16 min listen
Why Programmatic is Growing? -- Vitaly Pecherskiy // StackAdapt
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
Why Programmatic is Growing? -- Vitaly Pecherskiy // StackAdapt
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
15 minutes
Released:
Apr 17, 2023
Format:
Podcast episode
Description
Vitaly Pecherskiy, COO at StackAdapt, talks about why digital marketers should adopt programmatic advertising now. In today’s advertising landscape, programmatic advertising is the standard way in which media is bought and sold. However, programmatic technology is unable to automatically solve the problems of customer acquisition and still requires an understanding of your ideal customer profile and the buyer journey to maximize results. Today, Vitaly discusses why programmatic advertising is actually growing. Show NotesConnect With: Vitaly Pecherskiy: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Apr 17, 2023
Format:
Podcast episode
Titles in the series (100)
Full-Funnel Advertising: Channel Strategy, Campaign Evaluation, & Lead Nurturing (Part 2) -- Erik Huberman // Hawke Media) by MarTech Podcast ™ // Marketing + Technology = Business Growth