The author created a survey with 10 questions about magazines to conduct market research for their target audience. The results showed that most people buy magazines monthly, prefer a simple design with one main picture on the cover, and like the color scheme of black, white, and red. This provided valuable insights that the author used to adapt their magazine concept, including publishing it monthly, using a simplistic design with a main cover photo, and incorporating the favored color palette. The market research also revealed that readers want magazines to relax and prefer ones focused on a specific music genre like rock.
The author created a survey with 10 questions about magazines to conduct market research for their target audience. The results showed that most people buy magazines monthly, prefer a simple design with one main picture on the cover, and like the color scheme of black, white, and red. This provided valuable insights that the author used to adapt their magazine concept, including publishing it monthly, using a simplistic design with a main cover photo, and incorporating the favored color palette. The market research also revealed that readers want magazines to relax and prefer ones focused on a specific music genre like rock.
The author created a survey with 10 questions about magazines to conduct market research for their target audience. The results showed that most people buy magazines monthly, prefer a simple design with one main picture on the cover, and like the color scheme of black, white, and red. This provided valuable insights that the author used to adapt their magazine concept, including publishing it monthly, using a simplistic design with a main cover photo, and incorporating the favored color palette. The market research also revealed that readers want magazines to relax and prefer ones focused on a specific music genre like rock.
The author created a survey with 10 questions about magazines to conduct market research for their target audience. The results showed that most people buy magazines monthly, prefer a simple design with one main picture on the cover, and like the color scheme of black, white, and red. This provided valuable insights that the author used to adapt their magazine concept, including publishing it monthly, using a simplistic design with a main cover photo, and incorporating the favored color palette. The market research also revealed that readers want magazines to relax and prefer ones focused on a specific music genre like rock.
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The survey results helped the author decide how to design, publish and focus their rock music magazine based on the preferences of their target audience. Key elements included a monthly publication schedule, simplistic cover design with one main image, and a focus on a specific music genre (rock).
The results showed that 75% of people bought magazines monthly, so the author chose to publish their magazine monthly.
The results showed 75% of people preferred a simplistic magazine design with little text and a main picture on the cover, so the author decided to follow this design.
Analysis of survey results
I created a survey that asked 10 questions concerning multiple
topics regarding magazines. The results from my survey have proved as excellent primary market research. Through this market research I have changed and adapted my magazine to my target audiences tastes and preferences. With the changes and additions I have made I hope to of created a successful draft magazine.
My second question helped me
decide how often my magazine should be published. The results showed that 75% of people bought magazines monthly. Through my market research I chose to realise my magazine monthly.
My fourth question assisted me in
the design that I should recreate in my magazine. The results showed 75% of people preferred a simplistic magazine design. I decided to follow this in the creation of my draft. A simplistic magazine includes a little text on the cover and a main picture etc.
Through my research I have also
found the best colour scheme for my rock magazine: Sanctuary, which I am going to apply to my draft. Black, white and red scored the highest at 75%. Black white and red makes my magazine differ and stand out.
The results from my magazine
showed me that my target audience prefer one main picture on the cover of my magazine. 75% of people who took my survey agreed with this. Due to these results I have chosen to recreate this on my magazine draft.
My magazine survey results also
helped me to identify the consumer trends when regarding to why they read magazines. The results showed that 100% people agreed that they chose to read magazines to relax. These results will help decide the style of information I include to include with in my magazine, such as the article tone etc.
The ninth question from my
magazine showed me what I should focus my music magazine on. It was a fairly split decision but the option that stated No, I prefer a magazine that focuses on a specific music genre, was the most popular at 50%. I already knew my genre (rock) so decided to pursue this and singly focus on it within my magazine.