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    CP Fish Feed

    Uploaded by

    Nausheen Ahmed Noba
    CPB is a leading producer of livestock and aquatic feed in Thailand. It has feed mill plants across the country and over 600 distributors that market and distribute feed to small farmers. CPB focuses on continuous quality improvement and keeps up with international standards. It uses corn, soybean meal as main ingredients and has computer controlled production to ensure consistent quality. CPB also has a central purchasing unit that prioritizes buying from local suppliers to support domestic farmers and minimize costs. The company provides technical support to farmers and disseminates information to promote sustainability in the livestock and aquatic industries.

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    © All Rights Reserved
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    CP Fish Feed

    Uploaded by

    Nausheen Ahmed Noba
    336 views1 page
    CPB is a leading producer of livestock and aquatic feed in Thailand. It has feed mill plants across the country and over 600 distributors that market and distribute feed to small farmers. CPB focuses on continuous quality improvement and keeps up with international standards. It uses corn, soybean meal as main ingredients and has computer controlled production to ensure consistent quality. CPB also has a central purchasing unit that prioritizes buying from local suppliers to support domestic farmers and minimize costs. The company provides technical support to farmers and disseminates information to promote sustainability in the livestock and aquatic industries.

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    fish feed

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    CPB is a leading producer of livestock and aquatic feed in Thailand. It has feed mill plants across the country and over 600 distributors that market and distribute feed to small farmers. CPB focuses on continuous quality improvement and keeps up with international standards. It uses corn, soybean meal as main ingredients and has computer controlled production to ensure consistent quality. CPB also has a central purchasing unit that prioritizes buying from local suppliers to support domestic farmers and minimize costs. The company provides technical support to farmers and disseminates information to promote sustainability in the livestock and aquatic industries.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    336 views1 page

    CP Fish Feed

    Uploaded by

    Nausheen Ahmed Noba
    CPB is a leading producer of livestock and aquatic feed in Thailand. It has feed mill plants across the country and over 600 distributors that market and distribute feed to small farmers. CPB focuses on continuous quality improvement and keeps up with international standards. It uses corn, soybean meal as main ingredients and has computer controlled production to ensure consistent quality. CPB also has a central purchasing unit that prioritizes buying from local suppliers to support domestic farmers and minimize costs. The company provides technical support to farmers and disseminates information to promote sustainability in the livestock and aquatic industries.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 1

    Livestock Business Line

    CPB is the pioneer and leader in the production of various forms of livestock feed such as concentrate,
    powder and pellet. We have feed mill plants situated in every region of the country and some over 600
    appointed agents/distributors to help market and distribute feed to small independent farmers across
    Thailand. In addition, some portion is sold directly to large animal farms. CPB pays attention to
    continuous improvement on production efficiency and product quality and keeps up-to-date on
    international requirements and standard. High quality feed with low feed conversion ratio to help farmers
    lower their farming costs.
    Corn and soybean meal are main ingredients used in the production of livestock feed. CPB formulated
    pellet feed to meet the nutrition requirements appropriate to each stage of animal rearing and growth.
    Production processes are computer controlled to ensure consistency in quality and specfied standard.
    These feeds are manufactured and packed under the following brands, CP, Hyprovite, Hi-Gro, Star Feed,
    Novo, Safe Feed, Erawan, Hogtonal, C.F., and Anvipro. Selling price is based on production cost at
    different time of the year and also under pricing guidelines of the Internal Trade Department of the
    Ministry of Commerce.
    CPB has set up central purchasing unit responsible for procurement of all ingredients used in livestock
    and aquatic feed. Our procurement policy is to purchase quality raw material meeting the required
    nutrition standard with priority given to domestic suppliers particularly those situated in close proximity
    to our feedmill plants. This is to support our local farmers as well as minimize transport cost. Only when
    domestic supply is insufficient or has inferior quality, CPB would then seek to imports
    CPB focused to improve production processes to remain cost competitive as well as employed marketing
    strategy to maintain quality and provide good services for both before and after-sales. CPB also provided
    technical knowledge to agents/distributors and directly to independent farmers through seminars and
    extension centers. Our technical experts are available to give advices on animal husbandry. Information is
    disseminated through printed materials and electronic media via the internet.
    Aquatic Business Line
    CPB is the pioneer and leader in the production and distribution of various forms of shrimp and fish feed
    such as concentrate, powder and pellet. Majority of our aquatic feed is distributed through
    agents/distributors located in shrimp farming areas. Some portion is sold directly to large shrimp farms.
    Soybean meal, fish meal and wheat flour are main ingredients used in the production of aquatic feed.
    Production processes are computer controlled to ensure consistency in quality and specified standard.
    These feeds are manufactured and packed under the following brands, CP, Star Feed, Marine, Hi-Grade,
    Novo, Erawan, Turbo, D-Frog, and Safe Feed.
    As a market leader, CPBs products are well recognized by consumers. An important marketing strategy is
    to maintain high quality product and consistent excellent customer service. Production processes are
    monitored and ingredients are tested to ensure quality. CPB also provided technical knowledge to
    agents/distributors and directly to independent farmers through seminars and academic service centers.
    Information is disseminated through printed materials. This is to ensure sustainability of the industry.

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