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2 Short Run Cost Jalil Sir

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Short-Run Costs

and Output Decisions


Jalil Choudhury

SHORT-RUN COSTS AND


OUTPUT DECISIONS

firms in perfectly competitive industries make three


specific decisions.

COSTS IN THE SHORT RUN


fixed

cost Any cost that does not depend


on the firms level of output. These costs are
incurred even if the firm is producing nothing.
There are no fixed costs in the long run.

variable

cost A cost that depends on the


level of production chosen.

total

cost (TC) Fixed costs plus variable


costs.
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COSTS IN THE SHORT RUN


FIXED COSTS
Total Fixed Cost (TFC)

total fixed costs (TFC) or overhead The total of all


costs that do not change with output, even if output is
zero.

COSTS IN THE SHORT RUN

Firms have no control over fixed costs in the short run.


For this reason, fixed costs are sometimes called sunk
costs.
sunk costs Another name for fixed costs in the short
run because firms have no choice but to pay them.

Average Fixed Cost (AFC)

average fixed cost (AFC) Total fixed cost divided by the


number of units of output; a per-unit measure of fixed
costs.
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COSTS IN THE SHORT RUN


VARIABLE COSTS
Total Variable Cost (TVC)
total variable cost (TVC) The total of all
costs that vary with output in the short run.
total

variable cost curve A graph that shows


the relationship between total variable cost
and the level of a firms output.
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COSTS IN THE SHORT RUN

COSTS IN THE SHORT RUN


Marginal Cost (MC)
marginal cost (MC) The increase in total
cost that results from producing one more
unit of output. Marginal costs reflect changes
in variable costs.

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COSTS IN THE SHORT RUN

Although the easiest way to derive marginal cost is to


look at total variable cost and subtract, do not lose sight
of the fact that when a firm increases its output level, it
hires or demands more inputs.
Marginal cost measures the additional cost of inputs
required to produce each successive unit of output.

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COSTS IN THE SHORT RUN


In

the short run, every firm is constrained by


some fixed input that

(1) leads to diminishing returns to variable inputs


and
(2) limits its capacity to produce.

As

a firm approaches that capacity, it


becomes increasingly costly to produce
successively higher levels of output.
Marginal costs ultimately increase with output
in the short run.
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COSTS IN THE SHORT RUN

Average Variable Cost (AVC)


average variable cost (AVC) Total variable cost
divided by the number of units of output.

Marginal cost is the cost of one additional unit.


Average variable cost is the total variable cost
divided by the total number of units produced.
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COSTS IN THE SHORT RUN

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COSTS IN THE SHORT RUN


Average Total Cost (ATC)
average total cost (ATC) Total cost divided
by the number of units of output.

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COSTS IN THE SHORT RUN


The Relationship Between Average Total Cost and
Marginal Cost

The relationship between average total cost and


marginal cost is exactly the same as the relationship
between average variable cost and marginal cost.

If marginal cost is below average total cost, average total cost


will decline toward marginal cost.
If marginal cost is above average total cost, average total cost
will increase.
As a result, marginal cost intersects average total cost at ATCs
minimum point, for the same reason that it intersects the average
variable cost curve at its minimum point.
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COSTS IN THE SHORT RUN

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OUTPUT DECISIONS: REVENUES,


COSTS, AND PROFIT MAXIMIZATION
TOTAL REVENUE (TR)&MARGINAL REVENUE (MR)

total revenue (TR) The total amount that a firm


takes in from the sale of its product: the price per
unit times the quantity of output the firm decides to
produce (P x q).

marginal revenue (MR) The additional revenue that


a firm takes in when it increases output by one
additional unit. In perfect competition, P = MR.
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OUTPUT DECISIONS: REVENUES,


COSTS, AND PROFIT MAXIMIZATION

As long as marginal revenue is greater than marginal


cost, even though the difference between the two is
getting smaller, added output means added profit.
Whenever marginal revenue exceeds marginal cost, the
revenue gained by increasing output by one unit per
period exceeds the cost incurred by doing so.
The profit-maximizing perfectly competitive firm will
produce up to the point where the price of its output is
just equal to short-run marginal costthe level of output
at which P* = MC.
The profit-maximizing output level for all firms is the
output level where MR = MC.
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OUTPUT DECISIONS: REVENUES,


COSTS, AND PROFIT MAXIMIZATION

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