Building a Contact List

Brought to you by:

Upline Support and Systems

Before we get started, it is
important to note that there are
many systems, and different
distributors build their businesses
in different ways. What works for
one group in one company may
not work in another.
Therefore prior to following
the advice in this report, please
consult with your upline. Chances
are they have experience in your
company and may be able to offer
additional company-specific

insight and support that this

report simply cant provide.
Warm Market Defined
Warm market is a network
marketing/direct sales term.
Chances are, if you are new to
networking or sales, you havent
heard this term before; so we will
define it.
Warm market: People within
your circle of influence with whom
you have established some form of
relationship, including friends,
relatives, colleagues,
community members, those
you do business with, etc.-PAST and PRESENT.

How Many People

Do You Know?
How many people
do you meet on
average each week?
Multiply above by 52.
Put your answer here.
Subtract 18 from your
age and multiply by
above number.

Warm Market

The key to the above

definition is circle of
influence. When you work
with a cold market
(individuals with whom
you have no form of
established relationship or
prior contact), establishing
credibility can take time
and extra work. For this
reason it is best to start with
those individuals who are
already in your circle of
influence.

Warm Market: People within

your circle of influence with
whom you have established
some form of relationship.
Recalling Your Warm Market
Think about the amount of
people you know. Lets just say
that you meet and have a
conversation with an average of 3
people a week every week of your
life. Lets calculate it out for a 40
year old.
3 people X 52 weeks X 22 Years =
3,432 warm market contacts
We took out the first 18 years
of life and marked it as childhood
for argument sake--although you
may have many childhood
friends you still stay in contact
with. Either way you look at it
3,432 is a lot of people, and that is
being conservative. So how can
you get all those names out of your
mind and on paper?
For some, remembering where
they put their car keys is hard
enough let alone remembering the
name of their dentist or hair
dresser. That is why a memory
jogger can be extremely useful in
helping your extract these names
so you can pen them to paper.

Assuming that someone wont

be interested...only limits the
potential of your business and
harms you financially.
However, a memory jogger can
only do just that: jog your memory.
You need to take the initiative and
do the rest. There are three success
principles you should follow when
filling out a memory jogger:
1.

Let Your Contact Choose for

Themselves

Dont assume. Just because your

contact may have a steady job, dont
assume they arent looking for
additional income or a career shift.
Let your contact make that choice.
Assuming that someone wont be
interested for one reason or another
only limits the potential of your
business and harms you financially.
Put their name down on your list
and let your contact decide for
themselves.
2.

PAST and Present

Youll notice that at the end of

the definition of warm market we
gave earlier we put the words
PAST and PRESENT. Just because
you havent talked to someone in
possibly years doesnt mean they
have left your warm market. When
the memory jogger lists out
dentist, think of all the dentists

youve had, not just the one you are

seeing now. This will expand your
list and open up additional
opportunities.
3.

Overcome Internal Objections

A common reason for someone

to come away from a memory
jogger with a short list is because of
internal objections. What will Mary
think of me if I talk to her about my
company? Here are some common
internal objections:
Ashamed of the the networking
business model
Wouldnt know what to say to
that person
That person is way above my pay
grade
Not yet a believer in the product/
business
These objections are real and if
you have any of them you need to
talk to your upline about them.
There is a secret to overcoming
these objections with regards to
filling out your memory jogger. It
is...youre not going to contact
everyone on this list! Just because
you list them on your jogger doesnt
mean you have to call them and
pitch the business. If you find
yourself hesitating about putting
someone on your list, repeat the

phrase, Just because theyre on my

list, doesnt mean I have to call
them.
That said you should still talk to
your upline about any of the
objections mentioned earlier. Not
resolving them will only hurt your
business and hamper your
progression. If you dont have an
upline willing to help, keep moving
upline until someone will. In
addition, here are a couple of books
and a CD that may help you:
The 45 Second Presentation That
Will Change Your Life
- by Don Failla
100% Success Basics
- by Ed Ludbrook
Building Your Network
Marketing Business CD
- by Jim Rohn
Memory Joggers
Use the following pages to help
build your contact list. Remember
to follow the three success
principles of filling out memory
joggers.
Print the following pages out.
After filling them out you should
have a healthy list to start working
with.

MEMORY JOGGER
Name!!

Phone!

Email

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14 Million Americans
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scanned a QR code in June
of 2011 alone.

Members of Your
Family:
Immediate family (mom,
dad and siblings)
In-laws
Grandparents
Children
Aunts and uncles
Cousins
Nieces and nephews

MEMORY JOGGER
Name!!

Phone!

Email

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14 Million Americans
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scanned a QR code in June
of 2011 alone.

Friends/
Acquaintances:
Classmates
Co-workers
Former co-workers
Friends
Neighbors
Former Neighbors
Church members
Christmas card list

MEMORY JOGGER
Name!!

Phone!

Email

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14 Million Americans
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scanned a QR code in June
of 2011 alone.

People You Do or
Have Done
Business With
Hair stylists
Grocery clerk
Accountant
Real estate agent
Doctor
Chiropractor
Dentist
Lawyers
Dry cleaners
Convenience store clerk
Mailman
Pharmacist
Mechanic
Lube shop
Restaurant
Manager
Owner
Server
Cashier
Bank teller
Insurance agent
Clothing store salesman
Fitness center attendant
Fitness trainer
Car salesman

MEMORY JOGGER
Name!!

Phone!

Email

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14 Million Americans
120._______________________ _________________ ______________________
scanned a QR code in June
of 2011 alone.

Organizations
and Clubs
Parents of kids sports
teams
People you work out with
at the gym
Chamber of commerce
Political clubs
PTA
Rotary
Lodge, Elks, Kiwanis, etc.
Charity organizations
School groups
Hobby clubs
Theater groups

MEMORY JOGGER
Name!!

Phone!

Email

Others

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Facebook

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LinkedIn

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Twitter

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14 Million Americans
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scanned a QR code in June
of 2011 alone.

People you know who

own their own business
Decision makers
(executives)
People in direct sales
Online relationships

Collected business cards

Narrowing Your List

Now that you have a substantial list of names it is
important to review the individuals on your list. We
suggest writing the persons why next to their
name. In other words, what would motivate them to
get involved in the businesstime freedom, money
to send kids to college, pay off debt, etc.? Given that
these individuals are personally motivated they may
be much more likely to respond to your business
and/or product.
In the process of determining your contacts
why, you may need to talk to them to do some
finding out. Dont talk to them about your business or
product, just show genuine interest in their life. By
asking a few basic questions about their work, family,
or recent vacations you should get a good feel for
what they are doing and what they may need, or
want.

After you have determined whys for as many

as you can, contact your upline and make a plan of
action for crafting a message for your contacts and
start working your list.
Sponsor, Sponsor, Sponsor!
With your list completed and sorted you are
ready to start the one activity that will have an
immediate effect on your income: sponsoring. Dont
just burn through your list. Work with your upline
and other experienced networkers that can help guide
you and/or do 3-way calls or meetings with you to
help you through this process. That is the beauty of
networking. Youre never alone, and there are always
plenty of experienced people on your team to help
you succeed.

This report is brought to you by:

2012 All Rights Reserved. Sound Concepts, Inc.
For more information or to request a demo of the MyBuilder
system please visit us online at MyBuilderSystem.com or
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