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    Assignment #1

    Uploaded by

    jeela1
    This document contains an EFE Matrix that evaluates the external factors affecting TCS Pakistan. It assigns weights from 0-1 to opportunities and threats based on preference, then rates each factor 1-4. It calculates the weighted score and total weighted score. The total score of 2.46 shows TCS is not performing up to the industry standard of 3, with key threats including economic downturn and government oversight. It also contains a similar EFE Matrix for UFONE mobile, with a total score of 2.95, also below the industry standard.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    Assignment #1

    Uploaded by

    jeela1
    22 views2 pages
    This document contains an EFE Matrix that evaluates the external factors affecting TCS Pakistan. It assigns weights from 0-1 to opportunities and threats based on preference, then rates each factor 1-4. It calculates the weighted score and total weighted score. The total score of 2.46 shows TCS is not performing up to the industry standard of 3, with key threats including economic downturn and government oversight. It also contains a similar EFE Matrix for UFONE mobile, with a total score of 2.95, also below the industry standard.

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    This document contains an EFE Matrix that evaluates the external factors affecting TCS Pakistan. It assigns weights from 0-1 to opportunities and threats based on preference, then rates each factor 1-4. It calculates the weighted score and total weighted score. The total score of 2.46 shows TCS is not performing up to the industry standard of 3, with key threats including economic downturn and government oversight. It also contains a similar EFE Matrix for UFONE mobile, with a total score of 2.95, also below the industry standard.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    22 views2 pages

    Assignment #1

    Uploaded by

    jeela1
    This document contains an EFE Matrix that evaluates the external factors affecting TCS Pakistan. It assigns weights from 0-1 to opportunities and threats based on preference, then rates each factor 1-4. It calculates the weighted score and total weighted score. The total score of 2.46 shows TCS is not performing up to the industry standard of 3, with key threats including economic downturn and government oversight. It also contains a similar EFE Matrix for UFONE mobile, with a total score of 2.95, also below the industry standard.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    Opportunities

    Weight

    Rating

    1. Industry consolidation
    2. Increase in air travel
    3. Growth of low cost sector
    4. Increase demand in smaller cities
    5. Services in other countries
    Threats

    0.11
    0.12
    0.10
    0.08
    0.16

    4
    3
    2
    4
    3

    1. Declining margins
    2. Government oversight
    3. Climbing prices of key input
    4. New taxes
    5. Economic downturn
    Total weighted score

    0.10
    0.05
    0.08
    0.05
    0.18
    1.00

    1
    3
    2
    2
    1

    Weighted
    score
    0.44
    0.36
    0.20
    0.32
    0.48

    0.10
    0.15
    0.16
    0.10
    0.15
    2.46

    EFE Matrix of TCS PAKISTAN

    Weights are assigned on preference basis. Whichever factor is preferred it is assigned a

    certain weight.
    Rating is assigned on experts judgment. There are no certain criteria for this.
    Weighted score is calculated by multiplying weight*Rating.
    Total weighted score is calculated by adding up all the factors.
    There are high opportunities for TCS to start its operations other than Pakistan; therefore
    highest weight is assigned to this head.
    Due to increase in air travel, there may exist an opportunity for a high profit in this
    business.
    Due to political conditions of the country and economic downturn, fluctuations in profit
    become a major threat for the company.
    Total industry weighted score criteria are 3.00. TCS has a total weighted score of 2.46,
    which clearly shows that the company is not performing up to the mark and the one of the
    major reasons is the entry of new competitors in the market.

    EFE Matrix of UFONE

    Opportunities

    Weight

    Rating

    1. Can target corporate businesses


    2. Continue to expand globally
    3. Publicity and marketing
    4. Can develop new value added services
    Threats

    0.20
    0.20
    0.05
    0.10

    4
    4
    3
    3

    1. Government interference
    2. PTCL cellular license
    3. Pension payouts
    4. Increased health care costs
    Total weighted score

    0.10
    0.05
    0.15
    0.15
    1.00

    2
    2
    2
    2

    Weighted
    score
    0.80
    0.80
    0.15
    0.30

    0.20
    0.10
    0.30
    0.30
    2.95

    Weights are assigned on preference basis. Whichever factor is preferred it is assigned a

    certain weight.
    Rating is assigned on experts judgment. There are no certain criteria for this.
    Weighted score is calculated by multiplying weight*Rating.
    Total weighted score is calculated by adding up all the factors.
    The company is expanding globally and also has an opportunity to target the corporate
    businesses therefore it is assigned a highest weight among other factors.
    As company has a strong head of publicity and marketing and a huge amount of R&D is
    spent each year, so this head is assigned least weight.
    The company has to bear an increased health care costs to their employees and huge
    amount of revenue is spending on this head, therefore it has become a one of the major
    threats for the company to compete in the market.
    Total industry weighted score criteria are 3.00. UFONE has a total weighted score of
    2.95, which clearly shows that the company is not performing up to the mark and the one
    of the major reasons is the entry of new competitors in the market.

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