Location via proxy:   [ UP ]  
[Report a bug]   [Manage cookies]                
Scribd Logo
Upload

Welcome to Scribd!

  • 47 views

    Questionnaire

    Uploaded by

    Vandita Dhawan
    The document appears to be a questionnaire about motorcycles and motorcycle brands. It contains questions about the respondent's demographic information, motorcycle brand preferences, experiences with different brands, influences on purchasing decisions, perceptions of brands, and recall of motorcycle advertisements. The questionnaire gauges awareness, perceptions, and preferences regarding top motorcycle companies in India.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd

    Questionnaire

    Uploaded by

    Vandita Dhawan
    47 views2 pages
    The document appears to be a questionnaire about motorcycles and motorcycle brands. It contains questions about the respondent's demographic information, motorcycle brand preferences, experiences with different brands, influences on purchasing decisions, perceptions of brands, and recall of motorcycle advertisements. The questionnaire gauges awareness, perceptions, and preferences regarding top motorcycle companies in India.

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    The document appears to be a questionnaire about motorcycles and motorcycle brands. It contains questions about the respondent's demographic information, motorcycle brand preferences, experiences with different brands, influences on purchasing decisions, perceptions of brands, and recall of motorcycle advertisements. The questionnaire gauges awareness, perceptions, and preferences regarding top motorcycle companies in India.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    47 views2 pages

    Questionnaire

    Uploaded by

    Vandita Dhawan
    The document appears to be a questionnaire about motorcycles and motorcycle brands. It contains questions about the respondent's demographic information, motorcycle brand preferences, experiences with different brands, influences on purchasing decisions, perceptions of brands, and recall of motorcycle advertisements. The questionnaire gauges awareness, perceptions, and preferences regarding top motorcycle companies in India.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 2

    Questionnaire

    Place - Motorcycle Model name - 1. Name. 3. What is your occupation? a) Student b) Office Employee e) Business Person f) Professionals 2. Age. c) Factory Employee d) Shop Owner g) Farmer h) Others: _____

    4. Which motorcycle attracts you a lot? a) _____________ b) __________________ 5. Rank the Companies on overall basis as per your preference, Rank 1 - Most, Rank 6 Least T.V.S Honda Bajaj Suzuki Yamaha Hero Honda

    6. Which company the following motorcycle brand belongs to? Please where applicable. Bajaj Apache RTR Discover150 Hunk SZ-R GS150R Dazzler 7. How was your experience with your bikes pre and after sales service? Very Bad Bad Average Good Very Good 8. Please specify your source of awareness for motorcycles: a.) TV b.) Newspaper c.) Magazine d.) Showroom e.) Family/ Friends f.) Internet g.) Hoardings h.) Road Show i.)Others, plz specify.. Yamaha Hero Honda TVS Honda Suzuki Others

    9. What/Who influenced you more for purchasing a motorcycle? a.) Friends/Family b.) Girl Friend c.) Hoardings d.) Show off e.) Personal Experience f.) Information from Dealer / Showroom .

    g.) Test Drive

    h.)Resale value

    i.) Others, plz specify..

    10. Which of the words/statements you think best describes the following companies? Please where applicable. Hero Honda Racing Traditional Advanced Technology Reliable High Performance Stylish/ Sporty Trend setter Innovative Good Mileage Passionate Affordable Price Youth 11. You would like to be in which category for the following Motorcycle Brand: Bajaj Yamaha Hero TVS Suzuki HMSI Honda (Honda) 1.)Recommenders(To others) 2.) Preferrers (To self) 12. Which Brand you will never buy? 1. Bajaj 2. Yamaha 3. Hero Honda 4. TVS 5. Honda 6.Suzuki Bajaj Yamaha TVS HMSI(Honda) Suzuki

    13. Reason for rejecting this particular brand. Please where applicable. Maintenance Awareness Price Sales & Service Mileage Comfort Resale Value Other Please Specify........... 4. Sachin Tendulkar

    14. Who is the brand ambassador of Yamaha? 1. M.S. Dhoni 2. Hrithik Roshan 3. John Abraham

    15. Do you remember any advertisement of Yamaha? If Yes Please Specify For which Model: ---------------------------------------------------------------------------------------

    You might also like