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    This Harvard Professor Studies Our Weird Rituals

    UNLIMITED

    This Harvard Professor Studies Our Weird Rituals

    FromNudge

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    UNLIMITED

    This Harvard Professor Studies Our Weird Rituals

    FromNudge

    ratings:
    Length:
    31 minutes
    Released:
    Sep 2, 2024
    Format:
    Podcast episode

    Description

    Whether clinking a glass with a friend, blowing on a cake, touching wood for good luck or tapping the plane before boarding, most of us have at least one weird ritual. Today’s guest, Harvard Professor Mike Norton, studied them for years. In today’s Nudge episode, he shares his findings. It turns out that those odd rituals are more important than we think. 

    Mike’s book Ritual Effect: https://tinyurl.com/mwbvws3n

    Subscribe to the (free) Nudge Newsletter: https://nudge.ck.page/profile
    Released:
    Sep 2, 2024
    Format:
    Podcast episode

    Titles in the series (100)

    Learn the science behind great marketing. Every bite-sized 20-minute show comes packed with practical advice from admired marketers and behavioral scientists. Nudge is fast-paced but still insightful with real-world examples that you can apply - this is not your average marketing podcast.