Wsa Ptabaza

Fonterra Brands Philippines, Inc.
Winning Stores Audit Sheet FY 10/11

Parent Account or Distributor Area TMR Agency Account Name
Categorized Display
Brand Location Anchor Anlene Anchor Anlene Anmum Anlene AFM FCMP Concentrate AFM FCMP GUMP 1+ GUMP 3+ Powder Materna/Lacta Concentrate Bear Brand Nido FCMP Lactum 1+ Lactum 3+ Nesvita Enfamama Nestle Fresh
Share of Shelf
Competitors
Corporate (Anchor only, all others categorized)

Brand Location Anlene Anchor Anlene Anmum Anlene Concentrate AFM FCMP GUMP 1+ GUMP 3+ Powder Materna/Lacta Concentrate Bear Brand Nido FCMP Lactum 1+ Lactum 3+ Nesvita Enfamama Nestle Fresh
Share of Shelf
Competitors
Corporate Powerbrands
Brand Location Anlene Concentrate
Total Fonterra Powders
Anchor FCMP, Anchor GUMP, Anchor Family Milk, Anlene & Anmum
Share of Shelf
Total Nestle Powders
Nido FCMP, Nido GUMP, Bear Brand, Bear Brand GUMP & Nesvita
Anlene Competitors
Concentrate Nestle Fresh
SHARE OF SHELF COMPUTATION
Categorized Display
Anchor Share of Shelf Anlene Anmum Anlene AFM FCMP GUMP 1+ GUMP 3+ Powder Materna Concentrate

Anchor Share of Shelf Anlene Anmum Anlene AFM FCMP GUMP 1+ GUMP 3+ Powder Materna Concentrate
Share of Shelf
Anlene
Total Fonterra powders Concentrate
A.PINE North Luzon AC Sicat 456 Commercial
A.PINE North Luzon AC Sicat 456 Supermarket
A.PINE North Luzon AC Sicat 5 Cents Up Supermarket
A.PINE North Luzon AC Sicat ASEAN Supermarket
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
0% 0%
A.PINE North Luzon AC Sicat C & Triple A Supermarket,I0.1
A.PINE North Luzon AC Sicat Friendship Supermarket I0.
A.PINE North Luzon AC Sicat Session Supermarket
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Crystal City Mktg. - BATZAM North Luzon AC Sicat Choa's Supermarket
Crystal City Mktg. - BATZAM North Luzon AC Sicat Circle J
1 0 1 18 9 4 2 18 10 2 20 10 5 5 8 1 2
0 58 32 18 12 56 15 3 66 37 6 6 50 2 2
0% 0% 0% 0% 0% 0% 0%
90% 90% 80% 40% 225% 1000% 100%
88% 86% 300% 200% 112% 750% 150%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Crystal City Mktg. - BATZAM North Luzon AC Sicat Golden King's Olongapo
Crystal City Mktg. - BATZAM North Luzon AC Sicat King's Bakeshop
55 30 10 6 54.5 13 3 60 35 6 6 45.5 2 2
90
70
2 2
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
92% 86% 167% 100% 120% 650% 150%
0% 0% 0% 0% 0% 0% 0%
0% 0%
129% 100%
Crystal City Mktg. - BATZAM North Luzon AC Sicat New Happy Valley / Iba
Crystal City Mktg. - BATZAM North Luzon AC Sicat New Happy Valley/ Subic
1 1 1 36 12 15 6 28 10 2.5 40 15 11 13 22 1 1
1 0 1 36 35 16 9 36 12 2 40 45 14.5 9 32 1 2
90% 80% 136% 46% 127% 1000% 250%
90% 78% 110% 100% 113% 1200% 100%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Crystal City Mktg. - BATZAM North Luzon AC Sicat Shop & Carry/ Olongapo
Crystal City Mktg. - BATZAM North Luzon AC Sicat YBC Supermarket
0 1 1 40 18 12 7 32 10 3.5 55 21 10 9 30 1 3
65
31
3 2
0% 0% 0% 0% 0% 0% 0%
73% 86% 120% 78% 107% 1000% 117%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
213% 150%
0% 0%
NOTE ; ALREADY CLOSE
Crystal City Mktg. - Pampanga North Luzon AC Sicat A.A. SAVER'S MART
Crystal City Mktg. - Pampanga North Luzon AC Sicat BUAN 2 NOTE ; ALREADY CLOSE
95
105
2 1
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
90% 150%
0% 0%
Crystal City Mktg. - Pampanga North Luzon AC Sicat CAMILING S/M
Crystal City Mktg. - Pampanga North Luzon AC Sicat DD'S S/M
0 1 1 48 40 13 8 25 10 3 52 50 16 13 20 3 3
106
112
2 2
0% 0% 0% 0% 0% 0% 0%
92% 80% 81% 62% 125% 333% 100%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
95% 100%
0% 0%
Crystal City Mktg. - Pampanga North Luzon AC Sicat ESSEL - TELABASTAGAN
Crystal City Mktg. - Pampanga North Luzon AC Sicat EZ METRO TOWN
1 1 1 68 30 32 12.5 54.5 20 18 73 35 22 21 20 10 1.5
1 1 0 38 30 12 6 50 13 2 40 28 15 15 36 1 2
93% 86% 145% 60% 273% 200% 1200%
95% 107% 80% 40% 139% 1300% 100%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Crystal City Mktg. - Pampanga North Luzon AC Sicat FCC
Crystal City Mktg. - Pampanga North Luzon AC Sicat GQ MART
96
110
98
120
4 3
2 2
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
98% 133%
92% 75%
Crystal City Mktg. - Pampanga North Luzon AC Sicat MAGIC STAR
Crystal City Mktg. - Pampanga North Luzon AC Sicat MASSWAY S/M
1 1 1 25 13 11 7 22 15 7 27 15 13 12 16 8 1.5
93% 87% 85% 58% 138% 188% 467%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Fast and Safe Distributor North Luzon AC Sicat AA SAVER'S MART
Fast and Safe Distributor North Luzon AC Sicat C.V.C SUPERMARKET (BAL)
Fast and Safe Distributor North Luzon AC Sicat J.C.L.C
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
GEI Batangas South Luzon AC Sicat EBR SM
GEI Batangas South Luzon AC Sicat EXCEL TOM'S
GEI Batangas South Luzon AC Sicat JEREMY'S MINIMART
GEI Batangas South Luzon AC Sicat JMM
GEI Batangas South Luzon AC Sicat LUVELS
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
0% 0%
0% 0%
GEI Batangas South Luzon AC Sicat SAMPAGUITA MART
GEI Batangas South Luzon AC Sicat SOUTHERN TWIN 3
GEI Batangas South Luzon AC Sicat TAGUMPAY MINIMART
GEI Batangas South Luzon AC Sicat TSM
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
0% 0%
GEI Mindoro South Luzon AC Sicat CATHYMARK
GEI Mindoro South Luzon AC Sicat SOUTH MEGA MART
Gibsen Enterprises South Luzon AC Sicat GEMMA/GLENN S/M
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Gibsen Enterprises South Luzon AC Sicat HOUSEWARE PLAZA S/M
Gibsen Enterprises South Luzon AC Sicat LCC S/M -LEGASPI
Gibsen Enterprises South Luzon AC Sicat LCC S/M -TABACO
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Gibsen Enterprises South Luzon AC Sicat MASTER SQUARE S/M
Gibsen Enterprises South Luzon AC Sicat QUICKMART S/M (CHASE DISTRIBUT
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Gibsen Enterprises South Luzon AC Sicat ROBERTSON S/M - NAGA
Gibsen Enterprises South Luzon AC Sicat ROBERTSON S/M -SORSOGON
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Gibsen Enterprises South Luzon AC Sicat SAMPAGUITA S/M (PILI)
Gimeco South Luzon AC Sicat ABAD SUPERMART (I)
Gimeco South Luzon AC Sicat ANA BASILIO SM - HBR1 (CC)
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Gimeco South Luzon AC Sicat ANA BASILIO SM- MAIN (TM)
Gimeco South Luzon AC Sicat E-MART (FOUR-STEP S/M)
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Gimeco South Luzon AC Sicat MALVAR SUPERMART (BINAKAYAN)
Gimeco South Luzon AC Sicat MS MART
Gimeco South Luzon AC Sicat SME SUPERMART
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Gimeco South Luzon AC Sicat VELAMART SUPERMARKET (NAIC)
Gimeco South Luzon AC Sicat VISTA MART (T)
Laicom Sales North Luzon AC Sicat 619 GROCERY
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Laicom Sales North Luzon AC Sicat ANITA'S SUPERMART
Laicom Sales North Luzon AC Sicat BRICKSTONE MALL
Laicom Sales North Luzon AC Sicat CHEERSMART MAIN
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Laicom Sales North Luzon AC Sicat SANTIAGO COMMUNITY GROCERY AND DRUGSTORE
Laicom Sales North Luzon AC Sicat FAMILY CHOICE
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Laicom Sales North Luzon AC Sicat LAIZA SUPERMART
Laicom Sales North Luzon AC Sicat KOBE SUPERMARKET
Laicom Sales North Luzon AC Sicat MARITON 3
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Laicom Sales North Luzon AC Sicat LOVEN'S DRUG AND GROCERY
Laicom Sales North Luzon AC Sicat SANTIAGO SUPERMART
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Laicom Sales North Luzon AC Sicat FAMILY PLAZA SANTIAGO
Laicom Sales North Luzon AC Sicat SON MIGUEL SM & DRUGSTORE
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Laicom Sales North Luzon AC Sicat TALAVERA HYPERMART
Laicom Sales North Luzon AC Sicat CHEERSMART BRANCH
Magic North Luzon AC Sicat BHF FAMILY PLAZA
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Magic North Luzon AC Sicat MAGIC BINMALEY
Magic North Luzon AC Sicat Magic Centerpoint
Magic North Luzon AC Sicat Magic Club, Dagupan City
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Magic North Luzon AC Sicat Magic Lingayen, Lingayen
Magic North Luzon AC Sicat Magic Malasiqui, Malasiqui
Magic North Luzon AC Sicat Magic Mall, Urdaneta City
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Magic North Luzon AC Sicat Magic Manaoag, Manaoag
Magic North Luzon AC Sicat Magic Mangaldan, Mangaldan
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Magic North Luzon AC Sicat Magic Pozorrubio, Pozorrubio
Magic North Luzon AC Sicat Magic Tayug, Tayug
Magic North Luzon AC Sicat MAGIC VILLASIS
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Magic North Luzon AC Sicat Magic Villasis, Villasis
Magic North Luzon AC Sicat Royal Supermart, Bayambang
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Magic North Luzon AC Sicat Supermagic Supermarket, Urdane
PDE Lucena South Luzon AC Sicat ABANTO 888 ENTERPRISE
PDE Lucena South Luzon AC Sicat ANNIES-SINILOAN
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
PDE Lucena South Luzon AC Sicat BLAIDAS MEGAMART INC.
PDE Lucena South Luzon AC Sicat ESTER SUPERMART INC
PDE Lucena South Luzon AC Sicat ILAYA MARKET
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
PDE Lucena South Luzon AC Sicat ILAYA MART
PDE Lucena South Luzon AC Sicat LA SUERTE MEGA WAREHOUSE
PDE Lucena South Luzon AC Sicat MAGIC SAVER-STA ROSA
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
PDE Lucena South Luzon AC Sicat MIKIMART
PDE Lucena South Luzon AC Sicat R.O SHELL-PAGSANGJAN
PDE Lucena South Luzon AC Sicat RL ABANTO - SAN PEDRO
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
PDE Lucena South Luzon AC Sicat RL ABANTO-TANAUAN
PDE Lucena South Luzon AC Sicat SARAH HAZEL
PDE Lucena South Luzon AC Sicat SHOPRITE
PDE Lucena South Luzon AC Sicat SME SHOPPER'S MART
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
0% 0%
PDE Lucena South Luzon AC Sicat SOLID SUPERMARKET
PDE Lucena South Luzon AC Sicat SUPER MIGHTEE MART- PACITA
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
PDE Lucena South Luzon AC Sicat GOODWILL - PAGSANJAN
RKT North Luzon AC Sicat 2 BROTHER'S GROCERY
RKT North Luzon AC Sicat 4 BROTHERS GROCERY
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
RKT North Luzon AC Sicat 4 BROTHERS WAREHOUSE
RKT North Luzon AC Sicat 5 SISTERS GROCERY
RKT North Luzon AC Sicat A.B. CASIANO GROCERY
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
RKT North Luzon AC Sicat ARKY'S MERCHANDISING
RKT North Luzon AC Sicat CENTRAL GEN. MDSE.
RKT North Luzon AC Sicat CST EVERMART
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
RKT North Luzon AC Sicat ENRICO'S GENERAL MDSE.
RKT North Luzon AC Sicat ERGO SUPERMARKET
RKT North Luzon AC Sicat HOLIDAY GROCERY
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
RKT North Luzon AC Sicat JOHNSON SUPERMARKET
RKT North Luzon AC Sicat JTC S/M - NARVACAN
RKT North Luzon AC Sicat JTC SUPERMART
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
RKT North Luzon AC Sicat LUMEN & DOLOR
RKT North Luzon AC Sicat ROBINSON'S SUPERMARKET
RKT North Luzon AC Sicat TOPS BAKERY AND GROCERY
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
RKT North Luzon AC Sicat WIDE WEST COMMERCIAL
RKT North Luzon AC Sicat ZENY'S SUPERMART
Stanrich South Luzon AC Sicat Great Wall
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Stanrich South Luzon AC Sicat Drugman Drughouse
Task Force Marketing North Luzon AC Sicat FRIENDSHIP SUPERMARKET(MUNOZ)
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Task Force Marketing North Luzon AC Sicat FRIENDSHIP SUPERMARKET(GUIMBA)
Task Force Marketing North Luzon AC Sicat FRIENDSHIP SUPERMARKET(SN JOSE)
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
Task Force Marketing North Luzon AC Sicat A & S DRUG MART
Task Force Marketing North Luzon AC Sicat 7MM MART
Task Force Marketing North Luzon AC Sicat CVC SUPERMARKET- GAPAN
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Task Force Marketing North Luzon AC Sicat CVC SUPERMARKET - STA. ROSA
Citimart South Luzon AC Sicat CITIMART PLAZA CAEDO
Citimart South Luzon AC Sicat CITIMART SHOP ON
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Citimart South Luzon AC Sicat CITIMART ISLAND MALL
Citimart South Luzon AC Sicat CITIMART BAY MALL
Citimart South Luzon AC Sicat CITIMART BAUAN
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
Citimart South Luzon AC Sicat BAY CITY MALL
CSI North Luzon AC Sicat CSI Lucao
CSI North Luzon AC Sicat CSI MSQ
CSI North Luzon AC Sicat CSI Alaminos
CSI North Luzon AC Sicat CSI Malasiqui
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
0% 0%
0% 0%
CSI North Luzon AC Sicat CSI Urdaneta Warehouse
CSI North Luzon AC Sicat CSI La Union
CSI North Luzon AC Sicat CSI San Carlos
CSI North Luzon AC Sicat CSI Bayambang
CSI North Luzon AC Sicat CSI Candon
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0% 0% 0% 0% 0% 0%
0% 0%
0% 0%
0% 0%
0% 0%
0% 0%
Fonterra Brands Philippines, Inc. Winning Stores Audit Sheet FY 10/11

Parent Account or Distributor A.PINE Area North Luzon TMR Agency AC Sicat Account Name 456 Commercial A.PINE North Luzon AC Sicat 456 Supermarket
Categorized Display
Brand Location Anchor Anlene Anchor Share of Shelf Anlene Anmum Anlene AFM FCMP Concentrate AFM FCMP GUMP 1+ GUMP 3+ Powder Materna/Lacta Concentrate 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0

Brand Location Anlene Anchor Share of Shelf Anlene Anmum Anlene Concentrate AFM FCMP GUMP 1+ GUMP 3+ Powder Materna/Lacta Concentrate 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
Brand Location Anlene Concentrate 0 0
Share of Shelf
Anlene
Concentrate
Categorized Display Corporate Anchor Corporate Powerbrands Final Score
0 0 0
0 0 0
A.PINE A.PINE North Luzon North Luzon AC Sicat AC Sicat 5 Cents Up Supermarket ASEAN Supermarket
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
A.PINE BEM BEM North Luzon Visayas Visayas AC Sicat Temsi Temsi Session Supermarket JY Square Bohol Quality
BEM Visayas Temsi Prince Warehouse Club Inc. - Mandaue
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
BEM Visayas Temsi Prince Warehouse Club Inc. - Toledo
BEM Visayas Temsi Tita Guapa Labangon
BEM Visayas Temsi Weng Weng Pharmacy and Grocery
BEM Visayas Temsi Sioland
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
BEM BEM BEM BEM BEM BEM BEM BEM Visayas Visayas Visayas Visayas Visayas Visayas Visayas Visayas Temsi Temsi Temsi Temsi Temsi Temsi Temsi Temsi Vickys Naga AH Shoppers CEMIMCO Dolor BDMPC TACCECO Lucky 7 E-1 Prime
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
BREWSTER - COTABATO Mindanao Temsi Davao Central Warehouse Club
BREWSTER - COTABATO BREWSTER - COTABATO Mindanao Mindanao Temsi Temsi South Seas Complex Sugni Superstore
BREWSTER - COTABATO Mindanao Temsi Sugni Superstore - Kabacan
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
BREWSTER - COTABATO Mindanao Temsi Sugni Superstore - Kidapawan
BREWSTER - DAVAO Mindanao Temsi DAVAO CENTRAL WAREHOUSE CLUB-A
BREWSTER - DAVAO Mindanao Temsi DAVAO CENTRAL WAREHOUSE CLUB-M
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
BREWSTER - DAVAO BREWSTER - DAVAO BREWSTER - DAVAO BREWSTER - DAVAO Mindanao Mindanao Mindanao Mindanao Temsi Temsi Temsi Temsi DAVAO CENTRAL WAREHOUSE CLUB-P ER SUPERSTORE- MATI FELCRIS QUIRINO FELCRIS TORIL
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
BREWSTER - DAVAO BREWSTER - DAVAO BREWSTER - DAVAO Mindanao Mindanao Mindanao Temsi Temsi Temsi JHG TRADING INC.-TAGUM PARK 'N SHOP SUNSCOR GROCERAMA
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 17 8 8 8 0 0 0
0 0 0
0 0 0
0 0 0
0 41 0
13 0 13 14 6 6.5 6.5 19 19 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
13 9 13 14 6 6.5 6.5 0 19 14
0 0 0 0 0 0 0 0
0 17 8 8 8 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
16
87
17
97 0 0
0 41 0
0 0 120
101 0 0
13 0 13 14 6 6.5 6.5 0 19 0
0 0 0 0 0 0 0 0 0 0
0 9 13 14 6 6.5 6.5 0 19 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
16
87
17
78 0 0
0 0 120
74 0 0
Crystal City Mktg. - Pampanga North Luzon AC Sicat BUAN 2
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
16
87
87
17
17
0 0 120
0 0 0
0 0 104
0 9 13 14 6 6.5 6.5 0 0 0
13 9 13 14 6 6.5 6.5 19 0 14
13 9 0 14 6 6.5 6.5 0 19 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
55 0 0
101 0 0
74 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
13 9 13 14 6 6.5 6.5 0 0 14
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
16
16
87
87
17
17
0 0 120
0 0 120
82 0 0
Dailyware Marketing Visayas Temsi Foodman Supermarket
Dailyware Marketing Visayas Temsi Lee Hypermart
Dailyware Marketing Visayas Temsi Lee Super Plaza
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
Dailyware Marketing Visayas Temsi Libra Mart - Escalante
Dailyware Marketing Visayas Temsi Ungs Supermart
Dailyware Marketing Visayas Temsi Countrymart
Dailyware Marketing Visayas Temsi Lopues East
Dailyware Marketing Visayas Temsi Libra San Carlos
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
Dailyware Marketing Visayas Temsi Libra Libertad
Dailyware Marketing Visayas Temsi Lopues San Sebastian
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
GEI Batangas GEI Batangas GEI Batangas GEI Batangas GEI Batangas South Luzon South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat EBR SM EXCEL TOM'S JEREMY'S MINIMART JMM LUVELS
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
GEI Batangas GEI Batangas GEI Batangas GEI Batangas GEI Mindoro GEI Mindoro South Luzon South Luzon South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat SAMPAGUITA MART SOUTHERN TWIN 3 TAGUMPAY MINIMART TSM CATHYMARK SOUTH MEGA MART
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
Gibsen Enterprises Gibsen Enterprises South Luzon South Luzon AC Sicat AC Sicat GEMMA/GLENN S/M HOUSEWARE PLAZA S/M
Gibsen Enterprises Gibsen Enterprises South Luzon South Luzon AC Sicat AC Sicat LCC S/M -TABACO MASTER SQUARE S/M
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
Gimeco Gimeco South Luzon South Luzon AC Sicat AC Sicat ABAD SUPERMART (I) ANA BASILIO SM - HBR1 (CC)
Gimeco Gimeco South Luzon South Luzon AC Sicat AC Sicat ANA BASILIO SM- MAIN (TM) E-MART (FOUR-STEP S/M)
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
Gimeco Gimeco Gimeco Gimeco Gimeco South Luzon South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat MALVAR SUPERMART (BINAKAYAN) MS MART SME SUPERMART VELAMART SUPERMARKET (NAIC) VISTA MART (T)
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
Hi-Quality Hi-Quality Laicom Sales Laicom Sales Laicom Sales Laicom Sales GMA GMA North Luzon North Luzon North Luzon North Luzon Promonet Promonet AC Sicat AC Sicat AC Sicat AC Sicat ROYAL DUTY FREE SAN ROQUE 619 GROCERY ANITA'S SUPERMART BRICKSTONE MALL CHEERSMART MAIN
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
Laicom Sales Laicom Sales Laicom Sales North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat FAMILY CHOICE LAIZA SUPERMART KOBE SUPERMARKET
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
Laicom Sales Laicom Sales Laicom Sales Laicom Sales North Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat MARITON 3 LOVEN'S DRUG AND GROCERY SANTIAGO SUPERMART FAMILY PLAZA SANTIAGO
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
Laicom Sales Laicom Sales Laicom Sales Magic Magic North Luzon North Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat SON MIGUEL SM & DRUGSTORE TALAVERA HYPERMART CHEERSMART BRANCH BHF FAMILY PLAZA MAGIC BINMALEY
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
Magic Magic North Luzon North Luzon AC Sicat AC Sicat Magic Tayug, Tayug MAGIC VILLASIS
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
MCR - Butuan MCR - Butuan MCR - Butuan Mindanao Mindanao Mindanao Temsi Temsi Temsi PALMA S/ STORE TONYS STORE TT & COMPANY
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
MCR - Butuan MCR - Butuan MCR - CDO MCR - CDO MCR - CDO Mindanao Mindanao Mindanao Mindanao Mindanao Temsi Temsi Temsi Temsi Temsi ULTRA STAR WING - ON GOLDEN FRIENDSHIP SUPERMART EMELIA SUPERMART ORORAMA SUPERCENTER
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
MCR - CDO MCR - CDO MCR - CDO MCR - CDO MCR - CDO MCR - CDO Mindanao Mindanao Mindanao Mindanao Mindanao Mindanao Temsi Temsi Temsi Temsi Temsi Temsi OVP-BIG R INC. OVP-SM SUPERMARKET LIAN HONG PALAA STORE PLAZA FAIR ROY PLAZA
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
MCR - CDO MCR - CDO MCR - CDO PDE Lucena Mindanao Mindanao Mindanao South Luzon Temsi Temsi Temsi AC Sicat VEDMORE, INC. /VILLAHERMOSA VILLAHERMOSA SUPERMART SB COMML-QUEZON ABANTO 888 ENTERPRISE
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
PDE Lucena PDE Lucena PDE Lucena PDE Lucena PDE Lucena South Luzon South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat ANNIES-SINILOAN BLAIDAS MEGAMART INC. ESTER SUPERMART INC ILAYA MARKET ILAYA MART
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
PDE Lucena PDE Lucena PDE Lucena PDE Lucena South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat LA SUERTE MEGA WAREHOUSE MAGIC SAVER-STA ROSA MIKIMART R.O SHELL-PAGSANGJAN
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
PDE Lucena PDE Lucena PDE Lucena PDE Lucena PDE Lucena South Luzon South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat RL ABANTO - SAN PEDRO RL ABANTO-TANAUAN SARAH HAZEL SHOPRITE SME SHOPPER'S MART
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
PDE Lucena PDE Lucena PDE Lucena Quick n Vibrant South Luzon South Luzon South Luzon Visayas AC Sicat AC Sicat AC Sicat Temsi SOLID SUPERMARKET SUPER MIGHTEE MART- PACITA GOODWILL - PAGSANJAN METRO ISLAND MART
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
Quick n Vibrant Quick n Vibrant Quick n Vibrant Quick n Vibrant Visayas Visayas Visayas Visayas Temsi Temsi Temsi Temsi BLACK & WHITE SUPERMART CITY SQUARE ANTIQUE CITY SQUARE ILOILO CITY SQUARE ROXAS
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0
0 0 0
0 0 0
0 0 0
Quick n Vibrant Quick n Vibrant Quick n Vibrant Quick n Vibrant Quick n Vibrant Visayas Visayas Visayas Visayas Visayas Temsi Temsi Temsi Temsi Temsi INJAP SUPERMART INC. LEDI STAR PLAZA LEDI SUPERMART MAIN MARIANING'S SUPERSTORE ROYALTY SUPERMART
0 0 0 0 0 0 0 0 0 0
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RKT RKT RKT RKT North Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat 2 BROTHER'S GROCERY 4 BROTHERS GROCERY 4 BROTHERS WAREHOUSE 5 SISTERS GROCERY
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RKT RKT RKT RKT RKT North Luzon North Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat A.B. CASIANO GROCERY ARKY'S MERCHANDISING CENTRAL GEN. MDSE. CST EVERMART ENRICO'S GENERAL MDSE.
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RKT RKT RKT RKT RKT North Luzon North Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat ERGO SUPERMARKET HOLIDAY GROCERY JOHNSON SUPERMARKET JTC S/M - NARVACAN JTC SUPERMART
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RKT RKT North Luzon North Luzon AC Sicat AC Sicat LUMEN & DOLOR ROBINSON'S SUPERMARKET
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RKT Rossboone Rossboone Rossboone Rossboone Rossboone North Luzon Mindanao Mindanao Mindanao Mindanao Mindanao AC Sicat Temsi Temsi Temsi Temsi Temsi ZENY'S SUPERMART BEST EMPORIUM CENTRUM OZAMIZ SHOPPER'S PLAZA VALLECER DAPITAN LEE PLAZA
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Stanrich Stanrich South Luzon South Luzon AC Sicat AC Sicat Great Wall Drugman Drughouse
Super 6 Super 6 Super 6 GMA GMA GMA Promonet Promonet Promonet ALFONSO SUPERMARKET BIG C SUPERMARKET HILTON MART
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Super 6 Super 6 Super 6 Super 6 GMA GMA GMA GMA Promonet Promonet Promonet Promonet ISLAND SUPERMARKET (FONT) NESABEL SUPERMARKET ONE STOP MART REMPSON S/M - TAYTAY
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Super 6 GMA Promonet SHOP SMART SM - PASONG TIRAD
Super 6 Super 6 Super 6 GMA GMA GMA Promonet Promonet Promonet SJ UNISAVE - SAN JOAQUIN SSG SUPERMARKET STA LUCIA EAST SUPERMARKET
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Super 6 Super 6 Super 6 Super 6 GMA GMA GMA GMA Promonet Promonet Promonet Promonet TOPLINE SUPERMART, INC. TRIDENT SUPERMARKET UNIMEC S/M - BINAN UNIMEC S/M - GUADALUPE
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Super 6 Super 6 Task Force Marketing GMA GMA North Luzon Promonet Promonet AC Sicat V - M SUPERMARKET YDM SUPERMARKET FRIENDSHIP SUPERMARKET(MUNOZ)
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Task Force Marketing WAD WAD WAD WAD WAD North Luzon Visayas Visayas Visayas Visayas Visayas AC Sicat Temsi Temsi Temsi Temsi Temsi CVC SUPERMARKET - STA. ROSA Apra Trading Jysmi Supermart Candy'S S'Mart Carjams Justmar Ent.
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WAD Visayas Temsi Lester Lace 4 - Catbalogan
WAD WAD Visayas Visayas Temsi Temsi Loon Minimart Naval S'Mart
WAD Visayas Temsi New Camille Grocery
WAD Visayas Temsi Wilmars - Main
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Z.C First Step Marketing Mindanao Temsi LIM BROS CORP.
Z.C First Step Marketing Z.C First Step Marketing Mindanao Mindanao Temsi Temsi SHOPPER'S CENTER THE GATEWAY SHOPPER'S CENTRAL INC.
Z.C First Step Marketing Mindanao Temsi WHOOPEE SUPERMART
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Z.C First Step Marketing Mindanao Temsi OK COMMERCIAL
Citimart Citimart Citimart Citimart South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat CITIMART PLAZA CAEDO CITIMART SHOP ON CITIMART ISLAND MALL CITIMART BAY MALL
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Citimart Citimart CSI CSI CSI South Luzon South Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat CITIMART BAUAN BAY CITY MALL CSI Lucao CSI MSQ CSI Alaminos
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CSI CSI North Luzon North Luzon AC Sicat AC Sicat CSI Bayambang CSI Candon
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Fonterra Brands Philippines, Inc. Winning Stores Audit Sheet FY 10/11

Parent Account or Distributor A.PINE Area North Luzon TMR Agency AC Sicat Account Name 456 Commercial A.PINE North Luzon AC Sicat 456 Supermarket
Categorized Display
Brand Location Anchor Anlene Anchor Share of Shelf Anlene Anmum Anlene AFM FCMP Concentrate AFM FCMP GUMP 1+ GUMP 3+ Powder Materna/Lacta Concentrate 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0

Brand Location Anlene Anchor Share of Shelf Anlene Anmum Anlene Concentrate AFM FCMP GUMP 1+ GUMP 3+ Powder Materna/Lacta Concentrate 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
Brand Location Anlene Concentrate 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
Share of Shelf
Anlene
Concentrate
Categorized Display Corporate Anchor Corporate Powerbrands Final Score
0 0 0
0 0 0
A.PINE A.PINE North Luzon North Luzon AC Sicat AC Sicat 5 Cents Up Supermarket ASEAN Supermarket
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A.PINE BEM BEM North Luzon Visayas Visayas AC Sicat Temsi Temsi Session Supermarket JY Square Bohol Quality
BEM Visayas Temsi Prince Warehouse Club Inc. - Mandaue
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BEM Visayas Temsi Prince Warehouse Club Inc. - Toledo
BEM Visayas Temsi Tita Guapa Labangon
BEM Visayas Temsi Weng Weng Pharmacy and Grocery
BEM Visayas Temsi Sioland
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BEM BEM BEM BEM BEM BEM BEM BEM Visayas Visayas Visayas Visayas Visayas Visayas Visayas Visayas Temsi Temsi Temsi Temsi Temsi Temsi Temsi Temsi Vickys Naga AH Shoppers CEMIMCO Dolor BDMPC TACCECO Lucky 7 E-1 Prime
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BREWSTER - COTABATO Mindanao Temsi Davao Central Warehouse Club
BREWSTER - COTABATO BREWSTER - COTABATO Mindanao Mindanao Temsi Temsi South Seas Complex Sugni Superstore
BREWSTER - COTABATO Mindanao Temsi Sugni Superstore - Kabacan
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BREWSTER - COTABATO Mindanao Temsi Sugni Superstore - Kidapawan
BREWSTER - DAVAO Mindanao Temsi DAVAO CENTRAL WAREHOUSE CLUB-A
BREWSTER - DAVAO Mindanao Temsi DAVAO CENTRAL WAREHOUSE CLUB-M
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BREWSTER - DAVAO BREWSTER - DAVAO BREWSTER - DAVAO BREWSTER - DAVAO Mindanao Mindanao Mindanao Mindanao Temsi Temsi Temsi Temsi DAVAO CENTRAL WAREHOUSE CLUB-P ER SUPERSTORE- MATI FELCRIS QUIRINO FELCRIS TORIL
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BREWSTER - DAVAO BREWSTER - DAVAO BREWSTER - DAVAO Mindanao Mindanao Mindanao Temsi Temsi Temsi JHG TRADING INC.-TAGUM PARK 'N SHOP SUNSCOR GROCERAMA
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13 0 13 14 6 6.5 6.5 19 19 0
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13 9 13 14 6 6.5 6.5 0 19 14
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9 94 0 0 0 0 0 0 17
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97 0 0
0 50 0
0 0 120
101 0 0
13 0 13 14 6 6.5 6.5 0 19 0
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0 9 13 14 6 6.5 6.5 0 19 0
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9 94 0 0 0 0 0 0 17
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78 0 0
0 0 120
74 0 0
Crystal City Mktg. - Pampanga North Luzon AC Sicat BUAN 2
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0 0 120
0 0 0
0 0 111
0 9 13 14 6 6.5 6.5 0 0 0
13 9 13 14 6 6.5 6.5 19 0 14
13 9 0 14 6 6.5 6.5 0 19 0
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55 0 0
101 0 0
74 0 0
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13 9 13 14 6 6.5 6.5 0 0 14
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9 94 0 0 0 0 0 0 17
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0 0 120
0 0 120
82 0 0
Dailyware Marketing Visayas Temsi Foodman Supermarket
Dailyware Marketing Visayas Temsi Lee Hypermart
Dailyware Marketing Visayas Temsi Lee Super Plaza
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Dailyware Marketing Visayas Temsi Libra Mart - Escalante
Dailyware Marketing Visayas Temsi Ungs Supermart
Dailyware Marketing Visayas Temsi Countrymart
Dailyware Marketing Visayas Temsi Lopues East
Dailyware Marketing Visayas Temsi Libra San Carlos
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Dailyware Marketing Visayas Temsi Libra Libertad
Dailyware Marketing Visayas Temsi Lopues San Sebastian
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GEI Batangas GEI Batangas GEI Batangas GEI Batangas GEI Batangas South Luzon South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat EBR SM EXCEL TOM'S JEREMY'S MINIMART JMM LUVELS
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GEI Batangas GEI Batangas GEI Batangas GEI Batangas GEI Mindoro GEI Mindoro South Luzon South Luzon South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat SAMPAGUITA MART SOUTHERN TWIN 3 TAGUMPAY MINIMART TSM CATHYMARK SOUTH MEGA MART
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Gibsen Enterprises Gibsen Enterprises South Luzon South Luzon AC Sicat AC Sicat GEMMA/GLENN S/M HOUSEWARE PLAZA S/M
Gibsen Enterprises Gibsen Enterprises South Luzon South Luzon AC Sicat AC Sicat LCC S/M -TABACO MASTER SQUARE S/M
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Gimeco Gimeco South Luzon South Luzon AC Sicat AC Sicat ABAD SUPERMART (I) ANA BASILIO SM - HBR1 (CC)
Gimeco Gimeco South Luzon South Luzon AC Sicat AC Sicat ANA BASILIO SM- MAIN (TM) E-MART (FOUR-STEP S/M)
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Gimeco Gimeco Gimeco Gimeco Gimeco South Luzon South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat MALVAR SUPERMART (BINAKAYAN) MS MART SME SUPERMART VELAMART SUPERMARKET (NAIC) VISTA MART (T)
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Hi-Quality Hi-Quality Laicom Sales Laicom Sales Laicom Sales Laicom Sales GMA GMA North Luzon North Luzon North Luzon North Luzon Promonet Promonet AC Sicat AC Sicat AC Sicat AC Sicat ROYAL DUTY FREE SAN ROQUE 619 GROCERY ANITA'S SUPERMART BRICKSTONE MALL CHEERSMART MAIN
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Laicom Sales Laicom Sales Laicom Sales North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat FAMILY CHOICE LAIZA SUPERMART KOBE SUPERMARKET
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Laicom Sales Laicom Sales Laicom Sales Laicom Sales North Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat MARITON 3 LOVEN'S DRUG AND GROCERY SANTIAGO SUPERMART FAMILY PLAZA SANTIAGO
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Laicom Sales Laicom Sales Laicom Sales Magic Magic North Luzon North Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat SON MIGUEL SM & DRUGSTORE TALAVERA HYPERMART CHEERSMART BRANCH BHF FAMILY PLAZA MAGIC BINMALEY
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Magic Magic North Luzon North Luzon AC Sicat AC Sicat Magic Tayug, Tayug MAGIC VILLASIS
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MCR - Butuan MCR - Butuan MCR - Butuan Mindanao Mindanao Mindanao Temsi Temsi Temsi PALMA S/ STORE TONYS STORE TT & COMPANY
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MCR - Butuan MCR - Butuan MCR - CDO MCR - CDO MCR - CDO Mindanao Mindanao Mindanao Mindanao Mindanao Temsi Temsi Temsi Temsi Temsi ULTRA STAR WING - ON GOLDEN FRIENDSHIP SUPERMART EMELIA SUPERMART ORORAMA SUPERCENTER
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MCR - CDO MCR - CDO MCR - CDO MCR - CDO MCR - CDO MCR - CDO Mindanao Mindanao Mindanao Mindanao Mindanao Mindanao Temsi Temsi Temsi Temsi Temsi Temsi OVP-BIG R INC. OVP-SM SUPERMARKET LIAN HONG PALAA STORE PLAZA FAIR ROY PLAZA
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MCR - CDO MCR - CDO MCR - CDO PDE Lucena Mindanao Mindanao Mindanao South Luzon Temsi Temsi Temsi AC Sicat VEDMORE, INC. /VILLAHERMOSA VILLAHERMOSA SUPERMART SB COMML-QUEZON ABANTO 888 ENTERPRISE
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PDE Lucena PDE Lucena PDE Lucena PDE Lucena PDE Lucena South Luzon South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat ANNIES-SINILOAN BLAIDAS MEGAMART INC. ESTER SUPERMART INC ILAYA MARKET ILAYA MART
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PDE Lucena PDE Lucena PDE Lucena PDE Lucena South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat LA SUERTE MEGA WAREHOUSE MAGIC SAVER-STA ROSA MIKIMART R.O SHELL-PAGSANGJAN
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PDE Lucena PDE Lucena PDE Lucena PDE Lucena PDE Lucena South Luzon South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat RL ABANTO - SAN PEDRO RL ABANTO-TANAUAN SARAH HAZEL SHOPRITE SME SHOPPER'S MART
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PDE Lucena PDE Lucena PDE Lucena Quick n Vibrant South Luzon South Luzon South Luzon Visayas AC Sicat AC Sicat AC Sicat Temsi SOLID SUPERMARKET SUPER MIGHTEE MART- PACITA GOODWILL - PAGSANJAN METRO ISLAND MART
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Quick n Vibrant Quick n Vibrant Quick n Vibrant Quick n Vibrant Visayas Visayas Visayas Visayas Temsi Temsi Temsi Temsi BLACK & WHITE SUPERMART CITY SQUARE ANTIQUE CITY SQUARE ILOILO CITY SQUARE ROXAS
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Quick n Vibrant Quick n Vibrant Quick n Vibrant Quick n Vibrant Quick n Vibrant Visayas Visayas Visayas Visayas Visayas Temsi Temsi Temsi Temsi Temsi INJAP SUPERMART INC. LEDI STAR PLAZA LEDI SUPERMART MAIN MARIANING'S SUPERSTORE ROYALTY SUPERMART
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RKT RKT RKT RKT North Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat 2 BROTHER'S GROCERY 4 BROTHERS GROCERY 4 BROTHERS WAREHOUSE 5 SISTERS GROCERY
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RKT RKT RKT RKT RKT North Luzon North Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat A.B. CASIANO GROCERY ARKY'S MERCHANDISING CENTRAL GEN. MDSE. CST EVERMART ENRICO'S GENERAL MDSE.
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RKT RKT RKT RKT RKT North Luzon North Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat ERGO SUPERMARKET HOLIDAY GROCERY JOHNSON SUPERMARKET JTC S/M - NARVACAN JTC SUPERMART
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RKT RKT North Luzon North Luzon AC Sicat AC Sicat LUMEN & DOLOR ROBINSON'S SUPERMARKET
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RKT Rossboone Rossboone Rossboone Rossboone Rossboone North Luzon Mindanao Mindanao Mindanao Mindanao Mindanao AC Sicat Temsi Temsi Temsi Temsi Temsi ZENY'S SUPERMART BEST EMPORIUM CENTRUM OZAMIZ SHOPPER'S PLAZA VALLECER DAPITAN LEE PLAZA
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Stanrich Stanrich South Luzon South Luzon AC Sicat AC Sicat Great Wall Drugman Drughouse
Super 6 Super 6 Super 6 GMA GMA GMA Promonet Promonet Promonet ALFONSO SUPERMARKET BIG C SUPERMARKET HILTON MART
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Super 6 Super 6 Super 6 Super 6 GMA GMA GMA GMA Promonet Promonet Promonet Promonet ISLAND SUPERMARKET (FONT) NESABEL SUPERMARKET ONE STOP MART REMPSON S/M - TAYTAY
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Super 6 GMA Promonet SHOP SMART SM - PASONG TIRAD
Super 6 Super 6 Super 6 GMA GMA GMA Promonet Promonet Promonet SJ UNISAVE - SAN JOAQUIN SSG SUPERMARKET STA LUCIA EAST SUPERMARKET
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Super 6 Super 6 Super 6 Super 6 GMA GMA GMA GMA Promonet Promonet Promonet Promonet TOPLINE SUPERMART, INC. TRIDENT SUPERMARKET UNIMEC S/M - BINAN UNIMEC S/M - GUADALUPE
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Super 6 Super 6 Task Force Marketing GMA GMA North Luzon Promonet Promonet AC Sicat V - M SUPERMARKET YDM SUPERMARKET FRIENDSHIP SUPERMARKET(MUNOZ)
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Task Force Marketing WAD WAD WAD WAD WAD North Luzon Visayas Visayas Visayas Visayas Visayas AC Sicat Temsi Temsi Temsi Temsi Temsi CVC SUPERMARKET - STA. ROSA Apra Trading Jysmi Supermart Candy'S S'Mart Carjams Justmar Ent.
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WAD Visayas Temsi Lester Lace 4 - Catbalogan
WAD WAD Visayas Visayas Temsi Temsi Loon Minimart Naval S'Mart
WAD Visayas Temsi New Camille Grocery
WAD Visayas Temsi Wilmars - Main
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Z.C First Step Marketing Mindanao Temsi LIM BROS CORP.
Z.C First Step Marketing Z.C First Step Marketing Mindanao Mindanao Temsi Temsi SHOPPER'S CENTER THE GATEWAY SHOPPER'S CENTRAL INC.
Z.C First Step Marketing Mindanao Temsi WHOOPEE SUPERMART
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Z.C First Step Marketing Mindanao Temsi OK COMMERCIAL
Citimart Citimart Citimart Citimart South Luzon South Luzon South Luzon South Luzon AC Sicat AC Sicat AC Sicat AC Sicat CITIMART PLAZA CAEDO CITIMART SHOP ON CITIMART ISLAND MALL CITIMART BAY MALL
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Citimart Citimart CSI CSI CSI South Luzon South Luzon North Luzon North Luzon North Luzon AC Sicat AC Sicat AC Sicat AC Sicat AC Sicat CITIMART BAUAN BAY CITY MALL CSI Lucao CSI MSQ CSI Alaminos
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CSI CSI North Luzon North Luzon AC Sicat AC Sicat CSI Bayambang CSI Candon
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Fonterra Brands Philippines, Inc.

Winning Stores Audit Sheet FY 10/11

Corporate (Anchor only, all others categorized)

Total Fonterra Powders

Total Nestle Powders

Concentrate Nestle Fresh

SHARE OF SHELF COMPUTATION

Corporate (Anchor only, all others categorized)

Total Fonterra powders Concentrate

A.PINE North Luzon AC Sicat 456 Commercial

A.PINE North Luzon AC Sicat 456 Supermarket

A.PINE North Luzon AC Sicat 5 Cents Up Supermarket

A.PINE North Luzon AC Sicat ASEAN Supermarket

A.PINE North Luzon AC Sicat C & Triple A Supermarket,I0.1

A.PINE North Luzon AC Sicat Friendship Supermarket I0.

A.PINE North Luzon AC Sicat Session Supermarket

Crystal City Mktg. - BATZAM North Luzon AC Sicat Choa's Supermarket

Crystal City Mktg. - BATZAM North Luzon AC Sicat Circle J

90% 90% 80% 40% 225% 1000% 100%

88% 86% 300% 200% 112% 750% 150%

Crystal City Mktg. - BATZAM North Luzon AC Sicat King's Bakeshop

92% 86% 167% 100% 120% 650% 150%

90% 80% 136% 46% 127% 1000% 250%

90% 78% 110% 100% 113% 1200% 100%

Crystal City Mktg. - BATZAM North Luzon AC Sicat YBC Supermarket

73% 86% 120% 78% 107% 1000% 117%

NOTE ; ALREADY CLOSE

Crystal City Mktg. - Pampanga North Luzon AC Sicat CAMILING S/M

Crystal City Mktg. - Pampanga North Luzon AC Sicat DD'S S/M

92% 80% 81% 62% 125% 333% 100%

Crystal City Mktg. - Pampanga North Luzon AC Sicat ESSEL - TELABASTAGAN

Crystal City Mktg. - Pampanga North Luzon AC Sicat EZ METRO TOWN

1 1 1 68 30 32 12.5 54.5 20 18 73 35 22 21 20 10 1.5

93% 86% 145% 60% 273% 200% 1200%

95% 107% 80% 40% 139% 1300% 100%

Crystal City Mktg. - Pampanga North Luzon AC Sicat FCC

Crystal City Mktg. - Pampanga North Luzon AC Sicat GQ MART

Crystal City Mktg. - Pampanga North Luzon AC Sicat MAGIC STAR

Crystal City Mktg. - Pampanga North Luzon AC Sicat MASSWAY S/M

93% 87% 85% 58% 138% 188% 467%

Fast and Safe Distributor North Luzon AC Sicat AA SAVER'S MART

Fast and Safe Distributor North Luzon AC Sicat J.C.L.C

GEI Batangas South Luzon AC Sicat EBR SM

GEI Batangas South Luzon AC Sicat EXCEL TOM'S

GEI Batangas South Luzon AC Sicat JEREMY'S MINIMART

GEI Batangas South Luzon AC Sicat JMM

GEI Batangas South Luzon AC Sicat LUVELS

GEI Batangas South Luzon AC Sicat SAMPAGUITA MART

GEI Batangas South Luzon AC Sicat SOUTHERN TWIN 3

GEI Batangas South Luzon AC Sicat TAGUMPAY MINIMART

GEI Batangas South Luzon AC Sicat TSM

GEI Mindoro South Luzon AC Sicat CATHYMARK

GEI Mindoro South Luzon AC Sicat SOUTH MEGA MART

Gibsen Enterprises South Luzon AC Sicat GEMMA/GLENN S/M

Gibsen Enterprises South Luzon AC Sicat HOUSEWARE PLAZA S/M

Gibsen Enterprises South Luzon AC Sicat LCC S/M -LEGASPI

Gibsen Enterprises South Luzon AC Sicat LCC S/M -TABACO

Gibsen Enterprises South Luzon AC Sicat MASTER SQUARE S/M

Gibsen Enterprises South Luzon AC Sicat QUICKMART S/M (CHASE DISTRIBUT