVISION ACQUISITION

Microsoft to absorb gaming’s original third-party developer

Industry observers will have taken keen interest in Microsoft’s game studio acquisitions over the last few years – the company swallowed up eight companies between 2018 and 2020, and owner ZeniMax Media. However, the company’s latest deal looks set to dwarf all of those combined as it has announced plans to purchase Activision Blizzard for $68.7 billion. If the acquisition proceeds as planned, it will be Microsoft’s largest ever, comfortably surpassing the $26.2 billion it paid for the business-oriented social network LinkedIn in 2016.

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