Ashish Project
Ashish Project
Ashish Project
ON
EFFECTIVENESS OF
PERFORMANCE APPRAISAL
SYSTEM IN ESCORTS AGRI-
POWERTRAC LTD,
FARIDABAD
2
Sr. No. Particulars
Chapter -1 INTRODUCTION OF THE
TOPIC
Man power planning
Objectives of HRM
Scope of HRM
Role of HRM
Managerial function of HRM
Team Effectiveness
Objectives of the study
Chapter-2 COMPANY PROFILE
History of Insurance
Insurance sector in India
Important Milestone
History of ICICI Insurance
Different Plans of ICICI
Vision and mission
Research methodology
Methods of data collection
Primary data
Secondary data
3
ACKNOWLEDGEMENT
4
Last but not the least, I am thankful to the MS. SURBHI KAPOORlecturer
who has provided me the necessary guidance and shared her experiences without
which it was not possible for me to complete this project.
(NUPUR SINGH)
PREFACE
5
Is counseling helps in communicating the support needed by the
employees from their superiors.
CHAPTER-1
INTRODUCTION TO THE
“ESCORTS LIMITED
(FARMTRAC)”
6
THE ESCORTS SYMBOL
The Escorts symbol means more than a seen by the eye. It has been prepared
with certain objective in mind and is symbolic in more then one way.
The philosophy behind Escorts and the ‘E’ in the Escorts is “Enterprise”. The
Hexagon is a symbol of productivity, precision when interposed as a nut. It
symbolizes a craftsmanship, and mending productivity. The sprains superimposed on
the Hexagon represent the workers and the people of the Escorts. This forms the letter
‘E’ the first of Escorts a company even on the more changing unveiling the future.
7
ESCORTS AGRI MACHINERY GROUP
The Vision
We shall strive to be the Numero Uno in the Indian
tractor industry and top five tractor manufacturers
in the world.
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We shall aim to offer the farming community a
range of innovative products and services, which
shall enable them to improve their productivity
and
competitiveness.
MISSION
9
COMPANY PROFILE
ESCORTS LIMITED are the holding company of Escorts groups. Post restructuring,
Agri Machinery or tractors has become the focus area of operations. Other businesses
like I.T., construction equipment are controlled through subsidiaries and joint
ventures.
HISTORICAL BACKGROUND
Escorts came into being with a vision and a mission. A vision that led two
brothers YUDI NANDA and HARI NANDA to branch out from their family’s
prospering transport business and institute ventures that were to become the
foundation of ESCORTS Ltd. Escorts agents limited was born at Lahore on 17th Oct,
1944 with YUDI NANDA as managing director and HARI NANDA as the chairman.
After that owning to the opportunities lying in the Indian villages Escorts
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(Agricultural Machines) Ltd., was launched in 1948 with YUDI NANDA as the
director. Tragically, he died in an accident in 1952. Then Escorts Agents Ltd. And
Escorts (Agricultural Machines) Ltd. Was merged in 1953 to create a single entity
Escorts Agents Pvt. Ltd. The company’s incorporation in its present name, Escorts
Ltd. was effected on 18th January 1960.
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The single word completely described the character philosophy and success
of the company, which grew from a small beginning to one of the ever-changing
dimensions. For five decades Escorts has been in the core sectors like Agriculture,
Transportation, Construction & Resources for Engineering change through optimum
product performance.
From its inception Escorts has firmly believed that success inspiring on being
close to the customer thus every corporate endeavor addresses it to end used,
adjusting to ever changing markets.
At every step of the way, Escorts had inducted the latest technology by
forming alliances with the world’s most advanced Engineering and Electronic
companies, constantly adopting their technology according to India’s need and
situation.
To make sure the finished product delivers on its promise the company had
created an extra-ordinary distribution and service network that stays with the
customer.
Escorts came into its own with a far reaching vision for the future to stay over
close to the customers with products made in India to international standards. The
source of Escorts consistent growth is commitment and contribution to the core needs
of the country. Escorts have firmly believed that success depends on being close to
the customers. As early as in 1944 while others were concentrating on selling their
goods. Escorts sought to “Escorts” its merchandise right up to the customer’s
doorstep. This meant staying close to the customer, understanding their needs, giving
them a product that met these needs ensuring that it worked smoothly thereafter.
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Today with Mr. Rajan Nanda as a Chairman and Mr. Anil Nanda as a Vice-
Chairman the ideals have not changed. Thus, every corporate endeavor addresses to
the end users and the ever-changing market, substantial man-hours are being devoted
to planning a new range with the objective of consistently offering greater value to
the customer.
“In every area we touch our task has always remained one of engineering
change” Rajan Nanda. In every step, Escorts has induced the latest technology to
make products that are not merely “better” but those meet international standard. For
Escorts, these are two benchmarks of industrial achievements, the distinct, undisputed
edge of technology and the internationalization of business.
In five decades Escorts has grown to become one of the top industrial
conglomerates in the country.
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THE DECADE OF AUTOMATION: 1955-1964
Escorts goes public. A full-fledged manufacturing orientation takes roots with
the commencement of Escorts’ own brand of tractors and next major field of
operation: motorcycles. The company joins hands with Mahle to produce India’s
most advanced pistons.
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alliances with JS telecom, a Bosch company, and Hughes Network systems, world
leaders in VSAT networks.
ESCORTS: RESTRUCTURING
Escorts Limited is all set to meet the future by drawing on its 50-year equity gained
from its inherent strengths, a strong presence in the Core Sector providing
complementary product lines and a vast marketing network; combining them with
India’s intrinsic cost advantages to become a global source point for high value
engineering products.
In order to meet the challenge of the future and to leave an indelible mark on
industrial scenario, Escorts has restructured the group along 4 business lines, each
headed by an independent CEO. The business groups are as follows:-
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ESCORTS – THE GROUP INFRASTRUCTURE
The flagship of the Escorts group is Escorts Ltd. in the words of Mr. Rajan
Nanda. Chairman Escorts Limited., “in the last 50 years Escorts has been more than
merely one of India’s largest Engineering Companies. It has been a prime mover on
the industrial front; at every stage introducing products and technologies that helped
take the country forward in key areas. Today as the nation engages in its most
momentous economic transformation ever, we are once again adapting ourselves
towards being catalysts for qualitative growth by Engineering Change with a global
perspective.”
12 manufacturing locations
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4 financial services companies
EDDAL
Escorts Dealer Development Association providing management and
financial support to dealers.
• OPERATING DIVISIONS
o Agri machinery division
o Engineering division
o International business division
• SUBSIDARY COMPANIES
o Escorts construction equipment Ltd.
(Cranes, excavators, truck loaders)
o Esconet services
o Escorts Automotives
(Investment)
o Escosoft technologies
o Escortal tele communication ltd.
o Cellnext solutions
o Automatrix India
o Escorts heart institute & research center
o Escorts hospital & research center
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Medical care (erstwhile division of Escorts lived off 100% subsidy
• ASSOCIATE COMPANIES
o India Ltd. GOETZE (India) Ltd.
o GOETZE TP (India) Ltd.
o GOETZE (India) assets management Ltd.
o Escorts securities ltd.
o Escorts Mahle Ltd.
o Escorts Employees Ancillaries Ltd.
o Escorts Finance Ltd.
o IFS India Escorts
o Hughes Escorts communication ltd.
o Carraro (India) ltd.
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Shock Absorbers
Telecom Cellular Telephone services
VSAT Services (satellite
communication system)
Financial Services Automobile Financing
Consumer Finance
Mutual Funds
Fixed Deposits
Manufacturing Facilities Machining
Painting
Assembly
Product Units(Pus) Engine PU
Transmission PU
Rear Axle PU
Assembly/tractor PU
Departments Personnel & HRD
Finance
Manufacturing Engineering
Plant Engineering & Machine
Maintenance
Information Systems
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THE BIRTH OF FARMTRAC
This acquisition has taken its logical conclusion on 1st April 1996 with the
emergence of Farmtrac division, which produces Farmtrac tractors with Escorts Ltd.
This led to the emergence of Escorts Agri-Machinery Group.
The parting of ways with New Holland also meant saying goodbye to Ford, a
brand name that has stood the company in excellent stead over two decades and half.
The brand name has also been changed from Ford to Farmtrac and the name of the
Md. models Ford 3600, 3610 and 3620 has been changed to Farmtac 50 and Farmtrac
60.
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A TRADITION OF TRUST
Economy range 27 - 35 HP
The very first range of tractors introduced by Escorts range of tractors has a
tradition of service and trust behind them. They are farmer year round dependable
friends.
MODELS
Escorts 325
Escorts 335
MODELS
Escorts 430 powertrac- 30 HP
Escorts 435 powertrac- 35 HP
Escorts 440 powertrac- 40 HP
Escorts 450 powertrac- 47 HP
MODELS
Farmtrac30- 30HP
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Farmtrac35- 35HP
Farmtrac45- 42HP
Farmtrac50- 45HP
Farmtrac60- 50HP
Farmtrac70- 60HP
Farmtrac80- 75H
1) MANPOWER : 1659
MANAGERS : 162
SUPERVISORS : 156
TEAM MEMBERS : 1341
2) PRODUCTION CAPACITY
120 Tractors per day
4) TURNOVER
Rs. 400 CRORES
5) EXPORTS
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EXPORTED TO USA, TURKEY
TRACTORS EXPORTED IN 2001-02:
PLANNED FOR 2002-03 :
THE PLANT
MACHINE SHOP: EPU, RAPU AND TPU have separate machine shops equipped
with several purpose machine (SPM) as well as Computerized Numerically
Controlled (CNC machine).
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Tool Room.
Turning, CNC, Gear Cutting, Grinding & Heat Treatment.
QUALITY POLICY
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QUALITY OBJECTIVES
Escorts Limited – AMG Plant-II Quality Objectives are derived for the
quality policy and are intended to provide quality direction to employees in the day to
day operation of the plant.
Escorts Limited- AMG Plant Quality Objectives are derived from the Quality
policy and are intended to provide Quality Director to Employees in the day
to day operations of the company.
We will attempt to give our Customers the best value for their money by
supplying products to match customer specifications/needs.
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We will strive to ensure full commitment and conformance to the Escorts
Limited – AMG Plant-II Quality Management System in all areas of work
and take prompt corrective action on any problem that may occur.
PERFORMANCE MEASUREMENT
Plant objectives are further sub divided for each PU/Department and key
result area are identified for measurement of performance for each process.
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MANAGEMENT REVIEW
ISO 9001
The Escorts Tractors Ltd. enjoys a formidable reputation in the market solely because
of its unrivaled quality. It is because of the company’s entirely uncompromising
commitment to quality improvement and maintenance that in the course of the year it
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became the first tractor company in the country to receive the highly coveted and
prestigious ISO-9001 certification under the revised rules of 1994.
CHAPTER-2
REVIEW OF
LITERATURE
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PERFORMANCE APPRAISAL
People differ in their ability and aptitudes. These differences are natural to a
grate extent and cannot be eliminated even by giving the same basic education and
training to them. There will be some differences in the quality and quantity of work
done by different employees even on the same job. Therefore, it is necessary for
management to know these differences so that the employees having better abilities
may be rewarded and the wrong placements of employee may be rectified through
transfers. The individual employee may also like to know the level of his
performance in comparison to his fellow employees so that he may improve upon it.
Thus there is grate need to have suitable performance appraisal system to measure the
relative merit of each employee.
PERFORMANCE APPRAISAL
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Performance appraisal means systematic evaluation of the personality and
performance of each employee by his supervisor or some other person trained in the
techniques of merit rating. “Performance appraisal includes all formal procedures
used to evaluate personalities and contributions and potentials of group members in
a working organization. It is a continuous process to secure information necessary
for making correct and objective decisions on employees.”
30
3) Recruitment and selection: - Evaluation made in performance appraisal can
be used to find out the particular areas of knowledge, skills and experience
which successful performer’s posses. This information can be used to review
effectiveness of recruitment and selection procedures and practices so that
right type of candidates can be selected.
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METHODS OF PERFORMANCE APPRAISAL
• Written essay
• Critical incidents
• Checklist
• Paired comparison
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• Assessment centers method
• Central tendency
• Halo effect/error
• Similarity error
• Contrast error
• Shifting standards
• Personal bias
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• Combination of methods for appraising performance
• Continuous feedback
• Training of appraisers
PREFORMANCE APPRAISAL
In today’s competitive environment it is essential to harness individual
aspiration and potential and gear them suitably to meet business objectives. To make
this happen, both you and the organization would like to know how you have been
performing and your potential for growth.
34
• To integrate individual performance and contributions to larger
organizational goals and needs.
• To open greater communication between superior and subordinate.
• To ensure a realistic link between performance, recognition and reward.
• To provide core data for human resource development / organizational
development efforts.
• To encourage innovativeness through unique contribution.
• To focus on employee contribution and not on efforts.
APPRAISAL CYCLE
The appraisal cycle for DGM and above is 1st June to 30th June. Increments /
promotions are effective from 1st July every year.
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period. Trainees regularized there shall be eligible for confirmation appraisal
according to the rules laid there under.
CONFIRMATION APPRAISAL
Employees are covered for superannuating only after confirmation but with effect
from their date of joining.
OBJECTIVE:
To identify and categorize employees of managerial cadre, in three distinct
contributory levels based on performance review against last year’s KRAs and
assessment of competencies.
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Section B: Feedback on managerial competencies.
REVIEW PROCESS:
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Step 1: Appraiser to gather adequate data on the appraisee’s performance against
predefined KRAs.
Step2: Appraiser to schedule a meeting for performance review with the appraisee.
Step4: Towards conclusion, the appraiser should complete the form. This would
form the summary of discussions that took place between appraisee and
appraiser.
Important
Since the subject under discussion is highly sensitive, the details of the
discussions should remain confidential between the two.
Step6: The completed format with total score assigned based on the review may be
forwarded to the reviewer for his concurrence.
Step7: Reviewer to review appraisals of all manager’s in his/her area to ensure that a
fair process has taken place and no biases have crept into the assessment.
Step8: Thereafter, the data is to be collected at DMG / Department level for each
area. If the strength is less, appropriate aggregation at Divisional / Functional
level may be done. For example, in R&D center, aggregation may be done at
a divisional level. All managers’ have to be ranked from top to bottom on a
38
relative basis to arrive at the final ratings at this level as defined below.
Concerned HR manager would help the DGM / MANCOM member in
finalizing the ratings.
Step9: HR would summarize the data for whole of AMG and present before business
head for his concurrence before issuing letters to individuals.
PERFOMANCE RATING:
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CHAPTER-3
SYNOPSIS
40
OBJECTIVES OF THE STUDY
The objectives of doing work on the performance appraisal in the escorts ltd company
are as follows:
2. To study the performance appraisal process of Junior Managers in the escorts ltd
company.
3. To study, whether the system is helpful for both the employer (to communicate the
organizations plans, expectations, etc.) and employees (to express the training &
development needs).
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4. To study the employees view points on their performance appraisal.
2. The time limit is also one of the major constraints in conducting study.
4. Main root of this research study was questionnaire & interview, which has its own
limitations, for example we can’t measure the reliability, enthusiasm dissonance
etc.
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SCOPE OF THE STUDY
The study has immensely helped in understanding the various steps of the process of
performance appraisal as well as the various process of the motivation. I had the
privilege to gain practical experience by working in the Escorts Ltd.
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RESEARCH
METHODOLOGY
RESEARCH METHODOLOGY
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making some decisions. Good study reduces the uncertainty. Effective research
methodology leads to good research.
RESEARCH DESIGN
Research design is the arrangement of the condition for collection and analysis of
data in the manner that aims to combine relevant to the research purpose with the
economy in the procedure.
Research design of the study is Exploratory Research Design
Exploratory research design’s major emphasis is on the discovery of ideas and
insights. In this research problem is transformed into one with more precise meaning.
Methods of explorative research design -:
1. Depth Interviews
2. case study
3. surveys
COLLECTION OF DATA
1) primary data
2) secondary data
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(b). By conducting personnel interview of the managers
a) Structured
b) Unstructured
This questionnaire has 17 questions, which are aimed to achieve the objectives of the
study. All the questions are close ended with two to five options.
For the purpose of analysis, various tables and charts were prepared with numbers
and percentages of the employees in different choices.
Along with primary data collected through questionnaire-interview, I also have used
secondary data, which include theory part from some books and the performance
appraisal process in Escorts from its own policies.
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Sample size for the study was 40 Junior Managers.
Secondary Data was collected from websites, company reports, company manuals
and management books.
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CHAPTER-4
DATA
COLLECTION AND
ANALYSIS
48
TABLE 1
49
YES
NO
From above it is clear that all the employees of the escorts ltd. are aware of appraisal
system
50
TABLE 2
52% 43% 5%
51
BY WHOM APPRAISAL IS DONE
Thus, we can say that mostly performance appraisal is done by Immidiate superior
HOD
IM
Any other
52
TABLE 3
53
PH
P
ITN
AO
TABLE 4
54
Methods of performance appraisal
Methods of a
performance p
appraisal used in p
escorts. r
a
i
s
e
s
37 0 13 0
74% 0% 26% 0%
55
Methods of performance appraisal
SA
360
MBO
AO
56
TABLE 5
SA A N D SD
19 26 3 1 1
Clarity about objectives of
performance appraisal
38% 52% 6% 2% 2%
to employees
19 23 5 2 1
view of employees towards
the scope for 38% 46% 10% 4% 2%
communicating top
management objectives in
appraisal system
48% 44% 2% 2% 4%
Provision of opportunity to
employees to have a clear
understanding of what is
expected from them.
57
Understanding of appraisal objectives
SA
A
N
D
SD
58
Understanding of management objectives
. Maximum number of employees agrees with the fact that Appraisal system has
scope for communicating top
SA
A
N
D
SD
59
Clear understanding of the expectations
SA A N D SD
60
Therefore maximum number of employees strongly agrees that appraisal system
provides an opportunity to them to have a clear understanding of what is expected
from them.
TABLE 6
Effectiveness of counseling
SA A N D SD
Counseling provides an
19 28 0 1 2
opportunity to communicate
the support employee need
with their superior to
38% 56% 0% 2% 4%
perform their job well
Counseling provides 19 29 1 1 0
opportunity for discussion
between employee & their
appraiser on the
expectations, achievements
and the area of improvement
required
38% 58% 2% 2% 0%
61
Counseling provides opportunity for communicating the
support needed
SA
A
N
D
SD
From above we can conclude that many employees agrees that counseling provides
an opportunity to communicate the support employee need with their superior to
perform their job well
62
Counseling provides opportunity for discussion on the
expectations, achievements and the area of improvement
required
SA
A
N
D
SD
63
TABLE 7
SA A N D SD
Appraisal system gives the
22 24 3 1 0
clear understanding of job &
factors affecting employee’s
performance to appraiser &
44% 48% 6% 2% 0%
appraisee.
Feedback helps employees
to get insight into their 18 25 5 1 1
weakness and strengths.
36% 50% 10% 2% 2%
64
Clear understanding of job
SA
A
N
D
SD
48% of employees agree that appraisal system gives the clear understanding of job &
factors affecting their performance to appraiser & appraisee.
SA
A
N
D
SD
65
Maximum number of employees agrees with the fact that feedback helps them to get
insight into their weakness and strengths.
66
FINDING OF THE
STUDY
67
Findings of the Study
1) All the employees at junior manager level in the company have the awareness
of the performance appraisal system.
2) Most of the employees say that their immediate superior does their appraisal,
60% of the respondents says this. Performance appraisal is done annually in
Escorts. In actual MBO method of performance appraisal is used but 70% of
the respondents said that their immediate superior does the appraisal. Only
26% of the employees said that the method of performance appraisal in
Escorts is MBO.
3) 80% of the employees have the clear understanding of the objectives of the
performance appraisal. 80% of the employees were strongly agree/agree with
the statement “objectives of performance appraisal are clear to you”.
4) 30% of the respondents said that the pay hikes (annual increments) is the
main objective of performance appraisal. While other 30% respondents said
the objective of performance appraisal is promotion. 22% said that the
identification of training needs is the main objective. But in actual all of these
three and many more the objectives of the appraisal.
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6) Appraisal system in the company has the grate scope for communicating top
management objectives to the employees. 84% of the respondents were
strongly agree/agree that appraisal system helps in understanding top
management objectives.
7) 90% of the respondents were strongly agree/agree with the statement, which
state that appraisal system provides an opportunity for understanding what is
expected from the employees.
8) Counseling part of the appraisal system is good enough in Escorts. 94% of the
respondents were strongly agree/agree with the statement which states that
counseling provides an opportunity to communicate the support needed from
superior to perform the job well.
9) Most of the respondents were satisfied with the counseling done by the
superiors. They said that counseling facilitates discussion between appraiser
and appraisee, by which appraisee come to know about their areas where they
need improvements, what is expected from them, what is their job all about
and what factors affect their performance.
10) 86% of the respondents were satisfied with the feedback given to them and
they also accepted that true feedback helps to get insight into their
weaknesses and strengths.
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CHAPTER-5
70
CONCLUSION AND
SUGGESTION
71
CONCLUSIONS
Based on the analysis, through the observation process, through the questionnaire
responses, following in the conclusions of the study:-
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SUGGESTIONS
o The feedback process should be made more sound and effective so that the
employees could know the areas where their performance is low so that they
could make it better in the future.
o A small committee should be found that will keep a close watch on the whole
exercise and make ensure that it should be a fair process.
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ANNEXURE
74
QUESTIONNAIRE
Q.1 Are you aware of the employees appraisal system in Escorts Limited system.
a) Yes b) No
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c) MBO
Q7.According to you
does appraisal
system provides an
opportunity to you
to have a clear
understanding of
what is expected
from you.
Q8. Is Counseling an
affective measure to get
a boost from the
superiors?
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Q9.Does Counseling provides
opportunity for discussion
between you & your appraisal on
the area of improvement
required?
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BIBLIOGRAPHY
OTHER RESOURCES:-
WEBSITES;-
www.google.com
www.escortsgroup.com
www.wikipedia.com
MANUALS:-
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PERSONNEL MANUAL, ESCORTS LIMITED, CORPORATE HR
& IR, FARIDABAD
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