The document discusses various strategic management and marketing models including the BCG matrix, SWOT analysis, Porter's five forces, McKinsey growth model, GE business screening matrix, product life cycle, and elements of a marketing strategy.
The document discusses various strategic management and marketing models including the BCG matrix, SWOT analysis, Porter's five forces, McKinsey growth model, GE business screening matrix, product life cycle, and elements of a marketing strategy.
Copyright:
Attribution Non-Commercial (BY-NC)
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Download as TXT, PDF, TXT or read online from Scribd
The document discusses various strategic management and marketing models including the BCG matrix, SWOT analysis, Porter's five forces, McKinsey growth model, GE business screening matrix, product life cycle, and elements of a marketing strategy.
Copyright:
Attribution Non-Commercial (BY-NC)
Available Formats
Download as TXT, PDF, TXT or read online from Scribd