Nov '22 • Digital Transformation in International Education

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Live from Berlin: Current trends in international student recruitment: Recorded live at the 2024 edition of ICEF Berlin, ICEF’s Craig Riggs and Martijn van de Veen look back at some notable seminar sessions from the event. They include a featured panel from ICEF Digital on balancing the human factor with automation in student recruitment, and a big picture session that explored the two major trends that are combining to shape the future of recruitment for the rest of this decade. The episode otherwise features interviews with eight industry leaders in Berlin, who all generously shared their perspectives on the most important issues and trends in the sector today. We conclude with a closer look at Germany as the latest stop for our “Keys to the Market” segment. by ICEF Podcast

57 min listen

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Getting past policy shock: How the sector is responding to new migration settings: Student mobility has been disrupted across a number of leading study destinations this year with the introduction of more restrictive policy settings for international students. Especially in Canada, Australia, and the United Kingdom, new rules around enrolment caps, visa application fees, minimum funds requirements, accompanying dependants, and post-study work rights, have been accompanied by a great deal of confusion and uncertainty in the marketplace, not to mention critical media coverage. The main topic this month features a panel discussion recorded live at the inaugural ICEF Monitor Global Summit, held in London on September 23. The panel considered the immediate and long-term implications of the policy changes, and explored how educators and partners are adapting their recruitment strategies in response. The podcast starts as usual with recent news and developments, followed by the main topic, by ICEF Podcast

40 min listen

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The future of ELT: A call to action: With English as the lingua franca of global trade, English Language Teaching (ELT) plays a pivotal role in prominent study destinations like the UK, Canada, the USA, and Australia. The sector offers numerous advantages such as boosting local and national economies, improving job opportunities and career advancement, serving as pathways to higher education, and promoting cultural exchange among students from diverse backgrounds. Governments however tend to overlook or even dismiss the ‘collateral damage’ of recently tightened international education and immigration policies on the ELT sector, negatively impacting their economies and compromising the numerous other benefits that the ELT sector offers. In this month's ICEF Podcast episode, we will discuss the implications of new regulations on the ELT industry, and how to respond to them. We’ll explore how ELT stakeholders can effectively promote the value of their sector to policymakers and the publ by ICEF Podcast

55 min listen

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Is Artificial Intelligence the biggest threat for digital agent recruitment platforms?: We are all well aware that Artificial Intelligence is significantly impacting our personal and professional lives, and the international education sector is no exception. While the full extent of its impact remains to be seen, early indicators suggest significantly automated recruitment processes, faster admissions cycles, and more personalised student experiences. Although these developments offer new opportunities for many stakeholders, they also raise concerns. For instance, AI could pose a threat to digital agent aggregators, which were the rising stars of our industry only a few years ago. On this month’s main topic, Craig Riggs discusses the impact of AI on international education and digital agent aggregators with Louise Nicol, founder and CEO of Asia Careers Group and ‘Top Higher Education Voice’ on Linkedin. by ICEF Podcast

44 min listen

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The complexities of international student accommodation: When looking at the complexities of international student accommodation, there are three broad themes: 1. The specific challenges and requirements of international students and how these compare with domestic students. 2. The imbalance between supply and demand that exists across nearly all major study destinations, which also has an impact on pricing. 3. The responsibility that recruitment professionals have, whether educator or agent, to facilitate access to accommodation for the students they recruit. In this special episode of the ICEF Podcast, we discuss these 3 important themes with accommodation sector heavyweights Sarah Canning (The Property Marketing Strategists), Deenie Lee (The Property Marketing Strategists), and Daniel Smith (Student Housing Consultancy), in a co-production with “Housed, the shared living podcast”. by ICEF Podcast

38 min listen

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Europe's unique and diverse array of attractive study destinations: As the international education sector grapples with policy and legislation changes in traditionally dominant markets like Canada, Australia and the UK, our focus this month goes to the European continent, famous for its long list of very diverse and appealing study destinations. Every single country and region offers a different set of options in terms of the quality of education, affordability, culture, language, career opportunities, scholarships, safety, politics, or even climate, geography, and overall appeal. The list is long and Europe’s unique diversity means that it has something to offer for everyone. On this month’s episode we will take a closer look at all that Europe has to offer, we’ll discuss how European policies compare to those in the ‘big four’, and we'll take a look at satisfaction levels of international students in Europe, based on the latest report report by ETIO, “The global student experience”, by ICEF Podcast

53 min listen

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The outlook for international education in the USA - live from NAFSA: A new analysis from international research firm HolonIQ sets out growth scenarios for foreign enrolment in the United States over the next decade. Ranging from what amounts to "essentially flat" to "more than double," the growth trajectories are based on detailed modelling of global student flows, with adjustments for national policies regarding international students, capacity, competition, and the shifting geopolitical context. At the 2024 NAFSA conference in New Orleans we used the opportunity to interview three NAFSA delegates, three industry experts, about their views on these growth scenarios, on the factors that are involved and on their outlook for international education in the USA in general. by ICEF Podcast

55 min listen

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How policy interventions are impacting student planning for study abroad [Recorded live at ICEF North America]: A lot is happening again in international education and especially the policy changes across various major study destinations are keeping everyone’s minds busy - including ours and we will therefore discuss how these policy interventions are impacting student planning for study abroad, our main topic this month. The country we discuss in our keys the market section after the main topic this time is the Philippines, these days often referred to as Asia’s ‘rising tiger’. We kick off the episode as always with some recent ‘News & Developments’. by ICEF Podcast

47 min listen

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Start-ups in international education: disrupters or innovators?: In this ICEF Podcast we’re talking about startups and it is always fascinating to hear the stories of the people behind these new initiatives, the newcomers in the marketplace: what drives them, which ideas do they have, which problems are they solving, how can their product or service add value, and where do they find the time, the energy, the funds, the tenacity to keep going even when the going gets tough sometimes. We have invited three start-up founders: three entrepreneurs who made time in their busy agendas not only to tell us about their story and explain their format/concept, but also to share with us their ambitions and strategic objectives for the coming years. by ICEF Podcast

59 min listen

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How Fintech innovations are making international education more inclusive: In this ICEF Podcast’s main topic, we’ll discuss in which way and via which types of innovations, international education can be made more accessible and more inclusive beyond the conventional types of student financing. Think of cost control in terms of international tuition fee payments, loyalty programmes as alternative source of funding, income share agreements, and technological innovations in terms of payment processes for example. In our keys to there market section we take a look at Egypt. by ICEF Podcast

60 min listen

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Move over AI, here comes AGI: The impact of Artificial General Intelligence on international education: This month’s main topic focuses on the next stage in the AI evolution: Artificial General Intelligence, and how it impacts international education. Also covered in this episode is a full update on the new visa rules in Canada. In our keys to there market section we take a look at student recruitment form and to the Czech Republic. by ICEF Podcast

49 min listen

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How growth and sustainable development goals can co-exist in international education: Main topic: How growth and sustainable development goals can co-exist in international education Whilst international education has a significant impact on the environment due to its reliance on travel and energy consumption, this doesn’t mean that growth and sustainable development goals can’t go hand in hand. In this episode, our guest speakers will share their stories about how they became ambassadors for sustainability in international education. They will examine the impact that the industry has on the environment, give examples of initiatives to reduce this footprint, and provide concrete advice for professionals, organisations to reduce their carbon footprint and be more environmentally-friendly.  Also in this episode: News & developments: The 2023 international education trends that will extend into 2024 Keys to the market: South Korea by ICEF Podcast

46 min listen

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The enduring appeal of study destination USA: trends, facts and figures: Despite shifting global trends, political uncertainties, competition from other study destinations, affordability issues due to inflation and challenges in the areas of student accommodation, the US continues to be extremely popular among international students and remains undisputedly one of the world’s most attractive study destinations. Its popularity among international students stems from the US’ reputation for academic excellence, its strong job market and employment opportunities and its vibrant cultural landscape for example. In this episode's main topic we discuss the wide variety of trends and factors that shape the US’ position in international education of today and tomorrow, providing a deeper insight into the enduring appeal of study destination USA. by ICEF Podcast

54 min listen

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How podcasting can help engage with prospective international students: Main topic • How podcasting can help engage with prospective international students In this month's episode we discuss the diplomatic tensions between India and Canada, and the recent elections in the Netherlands. Our main topic explores the power of podcasting as a unique medium for engaging and interacting with international students, highlighting its potential role in international student recruitment strategies. In our "Keys to the Market" segment, we focus on Poland and its dual role as both a source and destination country for international students. by ICEF Podcast

58 min listen

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Special episode: Talk of the town - live from ICEF Berlin: In this special episode, recorded live at ICEF Berlin, ICEF Monitor's Editor in Chief Craig Riggs and ICEF CBDO Martijn van de Veen are joined by event delegates Nicole Cavanaugh from Blyth Academy Shamim Ghani from SAMS Global, to reflect on some of the main themes of discussion at the event. Together they discussed the impact of digital transformation, the importance of quality standards in student recruitment, and the over-arching theme of both ICEF Digital and ICEF Berlin: "enhancing the student journey". Enjoy this special episode "Talk of the town - live from ICEF Berlin" and allow yourself a brief 'audio-visit' of the epicentre of international education: ICEF Berlin! by ICEF Podcast

33 min listen

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How the pandemic shaped international education: Main topic • How the pandemic shaped international education Launched in the midst of the Pandemic, the ICEF Podcast sought to keep the international education community informed and connected during a time of unprecedented disruption. It proved to be incredibly popular, reaching a global audience that continued to grow even after the lockdowns had lifted. Today, we celebrate the 50th episode of ICEF Podcast and, now that the pandemic has faded, we are taking a moment to reflect on the lasting impact that it has had on all of us, and how it has changed our industry. As part of our celebration, we are particularly pleased to be joined by a special guest - ICEF's CEO Markus Badde - who reflects on ICEF's experiences during the pandemic and the role the podcast kept in keeping the community engaged. by ICEF Podcast

39 min listen

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The increasing appeal of Asian destinations in international student recruitment: Main topic • The increasing appeal of Asian destinations in international student recruitment Asia is widely recognised as a powerhouse in international education, contributing a significant number of students to institutions in traditionally leading study destinations such as the US, Canada, the UK, the European Union, and Australia. Equally important to acknowledge, is the rising appeal of study destinations in Asia. Whether Times Higher Education or QS rankings, institutions across the vast continent are consistently moving up the rankings whereby it's worth to note that student decision-making factors go beyond quality and ranking alone: other important considerations for Asian destinations include safety, affordability, geography, politics, and culture. Across the board, the appeal of various Asian study destinations is on the rise, not only for students from neighbouring countries but also for t by ICEF Podcast

49 min listen

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Beyond future and career prospects: Understanding what tomorrow’s international students really want: Main topic • Beyond future and career prospects: Understanding what tomorrow’s international students really want The decision-making process for prospective international students is heavily influenced by career prospects and future opportunities. However, several other factors also play a role, some more important than others, such as institution reputation, teaching quality, student life, cost of living, cultural alignment, sustainability, inclusion, and more. The final decision for a school, destination and programme is always the result of a combination of all these different factors and their relevance evolves over time. In this podcast episode, we dive into the recent findings of two major international student surveys: the QS International Student Survey and the 2023 Global Student Experience report by i-Graduate. We'll discuss how to interpret these findings, compare them to by ICEF Podcast

56 min listen

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Bridging the skills gap: Preparing international students for their future careers: Main topic: "Bridging the skills gap: Preparing international students for their future careers" In a world that is faced with rapidly evolving technologies and innovations, it is crucial for education providers to equip their international students with the skills demanded by their future employers. In the main topic of this month’s ICEF podcast, we will discuss the so-called ‘skills gap’, with data, statistics and examples, and shed light on various options for education providers and student recruitment professionals, to help their students bridge this skills gap and enhance their employability and career opportunities. Think of micro-credentials, interdisciplinary programs, internships, and experiential learning as tools for students to gain practical experiences that prepare them for the workforce. by ICEF Podcast

55 min listen

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Tackling the sub-agent dilemma: Exploring the pros and cons of aggregated recruitment: Main topic: Building a sub-agent network has been a well-known strategy in international student recruitment for many years. Sub-agents can provide education providers with a range of advantages, including expanding market reach, leveraging local expertise, increasing diversity, and enhancing conversion rates. However, the use of sub-agents also has its challenges, and with the dramatic increase in sub-agent recruitment, fuelled by the emergence of ‘agent aggregators’, more and more concerns are being raised about quality control, transparency, data security and potential conflicts of interest. In addition, the absence of direct relationships between agents and education providers may expose institutions to reputational risks if sub-agents engage in unethical practices or provide misleading information to students. In this episode's main topic we take a look at sub-agent recruitment, exploring its by ICEF Podcast

51 min listen

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Quality assurance in student recruitment from India: Various study destination countries are seeing significant increases in international student enrolments, with Canada, as an example, seeing 30% year-over-year growth in 2022, and a record enrolment of more than 800,000 foreign students. Inevitably, challenges have accompanied such rapid growth. with increasing media reports detailing questionable recruitment practices and poor-quality services for students. India for example, has been an important part of the Canadian story, with Indian students now accounting for nearly four out of ten foreign enrolments in Canada. But how best to ensure that students are receiving professional services from agents at home and an excellent study experience once at their study destination? This podcast’s main topic features a special panel discussion, recorded at ICEF Vancouver, with leading practitioners exploring the best practices for recruitment within the context of surging student numbers. by ICEF Podcast

60 min listen

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Special episode: Exploring AI and its impact on international student recruitment: A broad range of AI powered tools and solutions are available for, and increasingly used by, international student recruitment professionals are making the recruitment processes faster, more secure and more efficient. But how does AI really impact the student journey? In this special episode we will kick-off with an introduction to AI by professor Seyedali Mirjalili: What is AI exactly; how does it work, how does it learn, what are typical misconceptions or misunderstandings around AI, what’s AI’s ‘the best kept secret’ etc. What follows is a panel discussion about the use and implementation of AI in international student recruitment; its pros and cons, the impact it has on the roles and responsibilities of the recruitment professionals whether agency or educator, and to what extent the use of AI benefits our end-customer: the international student. Professor Seyedali Mirjalili will also be speaking at I by ICEF Podcast

49 min listen

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Study destination promotion: the vital role of education agencies by ICEF Podcast

41 min listen

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How accommodation crises are affecting international education: Whether Canada, the US, the UK, Australia or the Netherlands: finding accommodation seems to become a bigger hurdle for international students than getting accepted at an institution or even obtaining a student VISA. How is the international education sector - and student accommodation service providers in particular - responding to the accommodation crises that so many important study destinations are dealing with? by ICEF Podcast

49 min listen

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How ChatGPT affects the future of international education: "ChatGPT”, has been dominating the headlines since its launch a little over 2 months ago. The AI powered chatbot is able to generate accurate, comprehensive answers to all types of queries big and small and the question now is, how will this new digital tool influence the international education sector? How will it affect recruitment and communication processes, marketing strategies, entry exams or even help create new tools and solutions for international students? We have asked the AI powered chatbot itself to answer these questions, and in this episode we discuss these questions and answers with a high-level panel of industry and technology specialists. by ICEF Podcast

49 min listen

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Jan '23 • Exploring the synergies between online learning and international education: Digital learning is beneficial for all ages and levels of students. As institutions, we often focus on the academic aspects of an online education. But, what is available beyond the classroom? In this session, we will explore the ways in which online learners can enrich their learning and development by including extracurricular programmes, summer sessions, internships, and more. We will also explore how the flexibility of digital learning opens opportunities for athletes, performers, and aspiring entrepreneurs to keep on top of both their studies and their passions. by ICEF Podcast

56 min listen

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Bonus Episode: Scholarships: the missing piece of your international student recruitment strategy?: Each year, scholarship providers, whether governments, ministries, foundations, institutions or private companies, provide funding for hundreds of thousands of students. Scholarships exist for all areas of education: pathway/vocational programmes, life-long learning opportunities, internships, professional training programmes, language studies, and of course university programmes. Funding can be partial or in full, often including accommodation, insurance and travel coverage. For many schools, institutions or other providers of educational and experiential learning programmes, scholarship partnerships represent an important part of their student recruitment strategies. In this bonus podcast episode, we will take a closer look at such scholarship partnerships, for example: -Where to find, and how to engage with, potential scholarship partners -What types of scholarships exist and what by ICEF Podcast

51 min listen

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Dec 2022 • Agent Aggregators: four industry perspectives: Edtech venture capitalists and strategic investors have been pouring millions into digital agent recruitment platforms, often referred to as agent aggregators, and their rise has only accelerated during the pandemic. The aggregators provide educators with access to countless agents across various countries and timezones, making it easy for schools & institutions to reach as many prospective students in as many countries as possible. A ‘win-win-win’ for educators - agencies - students, or too good to be true? How are aggregators affecting the international student recruitment industry and what are the consequences, positive or negative? In this multi-panel discussion we will take a closer look at the rapid rise of digital agent aggregator platforms and the position they are claiming in international student recruitment, from 4 different perspectives. • The recruitment professional perspective • The aggregator perspective • The by ICEF Podcast

63 min listen

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October '22 • Are the traditional ‘student corridors’ under pressure? How global events are affecting international student flows: In this episode, we start with a discussion about recent news and developments in the international student recruitment industry including study tracks top messaging apps and student priorities in key Asian markets. For our main topic, host Martijn van de Veen and ICEF Monitor's Editor in Chief Craig Riggs discuss how global events are impacting traditional 'student corridors' and putting them under pressure. They are joined by Chris Kirk, Director at UCAS International, Mirka Martel, Head of Research, Evaluation and Learning at the Institute of International Education and Alice Wilby, Pro Vice-Chancellor at the University College of Birmingham. Then, after a short message from our sponsor, University College Birmingham, we conclude the episode with our Keys to the market section, where this month we will focus on the appeal of Egypt as a source market f by ICEF Podcast

44 min listen

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September '22 • US visa options for students and their families: In this episode, we start with a discussion about recent news and developments in the international student recruitment industry including how affordability is a rising factor in international students' choice of destination and a new incentive scheme for agents in Western Australia. For our main topic, host Martijn van de Veen and ICEF Monitor's Editor in Chief Craig Riggs focus on visa options in the US for international students and their families. They are joined by Bruna Canto, Managing Director Latin America for FirstPathway Partners and Tadeu Ferreira who is Partner at LeafLaw. Then, after a short message from our sponsor, FirstPathway Partners, we conclude the episode with our Keys to the market section, where this month we will focus on the appeal of Kuwait as a source market for international student recruitment. by ICEF Podcast

29 min listen

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Nov '22 • Digital Transformation in International Education

Nov '22 • Digital Transformation in International Education

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