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The personality I have chosen to talk about today is Coco Chanel,one of the most important, well-known and talented

fashion designer in the world.Coco Chanel was a renowned French fashion designer who founded the fashion brand
Chanel. She was the first person to see style as both, classic and casual. Chanel created timeless classics and set a
high benchmark for the fashion designers to come. She was instrumental in breaking the stereotype and liberating
woman from the stifling corseted silhouette and making the sporty casual chic look not only acceptable but also
trendy and very fashionable. Her extraordinary fashion sense was not just limited to couture clothing but also reflected
in fragrance, handbags and jewellery. She also was quite a party animal and had wide network of people with whom
she socialised, built connections and did business. Chanel was ambitious, determined and hard-working lady whose
effort clearly reflected in her work. She seemed more of an enigma and lied on many instances, masking her real age
and place of birth. Chanel and her work can be best described in her own words Fashion fades, only style remains.
This speaks volumes about what a legendary style and fashion icon she was.
I have chosen this quote because it perfect describes her.She was unique.She was different in an uniform world.
As far as her childhood and early life , I have to mention the fact that:

Chanel was born on 19 August 1883 to an unwed mother Eugnie Jeanne Devolle. She did not have a great
childhood and grew up with poverty surrounding her. Her mother Eugnie was a laundry woman in the
Charity hospital run by the Sisters of Providence in Saumur, France.
Chanels father Albert Chanel was a rambling street vendor who peddled work clothes and undergarments
for a living.
When Chanel was 12, she lost her mother to bronchitis and her father put Chanel and other daughters to the
convent of Aubazine in Central France. Chanel had a tough time in Aubazine, as it was a demanding place,
and thus she fled from there to boarding house for Catholic girls in the town of Moulins.

Speaking about her career, I can point out the fact that:
Chanel did not have a pleasant stay at Aubazine, it did do a little good to her eventually. She did a lot of
sewing sewing in the six years that she stayed in Aubazine which earned her a job as a seamstress.
In her free time, she used to sing in cabaret frequented by cavalry officers. During this time she made her
stage debut singing at a caf concert in a Moulins pavilion, La Rotonde and she acquired the name Coco,
because of the two songs she sang which she became identified, "Ko Ko Ri Ko", and "Qui qu'a vu Coco", or
it was an allusion to the French word for kept woman, cocotte.
In 1906, she went to the spa resort town of Vichy and tried her best to become a stage performer but soon
realized that a stage career was not her cup of tea and thus she returned to Moulins.
It was Captain Arthur Edward Capel, her love affair, who was instrumental in helping Chanel set-up her
first shop. Capel, himself being a well-dressed man influenced the conception of the Chanel look.
The design of Chanels signature scent Chanel 5 drew inspiration from knick-knacks carried by Capel. It
was either the rectangular, bevelled lines of the Charvet toiletry bottles Capel carried in his leather traveling
case or the exquisite design of the whiskey decanter.
In 1913, Chanel with the help of Arthur Capel, who financed her, opened a boutique in Deauville. She
introduced a range of casual clothes and sportswear. The boutique at Deauville became quite successful.
Inspired by this, she opened one such boutique in Biaritzz, in 1915. Subsequently Biaritzz did very well for
Chanel.
By 1919, she was registered as a couturiere and established her maison de couture at 31 rue Cambon. She
had the whole building of 31 rue Cambon in one of the most fashionable districts of Paris.
With time Chanel's business empire flourished and by 1935 she employed four thousand people. But during
the late 1930s her business began to dip. other designers such as, Elsa Schiaparelli began to make their
mark and the beginning of World War II, forced Chanel to close her shops.
During the World War II, she was accused of being a Nazi spy. In 1945, after the end of the War, Chanel
moved to Switzerland, eventually returning to Paris in 1954. She reopened her couture house in Paris, in
1954. But her new collection wasnt well received by Parisians as the taint of being a Nazi spy continued to
haunt her. However, her designs were well received by the British and the Americans.

In what regards her personal life I can say that :


She was romantically involved with French ex-cavalry officer Etienne Balsan and became his mistress at
the age of 23. She was showered and pampered by his riches in the form of diamonds, pearls and dresses.
Later in 1908, Chanel had an affair with Balsans friend Captain Arthur Edward Boy Capel.
Capel was found having an affair and also married an English aristocrat but never completely broke off with
Chanel. When Capel died in a car accident, in 1919, Chanel was shattered. She confided to a good friend as
His death was a terrible blow to me. In losing Capel, I lost everything. What followed was not a life of
happiness, I have to say.
In Biarritzz, Chanel had a romantic interlude with an aristocrat Grand Duke Dmitri Pavlovich of Russia.
Chanel died on January 1971 at Hotel Ritz where she lived for 30 years. Her funeral was organized at eglise
de la Madeleine and the first seats were occupied by her fashion models. Her grave is located in the Boisde-Vaux Cemetery, Lausanne, Switzerland.

One important aspect to be taken into consideration refers to her outlook on life is that she saw the life
as a continuous game.She was a rebel.She said:A girl should be two things: who and what she wants.I
think that this quote is the best describes of her character and work.Because she did it.Was herself.
THIS is the reason for what I have chosen to talk about this person.Because her outlook on life, is my
outlook on life.Is an quote that everyone should have it.Isnt important to be a genius or a beautiful
person.But to be original, is important.VERY IMPORTANT.

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