19 min listen
A Master Class on Unified Commerce
A Master Class on Unified Commerce
ratings:
Length:
34 minutes
Released:
May 11, 2023
Format:
Podcast episode
Description
Catalogs are back! And that’s not all. Dynamic pricing is a red-hot topic today…is personalized pricing a real deal? A unified commerce business model opens new channels along with the renaissance of print catalogs. It’s a cost-effective model because it focuses on a customer-centric mindset in a consumer-driven marketplace. Join special guest Laura Barrett, Retail Consultant at Columbus Consulting, Robin Lewis, and Shelley E. Kohan, TRR’s strategist as they touch on how to build the infrastructure to support a multi-touch point unified model with the right KPIs.https://www.columbusconsulting.com/who-we-are/our-expertise/For more strategic insights and compelling content, visit TheRobinReport.com where you can read, watch, and listen to content from Robin Lewis and other industry experts.Be sure to follow us on LinkedIn and Twitter for the latest from Robin Lewis and The Robin Report.
Released:
May 11, 2023
Format:
Podcast episode
Titles in the series (100)
What Drives Tractor Supply Company? by Retail Unwrapped - from The Robin Report