We all think about sales to make our business thrive, but can completely miss the value of bringing human connections that make those sales happen. In this episode we’re talking about the power of video testimonials - how to make the videos and how they can transform your business by attracting new clients from the power of relating vs a simple “close the deal” approach.  In this episode I pulled in the expert on video testimonials. How to make them, how to ask for testimonials and what to talk about. My Guest: Dan Lievens is a born entrepreneur and founder of 11 businesses in a variety of industries ranging from information technology, finance and health and wellness companies. He has played integral roles throughout his career driving business realignment with domestic and international growth. Born to a Taiwanese mother and Dutch father, he spent his youth traveling the world as the son of a Diplomat for the Belgian Government. Raised all over southeast Asia, Dan was educated in British, French, Dutch and Chinese schools. His university education began in Singapore which eventually led him to America where he received his MBA from Penn State. Dan is well-known for his rapid, nimble and strategic execution. With a broad understanding of technology, business and marketing. As an early pioneer, he built the first co-working facility in Philadelphia, where he assisted hundreds of early and mid-stage companies in analyzing business demands and providing solutions based on clear market drivers to help take their business to the next level. Today his primary focus is rooted in advancing the cause for purpose driven businesses and organizations eager to elevate the World we share. He is the Founder and CEO of Share One, the household name for helping businesses capture and use video testimonials to drive growth. Questions We Answer in This Episode: What got you into video testimonials? Why should someone invest (time and money) in collecting video testimonials? What difference is the screenshots of Facebook comments and video testimonials? How do you actually get your clients to give you a video? (and say the right words!)  The objections a health professional can sometimes have are go something like this: I feel awkward or my clients would never do that - what now?   If you want to see a couple suburb testimonials done by ShareOne, head to our show notes.     Connect with Dan: https://www.share.one/trial  On Social: Instagram: https://www.instagram.com/danlievens/  Resources:  Flipping 50 Menopause Fitness Specialist:  https://www.flippingfifty.com/specialist Business Scorecard:  https://www.fitnessmarketingacademy/scorecard  Take the Quiz for Support:  https://fitnessmarketingacademy.com/quiz/  Other Episodes You Might Like: Creating Shared Experiences with Clients to Deepen Relationships and Loyalty: https://fitnessmarketingacademy.com/relationships-and-loyalty/  From Unknown to Online Success: Building Your Brand Presence: https://fitnessmarketingacademy.com/building-your-brand-presence/  Social Media Marketing Strategy from a Boss Babe Herself: https://fitnessmarketingacademy.com/social-media-marketing-strategy/