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    401 – Influencer Marketing – Word of Mouth at Scale with Yash Chavan

    401 – Influencer Marketing – Word of Mouth at Scale with Yash Chavan

    FromGift Biz Unwrapped

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    401 – Influencer Marketing – Word of Mouth at Scale with Yash Chavan

    FromGift Biz Unwrapped

    ratings:
    Length:
    60 minutes
    Released:
    Dec 17, 2022
    Format:
    Podcast episode

    Description

    I'm sure you've seen an influencer on Instagram, TikTok or YouTube share a product, and then their fans all rush out and buy it.

    Imagine how that would feel if it were YOUR product being shared!

    That's what today's episode is all about - how you can multiply the power of word of mouth by working with an established influencer. 

    Yash is the founder of SARAL - a tool for eCommerce brands that makes finding, managing, and monetizing influencers simple.

    He's an engineer by training, but a marketer at heart. After working various sales jobs, Yash started a marketing agency where he scaled with many brands and software companies to over $1M in annual revenue.

    Over the last couple of years, Yash has been focused on the world of influencer-driven marketing and has worked with over 5000 influencers. He created and perfected a 6-step-system that any brand can apply to start and scale a successful influencer program.
    Word Of Mouth At Scale With Influencer Marketing
    In this episode, you'll learn ...

    What Influencer Marketing is all about
    How this type of marketing is different from other marketing techniques
    Finding the right influencers to work with for your business
    How many influencers should you partner with?
    A simple 6 step process to get started
    Plus lots more ideas to start scaling word of mouth through influencer marketing

    Tune in now to hear all the tips & tricks and start scaling your word of mouth through influencer marketing!
    Resources Mentioned

    Ep 137 - 5 Steps To Merry & Bright Holiday Sales

    Yash's Contact Links
    Website |  Instagram | LinkedIn



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    Released:
    Dec 17, 2022
    Format:
    Podcast episode

    Titles in the series (100)

    Have you thought about turning your hobby into a profitable small business? This podcast shows you how to do just that. Whether you want a side gig for some extra cash or to get out of your 9-5, the handmade products you make for fun can hold the key! In each episode you'll hear steps and actions to take to start and grow a profitable business. It's created specifically for the handmade product business entrepreneur; a group I lovingly call Gifters, Bakers, Crafters, and Makers. You're a fabulous unique creative person and I'm here to help you get on the right path to making your vision a reality. There's a lot out there about building a service based business, some about building a product business, but handmade is different. There are specific nuances to handmade that we cover here. Have you thought about starting a business but not sure what the first steps should be and you're afraid to do it "wrong?" Have you started your business but it's not progressing as you had envisioned? Are you confused about Etsy, Amazon Handmade and Shopify platforms? What about email marketing and Facebook or Instagram ads for attracting sales? There is so much to know it can be overwhelming and confusing. I'm your host, Sue Monhait, and I interview business owners who have been where you are. This is combined with over 30 years of experience consulting hundreds of boutique and big brands along with opening two profitable product based business of my own, I'm here to help you realize your dream. At the end of each episode, you'll walk away with new ideas, tools, or processes that you can apply immediately to get results. Decide on your business. Learn how to get started. Hear what others do to get customers and increase their sales. A great first step is to subscribe to the show. Then you'll automatically get each new episode as it releases - ready and waiting for you when it's convenient to listen. The main show becomes available on Saturday morning with a short Tips & Talk episode on Wednesday. I want you to know that you don't have to do this alone. Find more free resources over at GiftBizUnwrapped.com and if you're looking for a community of handmade makers just like you, join us over in my private Facebook Group - Gift Biz Breeze.