Elvis Presley Enterprises declined both their approval for Sofia Coppola's film and their permission to use Elvis Presley's songs in the film. Coppola then took to creative alternatives, including contemporary music by her husband's band, Phoenix, and cover versions of songs from the film's era.
A month before filming began, Lisa Marie Presley reached out to director Sofia Coppola with concerns about the "shockingly vengeful and contemptuous" script. "My father only comes across as a predator and manipulative," she wrote. "As his daughter, I don't read this and see any of my father in this character." She went on to tell Coppola she would speak out against the film after its release. "I will be forced to be in a position where I will have to openly say how I feel about the film and go against you, my mother, and this film publicly." Unfortunately, Presley died four months later.
In a 2023 interview with Vogue, Sofia Coppola spoke about her approach to depicting Priscilla Presley and Elvis Presley's relationship: "I think it would've been easy to make a much darker movie, especially because seeing something unfold onscreen can be so much more visceral than reading it. But I didn't want the darker side of their relationship to completely overshadow the film, so it was a matter of trying to show the reality. It was important to Priscilla that it was still her love story and to show Elvis as a real human being instead of some two-dimensional villain. I just wanted to show her point of view and leave it to the audience to come to their own conclusions about this relationship. But it was a matter of finding some balance because I don't want the film to seem like it's condoning certain things, but I also wanna portray Priscilla's experience as she says it was. It was important to me for her to feel good about the film, and that it felt truthful to her experience and how she told it."
According to an interview with The Guardian in March 2023, director Sofia Coppola had to cut a week's worth of scenes from the script after some of the film's financing dropped out shortly before shooting was due to begin.
Shot in 30 days.