67 min listen
JC Hite on Franchising, Marketing, and Running a Global Agency
JC Hite on Franchising, Marketing, and Running a Global Agency
ratings:
Length:
45 minutes
Released:
Oct 6, 2021
Format:
Podcast episode
Description
An agency business model is a great, scalable business model, but what if you can franchise that agency? This week, episode 102 of The Digital Agency Growth Podcast is about franchising, marketing, and running a global agency with JC Hite of Hite Digital! Watch our new recorded video training: Relationship-Driven New Business At-ScaleIn this episode of The Digital Agency Growth Podcast, JC Hite and I share the importance of understanding the pillars of scalability in an agency model and some scaling myths that agency owners should know when they are planning to scale. JC Hite is the CEO and founder of Hite Digital, a white label digital marketing agency. With a passion for business and people, he’s successfully scaled his agency in just two years and counting. Now his companies help other agencies to do the same.In this episode, JC Hite and I discuss the following:What it’s like running a more than 100 person agencyThe current process of franchising an agency’s procedures to then apply to other agency franchisesThe pillars of scalability: quality product, good sales, operations & systems, and business intelligenceThe importance of business culture and how JC is working to improve the culture at his companyThis franchise model could be a possibility for your agency and what you are doing day-to-day. Thank you for listening! If you enjoyed this episode, please take a moment to follow, rate, and review the podcast and tell me your key takeaways!CONNECT WITH JC HITE:Hite DigitalLinkedInInstagramTwitterThe Digital Agency Hacker PodcastCONNECT WITH DAN ENGLANDER:LinkedInSales Schema Watch our latest video training, How to Take Charge of Your Agency’s Future Revenue. During this training, you’ll learn how we get qualified appointments every week using tasteful and highly targeted email outreach.
Released:
Oct 6, 2021
Format:
Podcast episode
Titles in the series (100)
Creating a System for Agency Success with John Logar by The Digital Agency Growth Podcast