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    PEREZ

    Uploaded by

    Monica Reyes
    The document proposes opening a laundry shop called "PRE-NBV LAUNDRY" in Malolos City, Bulacan. It will offer washing and pressing services for clothes, blankets, curtains, and comforters. The target market is households. The business will be located in the Feliza Jazz Commercial Building, renting a 24 sqm space for PHP 7,000 per month. Startup costs are estimated at PHP 216,000, including two washing machines, two dryers, renovation costs, and initial supplies. Monthly operating expenses will include wages, rent, utilities, and miscellaneous costs. Key competitors in the area are Panda Cleaners and A and J Laundry Shoppe. The document

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    PEREZ

    Uploaded by

    Monica Reyes
    26 views35 pages
    The document proposes opening a laundry shop called "PRE-NBV LAUNDRY" in Malolos City, Bulacan. It will offer washing and pressing services for clothes, blankets, curtains, and comforters. The target market is households. The business will be located in the Feliza Jazz Commercial Building, renting a 24 sqm space for PHP 7,000 per month. Startup costs are estimated at PHP 216,000, including two washing machines, two dryers, renovation costs, and initial supplies. Monthly operating expenses will include wages, rent, utilities, and miscellaneous costs. Key competitors in the area are Panda Cleaners and A and J Laundry Shoppe. The document

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    The document proposes opening a laundry shop called "PRE-NBV LAUNDRY" in Malolos City, Bulacan. It will offer washing and pressing services for clothes, blankets, curtains, and comforters. The target market is households. The business will be located in the Feliza Jazz Commercial Building, renting a 24 sqm space for PHP 7,000 per month. Startup costs are estimated at PHP 216,000, including two washing machines, two dryers, renovation costs, and initial supplies. Monthly operating expenses will include wages, rent, utilities, and miscellaneous costs. Key competitors in the area are Panda Cleaners and A and J Laundry Shoppe. The document

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    26 views35 pages

    PEREZ

    Uploaded by

    Monica Reyes
    The document proposes opening a laundry shop called "PRE-NBV LAUNDRY" in Malolos City, Bulacan. It will offer washing and pressing services for clothes, blankets, curtains, and comforters. The target market is households. The business will be located in the Feliza Jazz Commercial Building, renting a 24 sqm space for PHP 7,000 per month. Startup costs are estimated at PHP 216,000, including two washing machines, two dryers, renovation costs, and initial supplies. Monthly operating expenses will include wages, rent, utilities, and miscellaneous costs. Key competitors in the area are Panda Cleaners and A and J Laundry Shoppe. The document

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 35

    PRE-NBV

    LAUNDRY

    SHOP
    Anna Katrina C. Perez

    INTRODUCTION

    organized

    clothes

    neat + clothes = idea

    laundry shop

    DEFINITION OF SERVICE

    washing & pressing


    of clothes

    Purpose

    Give service to those people who are busy and have no time washing or pressing their clothes

    MARKETING ASSUMPTIONS

    Feliza Jazz Commercial Building 24 sq m

    Malolos City, Bulacan

    Rent Expense (monthly)

    Php 7, 000

    Businesses
    - Local Hotels and Inns - Catering Services - Spa

    Target Market
    Households

    Secondary Data

    Competitors

    Panda Cleaners
    1 km away from my location
    No. 65 Paseo del Congreso, Malolos City, Bulacan

    A and J Laundry Shoppe


    1.5 km away from my location
    Catmon, Malolos City, Bulacan

    COMPETITORS
    (Pricing List)

    CLOTHES

    BLANKETS COMFORTERS CURTAINS

    PANDA CLEANERS
    A AND J LAUNDRY SHOPPE

    PHP 33

    PHP 50

    PHP 35

    PHP 40-45

    PHP 65

    PHP 45-50

    Price List

    HOUSEHOLDS
    Clothes
    Blankets Curtains Comforters

    Php 30-35/kg
    Php 40-45/kg Php 45-55/kg Php 60-65/kg

    Starting Capital

    Php 250, 000

    Php 80, 000


    Php 40, 000 each

    Php 76, 000


    Php 38, 000 each

    INITIAL COSTS
    2 WASHING MACHINES 2 DRYERS RENOVATION LAUNDRY MATERIALS
    (detergent soap, fabric conditioner, bleach)

    Php 80, 000 Php 76, 000 Php 50, 000 Php 10, 000

    TOTAL

    Php 216, 000

    MONTHLY OPERATING EXPENSES


    WAGES AND SALARY

    REN T WATER AND ELECTRICITY


    MISCELLANEOUS

    Almost 2,000 Laundry Shop Business Registered


    Metro Manila 533 (55%)

    Registration DTI SEC Total

    Regional 427 (44%)

    Total 990 828 1, 818

    Unidentified Unidentified

    Source: Businessguide Inc.

    Why do Laundry?
    Currently,

    50%

    of

    the

    potential

    household

    market is availing of laundry services.

    Source: Businessguide Inc.

    Based on Survey
    Class B,C,D, respondents

    % 33% 25% 20% 10% 8% 4%

    PRICING P100 P100 P199 P200 P299 P300 P399 P400 P499 more than P500
    Source: Businessguide Inc.

    INDUSTRY PROFILE

    entry
    and

    exit barriers

    Critical Success Factors

    Family Business
    Large Family Network Willingness to Succeed Family

    Obstacles to Success

    Competitors

    Possible Juridical and Ethical Problems

    Cheating the weights of the clothes Employees might steal the clothes Clothes be torn or ripped off

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