Snap Inc.

We were honored to host the members of our inaugural Council for Digital Well-Being and their chaperones at Snap HQ last month for an in-person summit! The jam-packed few days included breakout sessions, group discussions, mentorship opportunities, guest speakers, and more, uncovering interesting insights on topics such as online pitfalls, parental tools, and digital and in-person social dynamics. We’re excited to continue to engage with the Council Members and to share additional learnings in the future. Hear from the teens and learn more about the Summit. ⬇️ https://lnkd.in/er2YiCdV

Team USA’s Justin Best shares a 2,738 day-long Snap Streak with his high school sweetheart Lainey Duncan. He proposed live on The TODAY Show from Paris this morning with 2,738 yellow flowers sent from Snapchat to celebrate every day they’ve kept in touch. Congratulations, Justin & Lainey! Snapchat is honored to be a part of your love story.  💛🌼 https://lnkd.in/e443VfRd

We’re excited to share that Snapchat+ now has more than 11 million subscribers! Members have access to over 40 exclusive features that help them be their most authentic selves and deepen their connections with friends, family, and the world around them. https://lnkd.in/eUFSwHi8

Today, we announced our earnings results for Q2 2024. We're excited to share that our community grew to over 850M MAU! Learn more at investor.snap.com.

The Paris 2024 Olympic Games are here! No matter where fans are in the world, they can get closer to the action on Snapchat through unique augmented reality experiences, official broadcasters’ highlights, creator content, and more. Here’s how ➡️ https://lnkd.in/eACqxcUx

Snapchat’s 523 creator accelerator program is back and bigger than ever. We’re thrilled to welcome an all-new class of creators and brand partners to the 2024 program. Meet the class: https://lnkd.in/dEtwRHMc.

Snapchat has a long history of partnering with the arts. Today, we’re excited to announce Ghost Variations, an augmented reality experience featured as part of Lincoln Center for the Performing Arts' #SummerForTheCity, which uses advanced technology to examine the relationship between the arts and our mental wellbeing.   Learn more here: https://lnkd.in/geRVfyJk

Snap is honored to join two fellow tech companies, the government, and the United Nations in launching The Alliance to Prevent Drug Harms, a public-private partnership focused on disrupting illicit online drug activity and doubling down on awareness-raising and educational efforts, both online and off. Read more from our Global Head of Platform Safety, Jacqueline Beauchere: https://lnkd.in/ea4VEPnv.

Another week, another amazing Snap event! We hosted our first ever Performance Summit in the UK and I had a lot of fun chatting with Will Wilkie from Oh Polly and Sophie Morgan-Short representing UGG about how they've built performance strategies on Snapchat. Some of the highlights below; 👻 Snapchat is the 2nd top performing channel in the digital media mix (!!) 🚀 Fospha has significantly improved reporting on ROAS and CAC and optimising performance cross-channel and, it has enabled Oh Polly to better optimise spend and scale into the US. 📣 7/0 optimisation has been a key product for UGG to boost last-click attribution performance. 🔁 CAPI and EQS has been key to improving signals which has helped with; campaign optimisation, targeting and reporting. #snapchat #performancestrategies #advertisingtips

🎉 Celebrating my first Snapversary 👻 Wow, it feels like just yesterday I met the international comms team in London on my first day at Snap. I was excited and nervous at the same time, wondering why I had left my comfort zone. Now I can say that I’m incredibly grateful for the wonderful experiences and SO happy to have taken this step. Over the past 12 months, I’ve learned so much and grown in ways I never imagined. Here are a few key takeaways that have stood out to me: 🙌 Trust in yourself and your capabilities: If there’s one thing I’ve realized, it’s the importance of believing in oneself. I’m here for a reason – people believe in me, so why shouldn’t I? Embracing this mindset has empowered me to take on challenges with confidence and has been crucial in my professional growth. 📣 Share your expertise: My knowledge and experience are valuable assets. Sharing insights and contributing to discussions has not only amplified my voice but also enriched our team's collective success. Each perspective adds a unique flavor to the conversation, driving innovation and collaboration. 🔗 Work cross-functionally: Teamwork truly makes the dream work! Communications is not an individualistic discipline but an integral component of a cross-functional strategy that contributes to overarching business objectives. Leveraging synergies across functions has been essential in maximizing our resources and achieving our goals. A heartfelt thank you to my amazing colleagues who have made this year so memorable. Special shoutouts to the entire DACH, XFN and global comms team. Your support, collaboration, and camaraderie have been invaluable. 💛 #Snapversary #Snapchat #Communications