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Ep. 141 - Soup's On! How to Grow An Authentic Soup Business with Sara Polon, Owner of Soupergirl

UNLIMITED

Ep. 141 - Soup's On! How to Grow An Authentic Soup Business with Sara Polon, Owner of Soupergirl

FromMy Food Job Rocks!


UNLIMITED

Ep. 141 - Soup's On! How to Grow An Authentic Soup Business with Sara Polon, Owner of Soupergirl

FromMy Food Job Rocks!

ratings:
Length:
68 minutes
Released:
Oct 8, 2018
Format:
Podcast episode

Description

After a stint of being a comedian, Sara Polon started to spiral downhill and it wasn’t until she decided to do a triathlon, that she started to move her life around. But how did she decide to feed herself? With her mother’s soups of course. And that’s kind of how Soupergirl started. With constantly changing innovative flavors such as Split Pea Mint and Mexican Black Bean Sweet Potato and speedy delivery service, Soupergirl is growing fast. Soupergirl has been featured in the press multiple times and has critical acclaims of the taste and health benefits of the Polon’s family soup. Rumor has it, they’ll be appearing on Shark Tank very very soon. Check the show notes for more details. Anyways, super insightful interview with Sara Polon. I learned a ton about passion, motivation, and high pressure processing. A quick note, we talk about Alexa during this interview and while editing, Alexa added 5 apples to my shopping cart… NEW Sponsor - FoodLabelPro.com Is your product packaging compliant with the new FDA rules?  The compliance deadline is January 1st, 2020. At FoodLabelPro.com we will upgrade your current panels for only $50. FoodLabelPro.com also provides package and claim reviews, laboratory analysis, shelf life testing, printer/graphics services, and menu analysis.   We are your one-stop shop for food packaging: FoodLabelpro.com. Sponsor - BAKERpedia This episode is brought to you by BAKERpedia – your one-stop, resource that answers all your questions on industry trends, ingredient information, food safety and more. It’s shared knowledge, freely available, always. BAKERpedia.com – we do all the thinking so you can focus on your business. Show Notes James Altucher – Comedic Journey We want Soupergirl to be happy, fun and approachable Washington Post Article about Soupergirl When someone asks what you do for a living, what do you tell them in a sentence or less?: I’m Soupergirl, I deliver whole food, vegan soup to the masses “Sara Polon is going to clean your colon” We rebranded the cleanse concept and put it as more on the meal If you eat four soups a day, you’ll eat less but you’ll feel more energized New and innovating flavors every week Beet Gaspatcho Peach Gazpacho We try to get traditional flavors and give them a twist Lay’s Do Us a Flavor Queso Chips Frieka Bulgar New flavors work when you pair something new to something old My mom cooked from scratch. We started this company because we saw how many things are low quality and had so many preservatives Why did you start Soupergirl?: After I stopped doing Comedy, I slowly slid to rock bottom. I signed up for a triathalon and paid attention on what I eat. Michael Pollan – Omnivore’s Dilemma We first started in the kitchen. I just invited people to my apartment. When we started delivering, we got press because we were authentic. We started catering, then selling to Costco, then ship How did you get a first customer?: We had a launch party. I asked 6 friends who didn’t know each other and they spread it their friends and it brought 100’s of people. The invite went viral and got forwarded to the press. Daily Candy – begged them to not get the scoop What is the hardest part of the business?: Growth is hard. You have to keep people interested, loyal and still have great quality What are ways to manage growth: Try to hire proactively. Some of the worst mistakes I’ve made was reactively hiring. For example, we hired a kid to deliver soup and he got a hit and run and didn’t tell anyone. What is the most important skillset you can have?: Leadership. You need to learn how to delegate. Do you have any books about leadership?: Actually. No. It’s more about people. How do you choose advice?: You have to be passionate about it. If you're not passionate about the business, the advice you take can destroy you. Passion will sort out the right advice Soupermeals Any stories about your soup?: One of our customers got her bloodwork done and the Soup meals gave her the best blood
Released:
Oct 8, 2018
Format:
Podcast episode

Titles in the series (100)

There is very little awareness of what the people in the food industry actually do. This stems back to the lack of knowledge and awareness of the range of degree courses and programs available that will equip them for a career in food. My FoodJobRocks! by Adam Yee is the first podcast of its kind that allows listeners to hear directly from people who are in the food industry and have a passion for what they do. They share how they became involved in food and describe what it is they do, plus a few more fun questions just to keep things entertaining. Listen to them here, and stay tuned for a new episode every Monday.